CallRail offers phone call tracking, recording and analytics.
$50
per month
NICE Engage Platform
Score 4.5 out of 10
N/A
The NICE Engage Platform is a call recording and compliance platform, providing holistic real-time monitoring, and long time storage for recorded conversations.
This is great software for differentiating where phone traffic is coming from. Whether it's paid/organic search, you can see exactly where the calls are coming in from. I'd love to see them add text/SMS features in the future, but it does what it claims. I'd also like to see more CRM integrations, but not sure that other users share the same sentiment
If you need a customer communication tool that has almost all the functionality out of the box this program is for you. However now that other services have more AI capability we are changing to a new service that will reduce the workload on our agents and allow us to automate many customer interactions. The pricing of another service is also more varied based on usage and our current inflow is lower than before so our cost should drop with that decreased communication
Reporting - We love the breakdown for attribution and sources for calls. CallRail makes reports easy to understand and lets you share them with clients.
Call Tracking - This may be obvious, but you get so many options with CallRail in terms of your number pool, recording options, picking your numbers, etc. It gives you the metrics you care about and they haven't experienced any calls mis-forwarding.
Support - With other companies, I've had to wait for days and days to hear back. With CallRail, they normally get back to us on our tickets fairly quickly and they have a great knowledge base for common questions too!
Sometimes the automatic tagging can be wrong, in terms of whether it's a lead or not, or what the call was about.
It's not an all-encompassing platform, and would be so much better if it weren't so isolated to its core functionality - would like to see some more integrations.
Setting up the phone numbers can be difficult for some people.
Ever since we have had NICE Engage Platform we have had issues with the program auto refusing calls and texts for our agents which luckily just routes to the next agent but this is hurting their call metrics.
The cost is more expensive that some comparable options
Texting functionality is somewhat limited and seeing the text history is also lacking.
The platform is easy to use and we really don't have any complaints with using it so far. The information is invaluable for clients that rely on phone calls to drive more business. Not much negative to say about it at this point. We're actually really happy with it so far and the cost is manageable.
The tools for managers are very straightforward but the useability for the agents could be simplified or put into more common terms. Some of the setting phrases could use some explanations or reorganization. There is also little troubleshooting ability we can do when and agents has an issue besides force logging them out and having them log back in
Fortunately, we had a lot of experience with CallRail. That in itself is an indicator that it has just worked for us, and done what the product is supposed to. We've never once wondered if the data was tracking accurately. This is unfortunately less common these days it seems, but we're happy with CallRail as a whole in our organization
We have utilized Google call tracking within AdWords before, but considering it is a Google product, it can sometimes be biased. Having that third party vendor elevates that. Google Call tracking is only limited to running AdWords campaigns, so if we need to use a phone number in any other fashion within our business, it couldn't be used.
NICE Engage Platform has way more functionality than Simpletext and it allowed us to have calls and texts handled by one system rather than having to use two separate tools. NICE Engage Platform also allowed us to launch web chat functionality for those visiting our website. There was also no way with Simpletext to see what agent was responding to each text. It was a freeforall in the inbox. No integration into our CRM either.
Historically, I used CallRail for hundreds of Clients and it allowed us to track more than 50% of conversions that came from a website for service style businesses. It's actually extremely eye opening to see how much comes in for phone calls for some types of services. With SaaS it's interesting to see how reliant on a human conversation people can be in order to make a decision about something so intangible.
