Certain Event Automation Software vs. RingCentral Events

Certain is very well suited for any type of event or tradeshow that require specific fields from registrants and an automated email sequence to keep them engaged. It's less appropriate for one-off events, since setting up those pages can be quite complex if you're used to the types of Eventbrite/Sympla. If you don't really build event pages regularly, I'd recommend a software that's more simple, which should address what you need.

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Hopin is very suitable for large events involving 100+ people where there are only a couple of people speaking. You can have a bunch of features such as networking and all in all, is quite a professional experience to use. For smaller groups, It takes too much effort to set up and isn't worth using over Google Meet or Zoom.

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• Easy to use and create
• Easy to pull reports once event has been sent to attendees
• Great way to gather a lot of information

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• Awesome for managing several sets of panelists
• Very easy to manage event attendees
• Love the chat functionality during the events, enabling the audience to connect with each other
• Hugely simple for anyone with little tech knowledge to design and run an event
• Cost effective for the volume of events we run, where we need scale and quality
• Live streaming an event is also very well catered for
• Branding across the platform is simple to implement

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• Dashboards: It's quite important for leadership to get a visual of what their event registrants look like (with graphs, for example). Now, Certain does not present a feature to create dashboards, so we have to export their reports and create our dashboards ourselves.
• UX when setting up an event: Now this can be quite complex, as it's not as easy to use or intuitive. Many different tabs with many different sub-items can present a confusing experience for newcomers when building an event.

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• The biggest hangup we've encountered is from guest speakers who need to join us on either tablets or smartphones. Hopin doesn't play well with mobile devices for onscreen guests.
• I'd like to see the broadcasts in vendor booths be recordable in the way broadcasts in the sessions or on the stage are.

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We most likely will, but with such a high annual renewal rate, we are forced to look at alternative solutions yearly when that license fee comes due

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I'm a pretty tech-savvy person but I still feel that Hopin was pretty user-friendly even for those of you who are less tech-savvy. Great thing is, you can play around and test the platform with the free version which allows you to get familiar with it before committing to the paid. I learned most of it on the free version which then made me more confident when deciding to use the paid version. Not only did it help me on the setup side, but it also proved to me that this was what we needed to do what we needed to do.

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For the most part you're able to get a response from a support person within a few minutes, but there was a stretch when Hopin was reshuffling its staff that it sometimes took 24-48 hours, which is too long. However, as long as the staff remains stable - which seems likely - then its Support team is usually quite responsive.

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My company selected Certain and continues to use Certain because it is quick, easy, and efficient. We create up to 20 registration links a year and Certain allows us to create templates to copy and create annual event links very fast. I also love that there is someone there to speak to if I ever need assistance

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We were with a company before Hopin - we explored elsewhere due to cost. Pros were design and custom look. We moved to Hopin, it was innovative at the time, although the design wasn't strong the features were. The majority now have the same features. So we did leave Hopin for another platform again because we wanted a custom look, and we were preparing for hybrid. Hopin wasn't ready. We soon realised other platforms we came across are complex, difficult to use. We left and came back to Hopin.

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• Certain helps to deliver a great customer experience, since it facilitates automatic email delivery and your company can keep them connected well before or well after an event.
• Certain presents a wide variety of reports, which perfectly addresses any request for visibility coming from your organization.
• Certain's configuration settings are quite complex, so our newcomers are not comfortable using the software at first.
• In case you need a more visual representation of your audience, Certain, unfortunately, does not generate dashboards.

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• Without Hopin, it would have been impossible to host an event at the scale and user interface that we did, with the staff limitations we have. Hopin enabled us to execute a very high standard with limited resources. For example, before Hopin, we could only attract about 100-200 attendees. With Hopin, we 3x our registrations and attendees.
• The data collected from their system on attendees allows us to more accurately speak to our target market based on their tracked habits during the event.

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