Cheetah Digital Customer Engagement Suite (discontinued) vs. Netcore Cloud

I think that Cheetah is specifically well suited for personalized, relevant messaging to customers. They help provide tools to give users the ability to create campaigns that will generate positive interpretations and help move your business forward.

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This platform seems to be a perfect one for email marketing, newsletters, tracking of emails, etc. I've heard it's also a good platform for lead management, their scorring and grading, lead nurturing, building product related tracking such as API integration, retention cohorts, flows, etc. however, haven't tried that part personally.

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• It offers social media tracking, which is a big competitive advantage against its rivals.
• Email targeting options are better than MailChimp.
• Good price.

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• Increase in the number of customers as the conversion of users is increasing.
• Strategically targeting customers according to their taste.
• Deliver instant SMS, emails etc. which is great.
• Single click analytic reports.

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• I would love more ability to create programmatic campaigns that follow customers on a lifecycle.
• Continue to improve the user interface to make all features more usable to their users.

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• Need a mobile app too, so that we can access it easily. It is only cloud-based.
• Costly.

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Cheetah has never been known for its customer service and the few times I had to contact the answers I got were either incomplete or not really useful for the problem I was having at the moment. I think there is a lot of room for improvement in this aspect.

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They are very comparable to each other. Cheetah is a little more user-friendly and the customer service is much better, but Responsys had more features that I liked to use.

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Netcore Smartech offers much wide range of products and services instead of just the ones related to Marketing. It offers lead management, their scoring and the sales cycles which the Sales teams can also use in future. Also, it offers a lot more integrations and automations which can sincerely help sales teams define their flow and daily processes.

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• It has raised costs due to its price, reducing ROI.
• However, we have gotten good results and great CPAs with them, improving margins.
• It has allowed us to be faster on testing, improving ROI in the long term.

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• Increase in revenue.
• Cost reduction.
• Lead generation, gaining new customer, retaining old customers.
• Brand and campaigns promotions easily and effectively.

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Independently Invited by TrustRadius

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