Canva is a popular, simple online graphic design tool. Users can import images, use templates to design banners and logos, or pay to use Canva's premium stock images/paid templates (elements starting at $1).
$12.95
per month
Figma
Score 8.9 out of 10
N/A
Figma, headquartered in San Francisco, offers their collaborative design and prototyping application to support digital product and UI development.
They are suited to serve the non-profit space, offering premium features at no charge for up to 50 users. They provide tools for non-graphic designers that help to create appealing and attractive pieces. For those who are unsure about where to start with a project, Canva offers templates that can be edited to suit the current need.
Figma is a solid design tool to craft the UX design concepts/solutions for digital products. For printed marketing materials such as brochures, marketing flyers, press releases, etc, other design tools such as Adobe Illustrator, Photoshop, or InDesign might make more sense to use for those use case scenarios.
Canva exports in a wide variety of software extensions in exceptionally high quality images. The pro license even allows .svg and background-less exports.
Canva's pro license has a terrific set of available fonts that are easily matched or are exact matches to other web fonts. Basically, in a word, Canva gives its (pro) customers an easy-to-use and cross-compatible set of design options. Everything is customizable.
For me, Canva shines in its usability. There are variety of preset, pre-sized canvases. As a designer, marketer, presenter, educational technologist or even if you are just getting started, Canva has its UI and UX geared toward each level of user.
Canva's strengths are with its original features and the fact that even the most novice user can produce a professional looking design in little time.
Tappable overlaid layers - bugs on fixed components, such as an app navigation footer in a prototype
Swapping a component but retaining inputted copy or imagery.
Performance on prototypes to work better in UserZoom - having to delete hidden layers manually, optimize images, and streamline the file, in general, is time-consuming
Folder structures - larger teams need multiple layers of folder structure to help find things.
Branch performance - we need better, more user-friendly solutions to get designs to merge better.
Branch performance - branching with the option to choose which pages you want in the branch without deleting each page you don't need.
Default sharing options need improvement.
Responsive ratios' in prototyping without having to recreate pages.
Better collaboration with Jira to bring in links in the design mode not just dev mode.
The ease of use makes Canva a powerful tool for manipulating images, creating original content, and testing ideas without requiring the involvement of graphic design or more time-intensive image editing software such as Photoshop. While it doesn't have the full functionality of a mature software, such as Photoshop, The speed and simplicity of Canva makes it a necessity in a business of any size
Figma is a pretty cool tool in many areas. My team almost uses it on daily basis, such as, brainstorming on product/design topics, discussing prototypes created by designers. We even use it for retrospectives, which is super convenient and naturally keeps records of what the team discusses every month. Furthermore, I do see the potential of the product - currently we mainly use it for design topics, but it seems it is also a good fit for tech diagrams, which we probably will explore further in the future.
It is super easy to use, but it could be limiting if you're on a small device. It is easier on a bigger device because you can resize graphics and text easier than with your fingers on a small device. I do think it's perfect and easy for non-designers who don't have any training. As long as you have a good eye for visuals, Canva is a wonderful substitute for graphics programs on-the-go.
It's easy to use for designers who are familiar with design terms and functions from Photoshop and Illustrator. However, non-tech and non-designer collaborators have a hard time figuring out how to leave comments and apply changes, compared to other online design tools like Canva and Squarespace. Even simple drag-and-drops and rearrangement of certain blocks become too complicated due to uncommon functions like Hug and Lock.
I have yet to encounter Canva being offline in at least 6 years of using it regularly. They also announce well in advance if there may be upgrades to the code and the hours during which there may be issues accessing the service.
I haven't ever had issues with a slow-loading site and there haven't been any lag issues within the software. There have been maybe a handful of times over the past six years where I have tried to upload a large image and it will slow down as it loads the last megabyte, but I have yet to have the system time out or require any interference by me
Overall, Canva is easy to use, easy to train others to use, allows for creativity with a professional look without enormous associated costs. The mobile apps works almost as easily, but at a minimum allows for easy review and downloading in a pinch. Really, anyone can learn to use Canva quickly and will immediately benefit from the results.
I haven't used their support lately but in the past, they had a chat that I used often. They often responded in a few hours and were able to give a satisfactory solution. I would imagine it's less personal now but the community has expanded drastically so there are more resources out there to self serve with a bit of Google magic.
In-person training has its own benefits - 1. It helps in resolving queries then and there during the training. 2. I find classroom or in-person training more interactive. 3. Classroom or in-person training could be more practical in nature where participants can have an hands on experience with tools and clarify their doubts with the trainer.
Online training has its own merits and demerits - 1. Sometimes we may face issues with connectivity or the training content 2. The way training is being delivered becomes very important because not everyone is comfortable taking online training and learning by themselves. 3. With the advancement of technology online training has become popular but there is a segment of people who still prefer class-room training over online one.
Remember to download the mobile app onto your phone for easy image manipulation on the go. Adding company colors, logos, and typefaces to your company account is an easy process. When images are uploaded, these can also be shared between accounts within a company, as can canvases you've created for easy editing among teams.
Adobe products, well compared to Canva has a wide and long learning curve. Adobe spark almost comes close to Canva but lacks these tiny features that Canva focuses on to make the product irresistible to use. Canva also does a great job organizing and recording the designs in cloud so that it might increase the efficiency of Social Media management. Canva also provides features for designing ebooks, travel brochures etc which couldn't be easily done in Adobe. So finally, from a personal perspective, Canva ended up being the first choice.
I learned UX Design using Sketch and my team was using Sketch when I joined. We no longer use Sketch, and therefore I cannot compare its current functionality to Figma, but at the time of our switch, Figma just had more advanced capabilities- better collaboration, auto-layout tools, prototyping, etc. From what I can tell, it remains best in class for UX Design tools.
Very easy to add accounts and share content between them. Collaboration is also easy to manage and can be done on a project-by-project basis. The cloud-based software means it is incredibly fast to add a coworker and have them editing images within minutes. A live internet connection is required to access Canva so this is something to consider if expecting to use the software while on journeys without access to wifi etc
I think Canva has had a very positive impact on our designs in that there is consistency with colors and fonts and approved school logos across all publications.
Since I am a only one user of many, I can't really speak about reduced costs or risk mitigation. But, I believe it has increased efficiency because our media department can access the designs done by other departments easily and make changes or corrections as necessary to keep the "brand" consistent.
I have not tried to use it on my phone, but I would think it would make it easy to work on designs no matter where you are.
