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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Campaign Monitor by Marigold

    Score8.5 out of 10
    Mid-Size Companies (51-1,000 employees)
    Campaign Monitor by Marigold enables users to create, send, and optimize email marketing campaigns.

    $11

    per month

    Pricing
    Campaign Monitor by Marigold
    Editions & Modules
    Lite
    $11
    per month
    Essentials
    $19
    per month
    Premier
    $149
    per month
    Offerings
    Pricing Offerings
    Campaign Monitor by Marigold
    Free Trial
    Yes
    Free/Freemium Version
    Yes
    Premium Consulting/Integration Services
    No
    Entry-level Setup FeeNo setup fee
    Additional Details—
    More Pricing Information
    Community Pulse
    Campaign Monitor by Marigold
    Considered Both Products
    Marigold
    Chose Campaign Monitor by Marigold
    Campaign Monitor by Marigold is better, as it has a cleaner more coherent interface. It also offers agency partner commission program with flexible pricing. Any time we've called upon Campaign Monitor support for any technical challenges we've faced, the team have always been …
    Incentivized
    Chose Campaign Monitor by Marigold
    UI and usability are much better than all of them. While others offer tags which is my preferred method of list management, they're severely lacking in usability.
    Incentivized
    Chose Campaign Monitor by Marigold
    I appreciate that for a smaller but growing company, Campaign Monitor was more of a just right size for us compared to Marketo, but had more functionality to grow with us than MailChimp.

