BuzzStream vs. Serpstat

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BuzzStream
Score 7.0 out of 10
N/A
Buzzstream is the eponymous SEO and influencer marketing platform from the Austin-based company of the same name.N/A
Serpstat
Score 9.0 out of 10
Small Businesses (1-50 employees)
Serpstat offers a comprehensive SEO toolset, giving users control over their online visibility. A pivotal asset for committed enterprises seeking elevated rankings and fortified online commercial footprint. With an arsenal exceeding 50 potent tools, Serpstat addresses the following: 🔍 Competitor Insights: Recognize and assess key players in any market. 📊 Content Strategy: Evaluate and Generate - obtain top-tier, ranking-oriented content. 🚀 Comprehensive SEO Oversight:…
$59
per month
Pricing
BuzzStreamSerpstat
Editions & Modules
No answers on this topic
Individual
$59
per month
Team
$119
per month
Agency
$479
per month
Offerings
Pricing Offerings
BuzzStreamSerpstat
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup fee$59 per user
Additional DetailsEach plan includes access to 230 Google databases. To meet the demands of big enterprises, Serpstat offers specific services to enterprise customers.
More Pricing Information
Community Pulse
BuzzStreamSerpstat
Features
BuzzStreamSerpstat
SEO
Comparison of SEO features of Product A and Product B
BuzzStream
8.1
Ratings
5% above category average
Serpstat
9.0
Ratings
15% above category average
Keyword analysis9.00 Ratings10.00 Ratings
Backlink management9.00 Ratings8.00 Ratings
SERP ranking tracking8.00 Ratings9.00 Ratings
Page grader9.00 Ratings10.00 Ratings
Competitive analysis7.00 Ratings8.10 Ratings
Site audit / diagnostics7.00 Ratings10.00 Ratings
Site recommendations8.00 Ratings8.10 Ratings
Task management8.00 Ratings9.00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
BuzzStream
8.5
Ratings
11% above category average
Serpstat
9.6
Ratings
23% above category average
Local SEO7.00 Ratings10.00 Ratings
Social SEO9.00 Ratings9.50 Ratings
Mobile SEO9.00 Ratings9.00 Ratings
Global SEO9.00 Ratings10.00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
BuzzStream
8.0
Ratings
6% below category average
Serpstat
10.0
Ratings
17% above category average
Multi-domain support8.00 Ratings10.00 Ratings
Integration with web analytics tools8.00 Ratings10.00 Ratings
Best Alternatives
BuzzStreamSerpstat
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Conductor
Conductor
Score 8.6 out of 10
Conductor
Conductor
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BuzzStreamSerpstat
Likelihood to Recommend
7.6
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(0 ratings)
Usability
9.2
(0 ratings)
7.0
(0 ratings)
Support Rating
8.1
(0 ratings)
10.0
(0 ratings)
User Testimonials
BuzzStreamSerpstat
Likelihood to Recommend
This is [well-suited] for a smaller agency or a small team. I feel that our team (around 5 people) is the perfect size, as we are all on the same page regarding what everyone is working on. When there are more people and more projects/communications going out, it can become a little chaotic to use.
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Recently switching domains provided a lot of headaches for our marketing team. However, with Serpstat we were able to locate all our broken links and contact all the editors to be able to update our link. This alone took us from a DR of 25 to 34. Another practical use was for researching keyword volume for our on-page SEO - title tags and meta descriptions. With Serpstat we were able to determine keywords were worthy of us using in these values.
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Pros
  • Get access to data of prospects such as domain authority that can guide you on whether to pursue the website or not.
  • Create templates for outreach communication.
  • Automates your email communication with prospects through sequences.
  • Schedule outreach and email responses to maximize interaction with prospects.
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  • Keyword data provided for multiple sites: this is a standard feature in lots of SEO toolsets. It's not the worst, but not the best.
  • Backlink data: the link data is ok, but suffers from the same issue as the keyword data. If you pay for 100 results per report, expect ONLY 100.
  • Rank tracking: the rank tracking is also standard. It does a good job of benchmarking progress.
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Cons
  • Sometimes BuzzStream can have glitches but the BuzzStream team is super responsive and receptive to helping you resolve any issues.
  • There are a lot of clicks and stages you have to get through to save a contact or change a status. It would be nice if BuzzStream developed an autosave option whereby you didn't have to click 'save'every time you change something or update a contact.
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  • The daily query limit is sometimes frustrating.
  • For a new person the menu system could be a bit confusing along with terminology, it would be great if there was little help icons next to each selection to help you better understand what they do.
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Likelihood to Renew
No answers on this topic
I am very happy with the program and their services.
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Usability
Buzzstream is great to help identify sites to get links from, and it makes this process so efficient, easy and personal to all, the ones who are using it and the ones that are receiving. Flawless navigation, good outlook, 10/10!
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Serpstat is great to use on the desktop. Being able to get around the site is easy, and using tools such as rank tracking and filtering are intuitive if you’ve used other SEO software. However, their app is not mobile friendly. I do a lot of my work on mobile when traveling or when dad’ing, and it would be much appreciated for the the app to have better mobile UI functionality. I know I’m dreaming, but other SEO software I use is able to accomplish this.
Things like filtering and how powerful it is are not aa easy to understand until you watch some tutorial videos. I think making this feature more intuitive would also help the sites early on adoption from new users.
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Support Rating
Support is one of the best aspects of BuzzStream. I know their support team is small and somehow they are able to get back to us right away in a super helpful, friendly fashion. I've had many questions - sometimes they release a new feature, sometimes a feature isn't working correctly and they are quick to answer but also help explain it in a way that makes sense.
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I believe I've only contacted support once because I had a question about access to a feature, and they told me it wasn't available on the plan I was on. No big deal, they were polite and prompt to respond and answered my question to my satisfaction. I haven't had any real issues with the software, so I haven't needed much in the way of support outside of that question, but I have no reason to believe their support wouldn't be helpful in more pressing situations.
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Alternatives Considered
I evaluated a few different software solutions before settling on BuzzStream. What made me choose BuzzStream? It was easy--I found that BuzzStream was the easiest of the bunch to get a template and campaign started. Their Chrome extension was easy to use and the customization features were something that (at the time) the competitors did not have. Finally, the cost of BuzzStream was a lot less than the competitors, but it didn't sacrifice features. I actually had a subscription to SpyFu and after using BuzzStream for a few months, canceled it because I found that I never logged in or used SpyFu.
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We chose Serpstat over other SEO tools because of its an all-in-one toolset as well as having a clean, easy to use UI. The price point was also a deciding factor since we were able to do the majority of our SEO research using a single tool with a single monthly subscription.
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Return on Investment
  • It's had a positive impact in keeping our entire agency organized. Especially when employees leave, all of their communication is in one place, so it's pretty easy to have someone take over the process.
  • You can test different messaging for prospects and then determine the most successful.
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  • Serpstat has allowed us to confidently suggest keywords and SEO friendly updates to clients to implement
  • Serpstat reporting has saved us time when delivering reports to clients
  • Serpstat app integrations allows our other data sources and Serpstat data to be combined to create Reportz (app) for client delivery
  • Serpstat is one of the first places I go to check organic words for content ideas and places to improve our SEO
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ScreenShots

Serpstat Screenshots

Screenshot of SERP research with advanced analyticsScreenshot of where Sersptat stores all top 100 search results for tracked keywords foreverScreenshot of the visibility and keyword trends available with SerpstatScreenshot of a Unique Page vs. Page comparison in organic and paid keywordsScreenshot of the Serpstat overview