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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Canva

    Score9.1 out of 10
    N/ACanva is a popular, simple online graphic design tool. Users can import images, use templates to design banners and logos, or pay to use Canva's premium stock images/paid templates (elements starting at $1).

    $12.95

    per month

    Figma

    Score8.9 out of 10
    N/AFigma, headquartered in San Francisco, offers their collaborative design and prototyping application to support digital product and UI development.

    $15

    per month per editor

    Pricing
    CanvaFigma
    Editions & Modules
    Pro
    $12.95
    per month
    Enterprise
    $30.00
    Per Month Per User
    Professional
    $144
    per year
    Organization
    $540
    per year
    Starter
    Free
    Offerings
    Pricing Offerings
    CanvaFigma
    Free Trial
    NoNo
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    CanvaFigma
    Considered Both Products
    Canva
    Chose Canva
    The other programs listed above arent better or worse than Canva, they all bring different things to the mix. If you don't want to buy an Adobe license or learn how to use Photoshop or Illustrator than Canva would be right up your alley. Create social posts, fliers, …
    Incentivized
    Figma
    Chose Figma
    Figma is a more advanced tool than Canva, but Canva is easier to use and has a lot of templates.
    Incentivized
    Chose Figma
    Figma is the most efficient tool for teams and sharing with clients. It's also easier to learn than other Adobe products. When sharing designs with clients, Figma looks more professional than Canva.
    Incentivized
    Chose Figma
    For creating website wireframes, Figma is the perfect balance between ease of use and product functionality.

