Celtra, heaquartered in Boston, offers their creative management platform (CMP) to support digital advertisers with well designed display, interactive, or video ad templated creation, with collaboration tools to support the ad design process, and analytics to guide the creative process.
N/A
Cloudinary
Score 9.8 out of 10
N/A
Cloudinary is an image and video management tool enabling users to manage, optimize, and deliver images, videos and other media across every device and channel.
$49
per month
Pricing
Celtra
Cloudinary
Editions & Modules
No answers on this topic
Media Optimizer - Scale
$49
per month
Programmable Media - Plus
$99
per month
Programmable Media - Advanced
$249
per month
Programmable Media - Enterprise
Custom Pricing
Digital Asset Management
Custom Pricing
Offerings
Pricing Offerings
Celtra
Cloudinary
Free Trial
No
No
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Celtra
Cloudinary
Features
Celtra
Cloudinary
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Celtra
-
Ratings
Cloudinary
9.0
Ratings
24% above category average
Dashboards
00 Ratings
9.00 Ratings
Standard reports
00 Ratings
9.00 Ratings
Data exportability
00 Ratings
9.00 Ratings
Content analytics
00 Ratings
9.00 Ratings
DAM Features
Comparison of DAM Features features of Product A and Product B
I recommend it because it has been simple to use, it is fantastic, and for all beginners, it adapts. The software reinforces a simple way to create a marketing creation plan. It integrates excellently. You will feel comfortable using it and have a highly-skilled program at your disposal. It is excellent for companies with creative goals.
Cloudinary handles pretty much anything you have related to images. From serving them up efficiently to adding transformations on the fly, there's really little this service doesn't do. Their pricing plans allow you to grow into the right levels and their website dashboards are very helpful. I would easily recommend this for all but the simplest of use cases.
Currently, they don't have an officially supported Drupal module -so it's quite painful to implement.
If you have a site that has a lot of visitors then it's possible to get quite large bills out of the blue if you get a massive spike e.g. black Friday.
The UI for the backend and documentation could do with a lot of improvements.
Cloudinary is very easy to use and offers fast way to upload your images, files and videos to their servers. Then they give you quick ways t implement those files or images onto your website using their API or just a normal URL. They also give you very fast ways to make edits to those files and include them in the url.
We rarely use their support. But when we need it they are always there. They provide great consultation and suggestions to help us manage our costs and resources better. In the last 8 years perhaps we have contacted them 3 or 4 times - which is really really great
I've really exclusively used this platform for rich media creation. There are other platforms out there for native advertisements such as TripleLift, which I've used in the past, that stacks up pretty well to Celtra. Truthfully we don't use any other ad creation platforms except for Celtra. We have had the option to work with Teads, but ended up not.
My experience with AEM has been limited to interacting with it through others, and so this information should be taken with that in mind, but my impressions from talking with the service engineers managing this system in our enterprise (in a previous role) was that it could be challenging to integrate effectively into a large-scale organization with demands on security. The biggest reason I selected Cloudinary was price-based; their free plan serves my needs as a freelancer quite well.
Images are essential to our product and using Cloudinary has allowed us to serve them up in a cost-effective and efficient way. Not having to worry about your images frees you up to tackle the real challenges for your product.