Butternut vs. Make

Integrating your CRM with Marketing Applications for data transmission and unity, GDPR compliance, syncing. Build a scenario for each specific (language or location) action. Managing certain actions and triggers based on links, some of the workflow solutions were not present in marketing tools and we need to create more complex process in Make to meet our needs. Lead and contact tracking from Social Media, updating our inventory based on user actions.

• The ability to integrate with any API
• The drag and the drop builder makes the process of automating tasks easier
• Rich library of the most used apps

Incentivized

• Better navigational capabilities from scenarios
• Better use of AI or prompting for complex things like iterators/aggregators
• A "test mode" so that you don't have a ton of runs that are invalid or to be able to populate dummy data without wasting unnecessary operations to create it.

Incentivized

At this point, it is firmly embedded in the DNA of the business and to give up the ability to automate workflows and create integrations on the fly would be a terrible idea.

I think it is the easiest workflow tool that I have ever used. Drag and drop works perfectly, helping less computer friendly users to simplify and nest their workflows. Managers without IT experience are now dealing separately with most of issues on their own. Handover of tasks and workflows is also easier as it is possible to comment and explain everything inside one.

The pricing schema is very attractive, almost 50% lower than the competition. You could start from free and then grow. It has a pretty big library of connections to other apps and services, which really helps you when everything is a mess. Integromat has a really easy-to-use interface. You could do almost everything with fewer than 5 clicks. Scenarios (automation steps to complete a routine) have graphics so you can configure them more easily.

Incentivized

Integromat allows us to do everything we used to do on Zapier but it doesn't limit us to only the popular apps, with Integromat we're integrating custom APIs and we get data from different servers through GET requests and it's exactly what we needed and Zapier couldn't provide it.

Incentivized

• Enabled us to solve use cases for hundreds of clients and hundreds of different platforms
• Provided the customization capabilities to automate accounting/invoicing processes that save dozens of man-hours a month
• Allowed us to build custom churn/retention/engagement scores that have driven a 20% reduction in churn

Incentivized