Buffer vs. Sendible

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Buffer
Score 8.4 out of 10
Small Businesses (1-50 employees)
Buffer is a social sharing tool. When browsing content, clicking on the Buffer icon automatically stores the content and schedules posts to social media channels throughout the day.
$0
Sendible
Score 7.6 out of 10
N/A
Sendible is a social media marketing platform that allows users to engage with their audience and track results across multiple social media channels at any time.
$29
per month 1 user and 6 profiles
Pricing
BufferSendible
Editions & Modules
Free
$0
Essentials
$6
per month per channel
Team
$12
per month per channel
Creator
$29
per month 1 user and 6 profiles
Traction
$89
per month 4 users and 24 profiles
Scale
$199
per month 7 users and 49 profiles
Advanced
$299
per month 20 users and 100 profiles
Enterprise
$750
per month 80 users and 400 profiles
Offerings
Pricing Offerings
BufferSendible
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsA discount is offered for annual billing.15% discount if paying annually. 15% monthly discount or 25% annual discount offered to non-profits.
More Pricing Information
Community Pulse
BufferSendible
Features
BufferSendible
Publishing
Comparison of Publishing features of Product A and Product B
Buffer
8.6
Ratings
7% above category average
Sendible
9.3
Ratings
15% above category average
Content planning and scheduling9.00 Ratings10.00 Ratings
Content optimization8.00 Ratings7.00 Ratings
Workflow management8.80 Ratings10.00 Ratings
Audience targeting00 Ratings10.00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Buffer
8.3
Ratings
5% above category average
Sendible
6.7
Ratings
16% below category average
Campaign success analytics8.30 Ratings8.00 Ratings
Real-time tracking00 Ratings5.00 Ratings
Competitor analysis00 Ratings7.00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Buffer
9.0
Ratings
12% above category average
Sendible
9.0
Ratings
12% above category average
Role-based user permissions & privileges9.00 Ratings10.00 Ratings
Mobile access9.00 Ratings8.00 Ratings
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Buffer
-
Ratings
Sendible
8.3
Ratings
7% above category average
Boolean keyword searches00 Ratings8.00 Ratings
Filtering out noise/spam00 Ratings8.00 Ratings
Sentiment analysis00 Ratings8.00 Ratings
Broad channel coverage00 Ratings9.10 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Buffer
-
Ratings
Sendible
7.5
Ratings
6% below category average
Automated routing and prioritization00 Ratings6.00 Ratings
Customer interaction histories00 Ratings9.50 Ratings
Bulk actions00 Ratings7.00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Buffer
-
Ratings
Sendible
7.0
Ratings
10% below category average
Lead generation00 Ratings9.00 Ratings
Content marketing00 Ratings9.00 Ratings
Paid media management00 Ratings1.00 Ratings
Campaigns and promotions00 Ratings9.00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Buffer
-
Ratings
Sendible
10.0
Ratings
17% above category average
Twitter00 Ratings10.00 Ratings
Facebook00 Ratings10.00 Ratings
LinkedIn00 Ratings10.00 Ratings
Google+00 Ratings10.00 Ratings
Instagram00 Ratings10.00 Ratings
Pinterest00 Ratings10.00 Ratings
YouTube00 Ratings10.00 Ratings
Best Alternatives
BufferSendible
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BufferSendible
Likelihood to Recommend
8.8
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
8.0
(0 ratings)
8.0
(0 ratings)
Usability
9.0
(0 ratings)
9.0
(0 ratings)
Availability
8.2
(0 ratings)
-
(0 ratings)
Performance
8.0
(0 ratings)
-
(0 ratings)
Support Rating
6.1
(0 ratings)
9.9
(0 ratings)
Implementation Rating
8.0
(0 ratings)
-
(0 ratings)
Configurability
10.0
(0 ratings)
-
(0 ratings)
Product Scalability
8.6
(0 ratings)
-
(0 ratings)
User Testimonials
BufferSendible
Likelihood to Recommend
It is a very interesting tool for entrepreneurs or CEOs of startups who do not have much time to manage social media communication and also have few resources at the beginning of their venture. It can also be convenient for small companies that do not have specific personnel with training in community management and require easy-to-use tools to carry out the basic actions of scheduled publication on social media.
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I have a fairly straightforward use case for Sendible and it meets almost all of my needs. If you are a small company that needs a collaborative solution to social media content creation, and likely has a small team (or no team) to manage social media postings, I think Sendible is likely a great tool to schedule posts and largely automate social media marketing. A larger company or more involved marketing team could still use Sendible to schedule and collaborate on posts. However, there may be additional features they may want or need (like the ability to promote posts) that may not be available with Sendible.
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Pros
  • I can plan and publish content on social channels.
  • Buffer's interface is quite tidy and generates the necessary facilities to save us time in publishing consistent content.
  • It has a special price; it is pretty affordable.
  • It has the possibility of integrating with other tools to improve its functions.
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  • Content Calendar. It is easy to filter channels to get an overall look at what content is to post for any given channel.
  • Customer Support. They are quick to respond/alert when something is down or if you need assistance with anything regarding their product.
  • Organization. It is very easy to find what you are looking for. If there was a post that didn't go up, there is a place to find it and report it. If there was a task assigned to me, I know exactly where to go to complete it.
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Cons
  • Analytics-- The analytics on the Pro plan are limited at best. You can simply review your posts from the past 30 days, but you can't access any analysis (or even simple tallying of Likes, Shares, etc.) without upgrading to the Premium or Business plans, which are otherwise more than we need at the moment.
