TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    CallFire

    Score9.7 out of 10
    N/ACallFire is a VoIP and messaging solution designed for both external B2C interactions and internal company use. It includes features such as text messaging, call tracking, voice broadcasting, and an interactive voice response (IVR) system. Subscription pricing starts at $99 per month.

    $99

    per month

    Localytics

    Score6 out of 10
    N/AUpland Localytics helps you connect with mobile app customers on a deeper, more meaningful level.

    $95

    Per Application Per Month

    Pricing
    CallFireLocalytics
    Editions & Modules
    Lite
    $99.00
    per month
    Startup
    $199.00
    per month
    Grow
    $299.00
    per month
    Pro
    $599.00
    per month
    Localytics
    $95.00
    Per Application Per Month
    Offerings
    Pricing Offerings
    CallFireLocalytics
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    CallFireLocalytics
    Cloud PBX
    Comparison of Cloud PBX features of CallFire and Localytics
    Feature
    CallFire
    7.6
    11 Ratings
    5% below category average
    Localytics
    -
    Ratings
    Hosted PBX6.02 Ratings00 Ratings
    Multi-level Interactive Voice Response (IVR)9.07 Ratings00 Ratings
    User templates7.04 Ratings00 Ratings
    Call reports7.210 Ratings00 Ratings
    Directory of employee names9.05 Ratings00 Ratings
    Call Management
    Comparison of Call Management features of CallFire and Localytics
    Feature
    CallFire
    9.3
    10 Ratings
    10% above category average
    Localytics
    -
    Ratings
    Answering rules8.07 Ratings00 Ratings
    Call recording10.010 Ratings00 Ratings
    Call park8.53 Ratings00 Ratings
    Call screening10.04 Ratings00 Ratings
    Message alerts10.05 Ratings00 Ratings
    VoIP system collaboration
    Comparison of VoIP system collaboration features of CallFire and Localytics
    Feature
    CallFire
    10.0
    1 Ratings
    23% above category average
    Localytics
    -
    Ratings
    Video conferencing10.01 Ratings00 Ratings
    Audio conferencing10.01 Ratings00 Ratings
    Mobile apps
    Comparison of Mobile apps features of CallFire and Localytics
    Feature
    CallFire
    8.3
    2 Ratings
    5% above category average
    Localytics
    -
    Ratings
    Mobile app for iOS8.52 Ratings00 Ratings
    Mobile app for Android8.01 Ratings00 Ratings
    Best Alternatives
    CallFireLocalytics
    Small Businesses
    Zoom Phone
    Score9 out of 10
    SimpleTexting
    Score7.6 out of 10
    Medium-sized Companies
    Cisco Unified Communications Manager (Call Manager)
    Score8.6 out of 10
    EZ Texting
    Score8.7 out of 10
    Enterprises
    Google Voice
    Score7.8 out of 10
    Airship
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CallFireLocalytics
    Likelihood to Recommend
    9.4
    (15 ratings)
    6.0
    (3 ratings)
    Likelihood to Renew
    9.0
    (1 ratings)
    7.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    3.0
    (1 ratings)
    User Testimonials
    CallFireLocalytics
    Likelihood to Recommend
    CallFire
    If you need to find a test candidate for your client quickly, this is one of the best ways. Pull yourself a hot list of a couple hundred potential candidates and load them in to CallFire. Then get ready to hit about 50-60 calls per hour. You should have a great test candidate for your client in about 24 hours! It's amazing how quickly you can show your clients the true speed of your company.
    Incentivized
    Read full review
    Upland Software
    For the price and the features available, Localytics is one of the best options. It is more robust in areas that we don't need it to be and overall there could be simpler flows for sending push notifications or performing actions that you need to do every week. Also, the data it sends back on how push notifications perform is basically useless. There needs to be more explanation on the impact notifications have on users. The data would always say that notifications drove less engagement but we would see engagement go up every time we sent a notification.
    Incentivized
    Read full review
    Pros
    CallFire
    • CallFire provides detailed analytics that show what/when callers select within the phone system
    • The text message broadcast feature is a game changer. This allows a company to dispatch text campaigns with specific calls-to-action, with tracking analytics.
    • The voice broadcast feature allows a mass automated message to be sent to client phones. This saves a lot of time when the same notification needs to go out to multiple clients.
    Incentivized
    Read full review
    Upland Software
    • Great web interface which provides a couple of levels of pivoting and filtering of data
    • Straight-forward integration for simpler use cases
    • Access to raw data through S3 for use in your own data pipeline
    Incentivized
    Read full review
    Cons
    CallFire
    • The services are easy to use and robust, but there is room for improvement. Unfortunately, not much has changed over the last 2 years of use. There haven't been any new features or innovations in that time.
    • API integration and automation is not easy for most folks to jump into and there is very little technical support or documentation to take advantage of such features.
    • The standard reports are generally sufficient, but there isn't any customization or intelligence available.
    Incentivized
    Read full review
    Upland Software
    • The biggest thing I would like to see with Localytics is the capability for more correlations. The limited amount of correlations available does restrict the type of analyses that could be done with the data.
    • An easier interface to move data into Microsoft Excel would be very useful, rather than creating annoying workarounds.
    • More/better automatically scheduled reporting, as well as an Excel plug-in to access the data rather than being restricted to the Localytics interface.
    Read full review
    Likelihood to Renew
    CallFire
    There is no reason not to, it has proven effective in the usage
    Read full review
    Upland Software
    There is a lot of competition. I would renew if there isn't anything more exceptional that would justify the re-coding and implementation load costs
    Read full review
    Support Rating
    CallFire
    No answers on this topic
    Upland Software
    It would take several weeks to hear back from the billing team. It took 3 months to resolve an invoice last year. Their technical support is very responsive. I would typically get a response in under 24 hrs.
    Incentivized
    Read full review
    Alternatives Considered
    CallFire
    CallFire has a pricing structure that is attractive to us as a small business. The "pay as you use" options helps us keep our overhead low, especially with so many softwares already in our tech stack. It's a tremendous value for the cost!
    Incentivized
    Read full review
    Upland Software
    We have not used other products but are going to start exploring making a switch to a new platform.
    Incentivized
    Read full review
    Return on Investment
    CallFire
    • I sent out a broadcast message pretty deep in our data base, well three years out. I had one customer come in and buy thanking me for contacting her.
    • Our holiday season was up 35% over last year, this year we used CallFire more than we did in the past.
    Incentivized
    Read full review
    Upland Software
    • Was our first provider of user-level event data
    • Allows for many users to easily answer their own questions before making requests of the data team
    • Raw data dumps gave the data team the ability to provide more in-depth analyses.
    Incentivized
    Read full review
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