    I've used both before, and Campaign Monitor stood out as being both better suited for us …
    Incentivized
    Chose Campaign Monitor by Marigold
    Campaign Monitor is a lot easier to pick up in comparison to Marketing cloud where I believe you need a Marketing Cloud specialist to dedicate themselves to the platform. I am a Salesforce Admin, and majority of the time, the Marketing team would need my assistance to help …
    Incentivized
    Chose Campaign Monitor by Marigold
    To be honest I haven't tried the competition because they seemed to be very good. I am sure the product is excellent - it's the support I am unhappy with. If support was better I would be more comfortable with them - but I cannot recommend a product where you can't 100% trust …
    Incentivized
    Chose Campaign Monitor by Marigold
    Campaign Monitor is better than the competition because the design editor works better than any other program I've used in the past such as Mailchimp and Constant Contact. The designs are more dynamic and you don't need to know how to tweak code to get it to lay out …
    Incentivized
    Chose Campaign Monitor by Marigold
    The ability to track the effectiveness of email marketing campaigns in real-time is what makes Campaign Monitor interesting to use. All the vital features that we need to run professionally designed email campaigns that look wonderful on any device so that we boost our business …
    Incentivized
    Chose Campaign Monitor by Marigold
    Campaign Monitor is much easier to use to create marvelous emails based on their templates. Their collection of templates is impressive. It's all drag and drop. Super easy! Also it offers a much more robust platform than Mailchimp for automation features, like building segments …
    Incentivized
    Chose Campaign Monitor by Marigold
    Campaign Monitor isn't as fun to use as Mailchimp and doesn't have as many features, but the email builder is better if that's what's important to you. HubSpot's email builder is less reliable but more flexible, and it comes with way more automation/workflow options, better …
    Incentivized
    Chose Campaign Monitor by Marigold
    Campaign Monitor, in my opinion, is much better than Mailchimp and Constant Contact because of their ability to protect end-users from spammy emails. Constant Contact and Mailchimp essentially let you send whatever you'd like with no regard to the end-user. Campaign Monitor …
    Incentivized
    Chose Campaign Monitor by Marigold
    Not as comprehensive as other email marketing platforms, and not as competitive when it comes to pricing for entry-level users. It does have advantages in the easy to use drag-and-drop editor, but not enough to truly stand out from the competition.
    Incentivized
    Chose Campaign Monitor by Marigold
    Again, this platform is best used when combined with other platforms. Businesses and/or agencies that have a separate template builder or dedicated designer will likely have a better experience with this platform.
    Incentivized
    Chose Campaign Monitor by Marigold
    Ease of use is a priority for us because when we recommend a solution, we want it to be intuitive for our clients. For this reason, Campaign Monitor was preferred over providers such as AWeber and Constant Contact. MailChimp is the other that we find comparable to Campaign …
    Incentivized
    Chose Campaign Monitor by Marigold
    MailChimp and ConstantContact try to do too much and do it very poorly. They are slow, clunky, and ugly. They cater to simple users instead of giving pros the tools they need. Convert kit is only good for bloggers or people selling ebooks, but I have used Campaign Monitor for …
    Incentivized
    Chose Campaign Monitor by Marigold
    Campaign Monitor is at the bottom of the list. Our department had selected the service prior to my employment.
    Incentivized
    Chose Campaign Monitor by Marigold
    We moved from MailChimp to Campaign Monitor because we thought it was a step up. The automation, targeting, and testing with Campaign Monitor is more advanced than what MailChimp had to offer. Since using Campaign Monitor for about 7 months now, I can say that Campaign Monitor …
    Incentivized
    Chose Campaign Monitor by Marigold
    Much more flexible and easy to use.
    Incentivized
    Chose Campaign Monitor by Marigold
    I have tried both MailChimp and Constant Contact. Constant Contact required a lot of custom work just to get it to do what I needed. MailChimp was a bit too aggressive with their lists, and I would get frequent bounces from addresses that I knew were valid. It was very …
    Incentivized
    Chose Campaign Monitor by Marigold
    We preferred the Campaign Monitor interface. MailerLite was slow in list management and so was MailChimp. Moosend e-builder unstable
    Incentivized
    Chose Campaign Monitor by Marigold
    I selected campaign monitor because it is a solid software and great product.
    Incentivized
    Chose Campaign Monitor by Marigold
    We use a variety of products in this space for all kinds of purposes. This is a simple solution to get you started. When we first started with them, they billed themselves as a simple email tool for designers, which largely remains their legacy. Every product they offer is …
    Incentivized
    Chose Campaign Monitor by Marigold
    I have used all of the competitors of Campaign Monitor, and I would say it stacks up well with any of them. They all have their own various features that set them apart from their competitors. I personally like the visual workflow builder of AutoPliot, but I like the email …
    Incentivized
    Chose Campaign Monitor by Marigold
    I haven't used Constant Contact in ages. Couldn't tell you right now how it compares as email marketing tools get updated so frequently. That's a great thing about this platform and stream of technology - it changes so much. If you are thinking of evaluating tools, it's best to …
    Incentivized
    Chose Campaign Monitor by Marigold
    Once templates are set up, Campaign Monitor seems to be easier to use for novices than either MailChimp or Vertical Response. There is less back-and-forth between steps, and Campaign Monitor seems to want to usher you along all the steps as quickly as possible without the need …
    Incentivized
    Key User Insights
    Would buy again
    88%
    Would buy again
    7 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    7 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    8 Answers
    Lived up to sales and marketing promises
    83%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    86%
