TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Buffer

    Score8.4 out of 10
    Small Businesses (1-50 employees)
    Buffer is a social sharing tool. When browsing content, clicking on the Buffer icon automatically stores the content and schedules posts to social media channels throughout the day.

    $6

    per month per channel

    GaggleAMP

    Score10 out of 10
    N/AGaggleAMP's employee advocacy and communications platform enables companies to boost the distribution of workforce communications and social media messaging. The solutions aims to foster a network of people, or a Gaggle, who share company-created messages to their social media networks and contribute content to their internal workforce community. This aids in employee development, leveraging them as a thought leader in their space while increasing social selling and recruitment…

    $25

    per month

    Pricing
    BufferGaggleAMP
    Editions & Modules
    Free
    $0
    Essentials
    $6
    per month per channel
    Team
    $12
    per month per channel
    Enterprise
    $1
    Call for Quote
    Agency
    $1
    Call for Quote
    Small and Medium Businesses
    $300
    25 seats per month
    Offerings
    Pricing Offerings
    BufferGaggleAMP
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsA discount is offered for annual billing.GaggleAMP serves small businesses, medium-size businesses, enterprise-class organizations, and agencies that represent these businesses. Their small business offering starts at 25 seats for $300 per month, with additional packages available based on the number of seats needed. For Enterprise-class pricing and agency offerings, it is best to speak with a GaggleAMP representative to secure a rate.
    More Pricing Information
    Features
    BufferGaggleAMP
    Publishing
    Comparison of Publishing features of Buffer and GaggleAMP
    Feature
    Buffer
    8.6
    68 Ratings
    7% above category average
    GaggleAMP
    -
    Ratings
    Content planning and scheduling9.068 Ratings00 Ratings
    Content optimization8.061 Ratings00 Ratings
    Workflow management8.857 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Buffer and GaggleAMP
    Feature
    Buffer
    8.3
    63 Ratings
    5% above category average
    GaggleAMP
    -
    Ratings
    Campaign success analytics8.363 Ratings00 Ratings
    Account management
    Comparison of Account management features of Buffer and GaggleAMP
    Feature
    Buffer
    9.0
    65 Ratings
    12% above category average
    GaggleAMP
    -
    Ratings
    Role-based user permissions & privileges9.052 Ratings00 Ratings
    Mobile access9.062 Ratings00 Ratings
    Best Alternatives
    BufferGaggleAMP
    Small Businesses
    Sendible
    Score7.6 out of 10
    No answers on this topic
    Medium-sized Companies
    Vista Social
    Score9.5 out of 10
    No answers on this topic
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score7.3 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    BufferGaggleAMP
    Likelihood to Recommend
    8.8
    (88 ratings)
    8.7
    (12 ratings)
    Likelihood to Renew
    8.0
    (14 ratings)
    10.0
    (1 ratings)
    Usability
    9.0
    (24 ratings)
    -
    (0 ratings)
    Availability
    8.2
    (2 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    6.1
    (23 ratings)
    10.0
    (2 ratings)
    Implementation Rating
    8.0
    (2 ratings)
    -
    (0 ratings)
    Configurability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    8.6
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    BufferGaggleAMP
    Likelihood to Recommend
    Buffer
    It helps me save hours by devoting only half an hour in a month's worth of posting, in addition to that it is quite simple to use. Buffer for scheduling social posts well in advance, but I have begun using it instead of posting natively on the social apps themselves because it makes it super easy to post the same messages to more than one platform.
    Read full review
    GaggleAMP
    GaggleAMP is well suited when you want to get timely local language content out to folks in other countries/regions, or content for a specific group/department. It is also well suited when you have multiple Gaggle content managers with multiple content calendars. It might be less appropriate if you want to hold multiple Social contests (gamification) with different rules, scopes, leaderboards, etc. for different groups/tags as there is only one leaderboard.
    Incentivized
    Read full review
    Pros
    Buffer
    • I can plan and publish content on social channels.
    • Buffer's interface is quite tidy and generates the necessary facilities to save us time in publishing consistent content.
    • It has a special price; it is pretty affordable.
    • It has the possibility of integrating with other tools to improve its functions.
    Incentivized
    Read full review
    GaggleAMP
    • Easy to tell associates what posts to like and share. Especially like that we can point them to like or share industry posts.
    • Easy to get others in organization to sign up. Also offers app and browser app.
    • Gamefication aspect allows associates to have friendly competition and allows awarding of prizes for reaching set point values
    Incentivized
    Read full review
    Cons
    Buffer
    • Expensive Analytics: The upgrade you need to access your analytics is quite expensive, and I have come across other tools that provide the same or even more for a lesser priced plan.
    • No Media Library: The one feature I have found on another social media planning tool that I wish Buffer had is a media library. This allows you to upload photos you aren't using right away to have them readily available when you do decide to use them. This is not a feature in Buffer.
    Incentivized
    Read full review
    GaggleAMP
    • There are no out of the box implementations to get started quick.
    • The campaign manager could be more involved and vocal about recommendations and how to implement them.
    • I'd like deeper insight into what my employees do and do not like to share.
    Incentivized
    Read full review
    Likelihood to Renew
    Buffer
