TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Chartboost

    Score9 out of 10
    N/AChartboost is a mobile-gaming advertising platform from the company of the same name.N/A

    Marigold Engage+

    Score8 out of 10
    N/AMarigold Engage+ (formerly Cheetah Messaging or CheetahMail) is an email marketing platform. It is optimized for delivering segmented email marketing campaigns with security in mind. It also integrates with any third-party CRM software.N/A
    Pricing
    ChartboostMarigold Engage+
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    ChartboostMarigold Engage+
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    ChartboostMarigold Engage+
    Small Businesses
    Google AdMob
    Score8.2 out of 10
    Listrak
    Score9.3 out of 10
    Medium-sized Companies
    No answers on this topic
    Marin Software
    Score9.1 out of 10
    Enterprises
    No answers on this topic
    Listrak
    Score9.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ChartboostMarigold Engage+
    Likelihood to Recommend
    9.0
    (1 ratings)
    8.0
    (11 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.6
    (3 ratings)
    Usability
    -
    (0 ratings)
    4.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    2.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    3.0
    (1 ratings)
    User Testimonials
    ChartboostMarigold Engage+
    Likelihood to Recommend
    Chartboost
    Chartboost is a powerful advertising platform, ideal for game app advertisers and publishers to help them better monetize their app.
    Incentivized
    Read full review
    Marigold
    I think CheetahMail, being one of the main ESPs in the market, is a quality choice. However, I would suggest that it's really only valuable for a bit larger of an organization, generally having staff of 100+ and revenues in tens of millions -- this is mainly to justify the amount of investment required, so may be cost-prohibitive to some. You also need to make sure that you understand the entire "level of support" you will gain through your specific contract.... the key is understanding what types of resources are within your organization (who's doing the coding? who comes up with the next campaign? What's the overall strategy?) Depending on these questions and resources, may help determine your final needs from a services point of view. CheetahMail can provide a wealth of various services specific to needs (and changes over time as your business changes), but a clear understanding of what you have before you bring them on will really help getting up and running quickly. Also be sure to truly understand the costs for the initial integrations, setups, IP senders, etc.
    Read full review
    Pros
    Chartboost
    • It is completely easy to set up and use.
    • Create advertising and campaigns.
    • simple interface.
    • customizable.
    • Ads can be used for cross-selling.
    Incentivized
    Read full review
    Marigold
    • Internal management - This is a great web-based tool that allows our users to see what emails go to whom.
    • Organization - Many layers of organization for templates since there are many types of remarketing emails that we send out.
    • Historical Records - CheetahMail sends us the raw text files of all email actions so we can upload them to our database.
    Incentivized
    Read full review
    Cons
    Chartboost
    • It is a very effective platform at low cost.
    Incentivized
    Read full review
    Marigold
    • The organization of CheetahMail could at times be better, as you create more and more mailings, they just pile up in a long list. It would be useful to be able to create folders to store specific mailings in. (ex. editorial, newsletters, marketing, etc.)
    Incentivized
    Read full review
    Likelihood to Renew
    Chartboost
    No answers on this topic
    Marigold
    As I have begun exploring competitors, I've come to realize that every competitor offers so much more functionality and integration than CheetahMail does. When we first signed our contract, CheetahMail was much more innovative and at the forefront of email. Since being bought out by Experian, we've seen a huge decline in service and innovation. They have laid off much of their staff and moved their account representatives to Costa Rica. They also heavily rely on on third parties which you will have to pay large amounts of money for while other Email Service Providers have integrated new technologies into their platform. You will get more for your money going to a different email service such as Responsys, Silverpop, Listrak and the like,
    Read full review
    Usability
    Chartboost
    No answers on this topic
    Marigold
    CheetahMail has a high learning curve to master and requires a lot of backend work with tech teams to set up. Navigation is not the best and everything that should be automated is still extremely manual.
    Read full review
    Support Rating
    Chartboost
    No answers on this topic
    Marigold
    Account reps have a quick response time but a very slow resolution time. Because account reps do not have technical knowledge, there is a long long lead time between flagging a problem and tech team resolution.
    Read full review
    Alternatives Considered
    Chartboost
    Chartboost is a mobile-only advertising platform that focuses on gamers. Game publishers choose Chartboost to keep track of their user base.
    Incentivized
    Read full review
    Marigold
    CheetahMail is very far behind these other providers. Specifically in Lyris we could build forms that automatically generated code connected to specific lists and be up and running in less than a few hours. With CheetahMail that would take days and developers at times.
    Incentivized
    Read full review
    Return on Investment
    Chartboost
    • Gives publishers access to a broad gaming audience.
    • It is a platform that focuses on gamers.
    • Allows easy setup of ads and campaigns.
    • Chartboost allows you to control ads.
    Incentivized
    Read full review
    Marigold
    • The customer service team at CheetahMail was good and efficient. It is always a frustrating experience to call in when your stuck on something but the CS team did a good job of quickly and effectively helping us when we called them for support.
    • Compared to other ESPs that our employees support, this platform was quite easy to learn and the documentation provided often helped us figure things out without having to go and call CS.
    Incentivized
    Read full review
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