    Implementation went as expected
    6 Answers
    Features
    Campaign Monitor by Marigold
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Campaign Monitor by Marigold
    Feature
    Campaign Monitor by Marigold
    7.6
    26 Ratings
    4% below category average
    WYSIWYG email editor9.711 Ratings
    Dynamic content8.023 Ratings
    Ability to test dynamic content8.01 Ratings
    Landing pages2.01 Ratings
    A/B testing8.023 Ratings
    Mobile optimization7.03 Ratings
    Email deliverability reporting10.01 Ratings
    List management8.33 Ratings
    Triggered drip sequences7.73 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Campaign Monitor by Marigold
    Feature
    Campaign Monitor by Marigold
    10.0
    4 Ratings
    26% above category average
    Dashboards10.01 Ratings
    Standard reports10.04 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Campaign Monitor by Marigold
    Feature
    Campaign Monitor by Marigold
    8.3
    6 Ratings
    4% above category average
    URL Validation9.73 Ratings
    Link Tracking7.93 Ratings
    Spam Testing7.36 Ratings
    Best Alternatives
    Campaign Monitor by Marigold
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Everest (Return Path + 250ok)
    Score10 out of 10
    Enterprises
    Emma by Marigold
    Score9.4 out of 10
    All AlternativesView all alternatives
    User Ratings
    Campaign Monitor by Marigold
    Likelihood to Recommend
    9.3
    (28 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    Usability
    10.0
    (5 ratings)
    Availability
    9.0
    (1 ratings)
    Performance
    10.0
    (1 ratings)
    Support Rating
    10.0
    (1 ratings)
    Configurability
    8.0
    (1 ratings)
    Contract Terms and Pricing Model
    10.0
    (1 ratings)
    Ease of integration
    7.0
    (1 ratings)
    Product Scalability
    10.0
    (1 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    User Testimonials
    Campaign Monitor by Marigold
    Likelihood to Recommend
    Marigold
    Campaign Monitor by Marigold is great at both scaling up as you grow (i.e. for a startup or if you're starting fresh on building a subscriber list) and providing more than just basic templates and tooling. We vetted across a lot of different options to account for where we were starting and where we hope to grow into with our opt-in email marketing, and Campaign Monitor stood out.
    Incentivized
    Read full review
    Pros
    Marigold
    • Campaign Monitor’s support is great. They have a great help page built out to help answer all your questions, and if you do have a question or issue that needs extra support, their support team responds within a couple hours to help resolve the issue.
    • The email builder is very clean and easy to use. It makes A/B testing, personalization, and dynamic content easy to implement.
    • I appreciate the insights reporting that Campaign Monitor provides. We use that regularly for our quarterly reporting to track list growth, as well as campaign performance from a high level.
    • The automation is very straight forward and has truly transformed our marketing. The learning curve is pretty low, so my entire team knows how to use it to create and edit automated email journeys.
    Incentivized
    Read full review
    Cons
    Marigold
    • I'd prefer a central contact list with tags, rather than multiple lists. I can have one person on 5 lists and that counts as 5 subscribers.
    • While the email builder is very good, I'd prefer more customisation options.
    • Updates they make are good, but are perhaps a little slow.
    • I'd like better mobile compatibility. I get that might not be possible for the email builder (although aiming for that would be great) but for lists, reports etc there's no reason that shouldn't be mobile-compatible or have a mobile app.
    Incentivized
    Read full review
    Likelihood to Renew
    Marigold
    It flexes with us both because of the tiered pricing, and due to the comprehensive tools available. We're able to go from one newsletter to many, and few automations to many very easily while not paying for a Cadillac when what we need is a sturdy crossover.
    Incentivized
    Read full review
    Usability
    Marigold
    It's a very user friendly tool and a highly intuitive interface. It's really clearly thought out, so from a users perspective it feels very simple. By comparison, we've also used Mailchimp, and when comparing one to the other, the Mailchimp dashboard is far less logical and intuitive.
    Incentivized
    Read full review
    Reliability and Availability
    Marigold
    There have only been a couple of instances where it's been down and this has typically been middle of the night type situations that were planned downtime so they could work on maintenance. They provide notice well ahead of these instances. I've never noticed a surprise outage.
    Incentivized
    Read full review
    Performance
    Marigold
    I have noticed no slow page loads within the design interface or reports. It's all quick, even with list uploads which are notorious for being clunky in other systems. It's all been quick and easy for us.
    Incentivized
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    Support Rating
    Marigold
    We haven't had to use support yet.
    Incentivized
    Read full review
    Alternatives Considered
    Marigold
    The ability to track the effectiveness of email marketing campaigns in real-time is what makes Campaign Monitor interesting to use. All the vital features that we need to run professionally designed email campaigns that look wonderful on any device so that we boost our business are included in this platform.
    Incentivized
    Read full review
    Scalability
    Marigold
    It is so easy to use, and the things you'd want to have as you scale and get to a more complex email marketing approach are all there. From automations to lots of mobile responsive templates, it's easy to set up what you need and then customize for your brand.
    Incentivized
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    Professional Services
    Marigold
    I did not use the professional services
    Incentivized
    Read full review
    Return on Investment
    Marigold
    • Simply: it has made getting things done easier.
    • It has empowered non-technical users to work comfortably in the system.
    • Deliverability is good: Thanks to the implementation team doing their due diligence on incoming clients and their setup.
    • It was more cost effective than previous (feature rich) system.
    Incentivized
    Read full review
    ScreenShots