    Canva is easy to use but it doesn't offer the flexibility that Figma does when it comes to design.
    Incentivized
    Chose Figma
    Figma excels in collaborative interface design, offering live collaboration and powerful prototyping capabilities. Compared to Adobe PhotoShop, Canva, Figma stands out for its focus on detailed UI/UX design and seamless team collaboration. This made it our top choice, …
    Incentivized
    Chose Figma
    Figma is the go-to design tool that can be pushed to production very easily with developer tools. In my opinion it's the most complete design tool that considers the entire design process including the creation of solid design systems, high-fidelity prototyping, user testing, …
    Incentivized
    Chose Figma
    Figma is truly a Swiss army knife in the retrospect that it does everything...but better that you'd expect it to be where you think...hmmm maybe I don't need this prototyping tool, or this design library framework app, or this simpler solution, because I can just use Figma for …
    Incentivized
    Chose Figma
    Figma is more easy to use and most designers are well versed in figma because of how widespread its usage is. The price point is also better than that of most competitors and it’s good value for money for big teams that need realtime collaboration
    Incentivized
    Chose Figma
    What Figma does best above its competitors is allow collaboration without compromising design capabilities. The interface is incredibly intuitive and user-friendly, which made a big difference to us as not everyone on our team has the same skillset and design familiarity. …
    Incentivized
    Chose Figma
    Figma can do it all and can do it all much better than the others. It covers all of our client and internal needs within a single platform that is highly collaborative and live, unlike these others. The robust nature of capabilities is also superior.
    Incentivized
    Chose Figma
    I selected Figma because there is many good features like It is based on web so we can easily work wherever and any system only we need login our account. In Figma we can easily work together in single file as well.
    Prototyping is very easy in Figma, we can make any (Web/App) …
    Incentivized
    Chose Figma
    Figma supports and is supported by other design apps, but it really shines in prototyping for web and app development. It's easy to share with colleagues and collaborate in one space, the open space allows for a ton of iteration, and the organization of layers functions better …
    Incentivized
    Chose Figma
    Not really a direct comparison or apples to apples in my opinion. Figma is solely focused on design creation, collaboration, and asset management whereas the others are collaboration tools but span various departmental verticals. Figma is a niche software that addresses our …
    Incentivized
    Chose Figma
    Figma has more features and more colleagues are using them. Also, it's more cost effective.
    Incentivized
    Chose Figma
    Figma is the best tool for designing UI/UX on multiple platforms such as Mac, Windows, Linux, and Browser-based applications. It has support for many plugins and a strong community. On the other hand, Adobe XD lacks these advantages, and it is said that Adobe will enhance Figma …
    Incentivized
    Chose Figma
    The free option to use makes us happy. Also, the best benefit for us to using Figma is its simplicity.
    Incentivized
    Key User Insights
    Would buy again
    93%
    Would buy again
    83 Answers
    99%
    Would buy again
    194 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    81 Answers
    98%
    Delivers good value for the price
    171 Answers
    Happy with the feature set
    96%
    Happy with the feature set
    85 Answers
    96%
    Happy with the feature set
    188 Answers
    Lived up to sales and marketing promises
    94%
    Lived up to sales and marketing promises
    72 Answers
    99%
    Lived up to sales and marketing promises
    118 Answers
    Implementation went as expected
    92%
    Implementation went as expected
    77 Answers
    97%
    Implementation went as expected
    133 Answers
    Best Alternatives
    CanvaFigma
    Small Businesses
    CorelDRAW Graphics Suite
    Score9.8 out of 10
    Proto.io
    Score7 out of 10
    Medium-sized Companies
    Adobe PhotoShop
    Score9.1 out of 10
    UXPin
    Score7.9 out of 10
    Enterprises
    Adobe PhotoShop
    Score9.1 out of 10
    Marvel
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CanvaFigma
    Likelihood to Recommend
    9.1
    (172 ratings)
    9.0
    (201 ratings)
    Likelihood to Renew
    8.0
    (7 ratings)
    10.0
    (7 ratings)
    Usability
    9.2
    (12 ratings)
    8.6
    (33 ratings)
    Availability
    10.0
    (1 ratings)
    5.5
    (1 ratings)
    Performance
    10.0
    (1 ratings)
    8.2
    (1 ratings)
    Support Rating
    6.9
    (15 ratings)
    5.1
    (17 ratings)
    In-Person Training
    -
    (0 ratings)
    9.1
    (1 ratings)
    Online Training
    -
    (0 ratings)
    6.4
    (1 ratings)
    Implementation Rating
    10.0
    (2 ratings)
    -
    (0 ratings)
    Configurability
    -
    (0 ratings)
    6.4
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    7.3
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    6.4
    (1 ratings)
    Product Scalability
    10.0
    (1 ratings)
    7.3
    (1 ratings)
    Professional Services
    -
    (0 ratings)
    8.2
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    7.3
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    7.3
    (1 ratings)
    User Testimonials
    CanvaFigma
    Likelihood to Recommend
    Canva
    They are suited to serve the non-profit space, offering premium features at no charge for up to 50 users. They provide tools for non-graphic designers that help to create appealing and attractive pieces. For those who are unsure about where to start with a project, Canva offers templates that can be edited to suit the current need.
    Read full review
    Figma
    Figma is a solid design tool to craft the UX design concepts/solutions for digital products. For printed marketing materials such as brochures, marketing flyers, press releases, etc, other design tools such as Adobe Illustrator, Photoshop, or InDesign might make more sense to use for those use case scenarios.
    Incentivized
    Read full review
    Pros
    Canva
    • It helps you find the right design and helps you start with the right template
    • It helps in creating for all platforms, basically you need to create the design only once and Canva takes care of the rest by resizing the design for whichever platform you want to publish it to.
    • It also comes with a content planner which is extremely helpful for obvious reasons. It relieves you from the hassle of posting when the right time hits.
    • There's a Brand feature which is also extremely fascinating as it helps you store all your brand information (even color) at the same place.
    Read full review
    Figma
    • Detailed enough to create pixel perfect designs with total control over the outcome
    • Creating and implementing design systems to improve consistency and speed up design work
    • Robust prototyping tools to create simple animations or to connect various pages
    • I love autolayout, which improves design spacing and responsiveness
    Incentivized
    Read full review
    Cons
    Canva
    • I have a hard time coming up with any improvements, perhaps increase the number of free elements to use in design.
    • Maybe, Canva should check if you start editing a previous document to see if you want to change the current design or create a new one as a clone of the current document (design).
    • I'm sorry, I really can't think of a 3rd. Overall, I really like working in Canva.
    Incentivized
    Read full review
    Figma
    • Prototyping in Figma is pretty much nothing more than a glorified slide show. Sure, variables, etc are available but it takes way to long to set them up and even more time when there are revisions needed.
    • It would be helpful if there were a contextual help system for various functionality. For example, advanced autolayout (like space between) can become very tricky to implement sometimes. I often wish there were an AI assistant to ask for help. I often use ChatGTP to help me through these times.
    • Searching layers needs to be much easier and more intuitive.
    • I would like to be able to make groups like the layers palette in Photoshop. That would help with organization and speed a lot.