  • Publish+Reply+Analyze-- It's a bit tedious to have these basic social media functions/tools separated out as three distinct products, as well as overkill for a small nonprofit without a dedicated social media team. I imagine each tool is good at its job if you need 'em.
  • Linking to Accounts-- Buffer seems to lose touch with Facebook and LinkedIn somewhat frequently. It's vaguely annoying but very simple to fix, so I just roll with it.
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  • I would love to see more services available to add as I'm constantly adding new customers.
  • It would be great and very useful if they had a clickable calendar to view which dates are already booked with posts for a quick reference while scheduling new posts.
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Likelihood to Renew
Ease of use, affordability, time saved and just love for the app and the team. It's not a miracle tool that will suddenly increase your company's value or leads, you still need to put in quality posts, thoughts and content but when used regularly and with thought, you'll be happy in the long run
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If I am given a larger budget to work with then I'd like a program that tracks and collects my PR hits, as well as sends me important info to respond to. I realy like the way New Brand Analytics tracks my Trip Advisor,etc ratings
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Usability
Easy enough to use even my boss got it right away. It helps to off-set the workload to less active times, and we can preschedule way in advance, which also helps to keep the team on track as we know what we have planned and want to reach our milestones before posts go online.
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The reporting can be a little clunky, and the uploading of files while straight forward is a little clunky too as far as just a simple drag/drop. However, the rest of the platform works great. The RSS feed feature is fantastic to curate content, and the calendar is easy to use to get the scheduling process started. Overall this platform is straightforward, easy to use and a great alternative to the wallet theives of the industry
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Reliability and Availability
Buffer is always on hand and very reliable, their software suite rarely has outages
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No answers on this topic
Performance
Buffer performs well on both desktop and mobile platforms. The one area as I have stated before is that it does not always want to automatically push to Instagram and the user will have to go do it manually. Buffer works very well pushing to other platforms. The instagram issue is the only reason buffer does not get a 10 on this section
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No answers on this topic
Support Rating
  1. It really helped to my business to grow online.
  2. I was able to take actions mindfully as the analytics are damn good.
  3. Also used for managing clients social media accounts and it proved to be a best resource.
  4. Clients were really happy as they got high demand and growth on internet and the secret is Buffer.
  5. The user interface is really easy to understand and manage. Support is 24/7 available to help.
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Sendible has a great resource center which I have used multiple times throughout my year using the platform. There are plenty of troubleshooting articles and guides that make it easy to uncover the root of any small issues I may have.
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Implementation Rating
We were very satisfied with the implementation of Buffer. We had no issues switching from the platform that we were using over to buffer. Our staff did not even miss a beat when it came to posting content. It was an easy transition and I feel that is something that buffer has really done well. They have an "out of the box" usability platform
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No answers on this topic
Alternatives Considered
Both of them are great at their own levels but I find Buffer quite easy to go and the way they perform every task is quite like my way of work so I personally like Buffer more, it has helped me save my most of the time hence improved my work efficiency and also the creativity they put into my work is outstanding. The support I get whenever I run into problems they provide a quick response every time.
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Sendible integrates with almost every social media platform and upon request they can even add a channel for you that is not currently integrated, an offer you can not get elsewhere. If your business is focused on selling more, increasing website traffic or expanding the audience then Sendible is worth trying.
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Scalability
Buffer does what it say on tin as they say! you can always count on Buffer. Buffer can be scale to 25 social account with 2,000 scheduled post which is enough for most agencies or businesses
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No answers on this topic
Return on Investment
  • It has saved money by allowing us to automate our social using one person
  • It allows us to connect one channel at a time instead of wasting money on larger account management tools
  • We are making money, because it has already delivered several clients
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  • It helps my business, to manage my clients social media.
  • However I was hoping to capture more people who want to use the tool as DIY which has not happened.
  • I do not want to let it go but it is currently more of an expense then bringing in a return.
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ScreenShots

Buffer Screenshots

Screenshot of The Buffer dashboardScreenshot of Customizable posting scheduleScreenshot of Tailored PostsScreenshot of List or calendar view of scheduled postsScreenshot of Browser extensionScreenshot of Social media analytics

Sendible Screenshots

Screenshot of StreamsScreenshot of Monitoring KeywordsScreenshot of ReportingScreenshot of Content SuggestionsScreenshot of Compose BoxScreenshot of Bulk Importer