    Incentivized
    Read full review
    Likelihood to Renew
    Canva
    The ease of use makes Canva a powerful tool for manipulating images, creating original content, and testing ideas without requiring the involvement of graphic design or more time-intensive image editing software such as Photoshop. While it doesn't have the full functionality of a mature software, such as Photoshop, The speed and simplicity of Canva makes it a necessity in a business of any size
    Incentivized
    Read full review
    Figma
    Figma is a pretty cool tool in many areas. My team almost uses it on daily basis, such as, brainstorming on product/design topics, discussing prototypes created by designers. We even use it for retrospectives, which is super convenient and naturally keeps records of what the team discusses every month. Furthermore, I do see the potential of the product - currently we mainly use it for design topics, but it seems it is also a good fit for tech diagrams, which we probably will explore further in the future.
    Incentivized
    Read full review
    Usability
    Canva
    It is super easy to use, but it could be limiting if you're on a small device. It is easier on a bigger device because you can resize graphics and text easier than with your fingers on a small device. I do think it's perfect and easy for non-designers who don't have any training. As long as you have a good eye for visuals, Canva is a wonderful substitute for graphics programs on-the-go.
    Incentivized
    Read full review
    Figma
    It's easy to use for designers who are familiar with design terms and functions from Photoshop and Illustrator. However, non-tech and non-designer collaborators have a hard time figuring out how to leave comments and apply changes, compared to other online design tools like Canva and Squarespace. Even simple drag-and-drops and rearrangement of certain blocks become too complicated due to uncommon functions like Hug and Lock.
    Incentivized
    Read full review
    Reliability and Availability
    Canva
    I have yet to encounter Canva being offline in at least 6 years of using it regularly. They also announce well in advance if there may be upgrades to the code and the hours during which there may be issues accessing the service.
    Incentivized
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    Figma
    The only regret I have is, its not available when there is no internet
    Incentivized
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    Performance
    Canva
    I haven't ever had issues with a slow-loading site and there haven't been any lag issues within the software. There have been maybe a handful of times over the past six years where I have tried to upload a large image and it will slow down as it loads the last megabyte, but I have yet to have the system time out or require any interference by me
    Incentivized
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    Figma
    I think its great, As there are many other software or systems which can be integrated with it as plugins or API's
    Incentivized
    Read full review
    Support Rating
    Canva
    Overall, Canva is easy to use, easy to train others to use, allows for creativity with a professional look without enormous associated costs. The mobile apps works almost as easily, but at a minimum allows for easy review and downloading in a pinch. Really, anyone can learn to use Canva quickly and will immediately benefit from the results.
    Read full review
    Figma
    I haven't used their support lately but in the past, they had a chat that I used often. They often responded in a few hours and were able to give a satisfactory solution. I would imagine it's less personal now but the community has expanded drastically so there are more resources out there to self serve with a bit of Google magic.
    Incentivized
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    In-Person Training
    Canva
    No answers on this topic
    Figma
    In-person training has its own benefits - 1. It helps in resolving queries then and there during the training. 2. I find classroom or in-person training more interactive. 3. Classroom or in-person training could be more practical in nature where participants can have an hands on experience with tools and clarify their doubts with the trainer.
    Incentivized
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    Online Training
    Canva
    No answers on this topic
    Figma
    Online training has its own merits and demerits - 1. Sometimes we may face issues with connectivity or the training content 2. The way training is being delivered becomes very important because not everyone is comfortable taking online training and learning by themselves. 3. With the advancement of technology online training has become popular but there is a segment of people who still prefer class-room training over online one.
    Incentivized
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    Implementation Rating
    Canva
    Remember to download the mobile app onto your phone for easy image manipulation on the go. Adding company colors, logos, and typefaces to your company account is an easy process. When images are uploaded, these can also be shared between accounts within a company, as can canvases you've created for easy editing among teams.
    Incentivized
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    Figma
    No answers on this topic
    Alternatives Considered
    Canva
    Canva is faster and easy to use. There aren't complex menus like Adobe products and everything is generally intuitive. Menus are mostly open and visible or relatively small. Small changes to the program add to it's usability rather than detract. I also appreciate that Canva helps the user become more creative through use. By giving you editable examples through templates you can choose to re-design something ir create something from scratch w/ a similar concept or feel. Canva often gives me ideas that I can implement into my design or into the entire project even. I also like how Canva is intuitive in it's approach. The program gives you suggestions when it comes to graphics, etc. without getting in your way if you know what you already want
    Read full review
    Figma
    Figma compared to other tools has user friendly UI which is very easy for all levels of designers. Compared to Adobe XD and Sketch Figma is stable, while in other tools I have faced software crashing in the middle of the work which resulted in loss of data/design. Compared to other tools it's fast and shows less lag. Collaboration in Figma is very easy as it is cloud based but in XD it's not that smooth working with other designers.
    Incentivized
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    Scalability
    Canva
    Very easy to add accounts and share content between them. Collaboration is also easy to manage and can be done on a project-by-project basis. The cloud-based software means it is incredibly fast to add a coworker and have them editing images within minutes. A live internet connection is required to access Canva so this is something to consider if expecting to use the software while on journeys without access to wifi etc
    Incentivized
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    Figma
    I think this is great and as I mentioned at ADP we use Figma extensively whether by designers, researchers or content writers
    Incentivized
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    Return on Investment
    Canva
    • As far as ROI is concerned, Canva has proven itself time and time again as having a positive impact for business.
    • Just yesterday, I had to prepare an hour-long presentation on the fly; the great reviews of the presentation and the materials (all made in Canva) only served to advertise for Canva and it proves that Canva is a smart investment.
    • I don't think in the time that I have been a Canva pro user that I can say that my ROI has been negatively impacted. Highest recommendation. The software more the casually pays for itself time and time again.
    Incentivized
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    Figma
    • Allows us to get funding for further phases of the project (which is uncountable)
    • Well, it lets us show off when needed due to well suited UI-oriented character
    • Easily approachable by anyone (browser use)
    • User friendly interface
    • More advanced cooperation requires some of the users to have a license
    Incentivized
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    ScreenShots