    I am giving buffer this rating because of a couple issues that it has compared to other platforms. It does not always post to instagram and you will need to go in an manually post. Also, one of the biggest qualms that we have with buffer is the price it costs to have robust analytics
    Incentivized
    Read full review
    GaggleAMP
    Customer service has been good. It's easy to use. It's cost effective. It's a good way to expand your social presence and get your employees more vested in branding the company without spending a ton of money. There are bells and whistles that may be good for other users. I just haven't had the time to use them
    Incentivized
    Read full review
    Usability
    Buffer
    We use Buffer for certain website content that should be shared on social networks, having this tool helps us to do it faster and easier since we can send the publications from the internet browser and the stack of scheduled messages. It is really fast and easy for all team members who share access to the account, so at the same time that we analyze the information that we can share, the message stack is prepared
    Incentivized
    Read full review
    GaggleAMP
    No answers on this topic
    Reliability and Availability
    Buffer
    Buffer is always on hand and very reliable, their software suite rarely has outages
    Incentivized
    Read full review
    GaggleAMP
    No answers on this topic
    Performance
    Buffer
    Buffer performs well on both desktop and mobile platforms. The one area as I have stated before is that it does not always want to automatically push to Instagram and the user will have to go do it manually. Buffer works very well pushing to other platforms. The instagram issue is the only reason buffer does not get a 10 on this section
    Incentivized
    Read full review
    GaggleAMP
    No answers on this topic
    Support Rating
    Buffer
    1. It really helped to my business to grow online.
    2. I was able to take actions mindfully as the analytics are damn good.
    3. Also used for managing clients social media accounts and it proved to be a best resource.
    4. Clients were really happy as they got high demand and growth on internet and the secret is Buffer.
    5. The user interface is really easy to understand and manage. Support is 24/7 available to help.
    Incentivized
    Read full review
    GaggleAMP
    Support for GaggleAMP is easily the best customer support I've experienced with any software tool. Our rep, Sam, is dedicated to our account (no bouncing around a call-center bullpen), and is highly proactive and eager to help us succeed. Most of our interactions have nothing to do with problems, but rather opportunities to optimize our use of the tool and set us up for greatest success. GaggleAMP sets a gold standard for customer support!
    Incentivized
    Read full review
    Implementation Rating
    Buffer
    We were very satisfied with the implementation of Buffer. We had no issues switching from the platform that we were using over to buffer. Our staff did not even miss a beat when it came to posting content. It was an easy transition and I feel that is something that buffer has really done well. They have an "out of the box" usability platform
    Incentivized
    Read full review
    GaggleAMP
    No answers on this topic
    Alternatives Considered
    Buffer
    I also used Combin which is easy and free to use. However, Combin only posts when the computer is active and connected to the internet. So, posting while you are not actively using your computer at that moment is not possible, therefore Buffer is much more efficient as you can even post while being on vacation without working.
    Incentivized
    Read full review
    GaggleAMP
    A former colleague suggested EveryoneSocial, but I think that GaggleAMP has more industry experience in terms of employee advocacy and social engagement. While it did appear somewhat easier to use, it didn't have all the features and attention to detail that GaggleAMP provided such as the detailed reporting and the specific activity suggestions I was looking for.
    Incentivized
    Read full review
    Scalability
    Buffer
    Buffer does what it say on tin as they say! you can always count on Buffer. Buffer can be scale to 25 social account with 2,000 scheduled post which is enough for most agencies or businesses
    Incentivized
    Read full review
    GaggleAMP
    No answers on this topic
    Return on Investment
    Buffer
    • It has saved money by allowing us to automate our social using one person
    • It allows us to connect one channel at a time instead of wasting money on larger account management tools
    • We are making money, because it has already delivered several clients
    Incentivized
    Read full review
    GaggleAMP
    • Take this with a grain of salt, but our company's all-time CPC (cost per click) savings is $1.85 M ($184,116.95 last quarter).
    • GaggleAMP has become an important part in getting our employees and partners to engage with us on Social Media more regularly - a great tool for getting information out there.
    • Brand awareness.
    Incentivized
    Read full review
    ScreenShots

    Buffer Screenshots

    Screenshot of The Buffer dashboardScreenshot of Customizable posting scheduleScreenshot of Tailored PostsScreenshot of List or calendar view of scheduled postsScreenshot of Browser extensionScreenshot of Social media analytics

    GaggleAMP Screenshots

    Screenshot of The member view provides a simple view of actions and messages available. Acting take a simple click of a button. "Share" to share the message or "No Thanks". If a user declines a message/action there is an opportunity for them to provide feedback on why they chose not to share the message or perform the action. This helps the Gaggle manager learn the preferences of their member base and helps future content curation.Screenshot of Channels provide an outlet for employees to create user-generated content, communicate with their fellow employees, discover new content, and more. Channels also allow for automated RSS feeds, pulling in Twitter Lists, and monitoring hashtags, making the content curation process easier for marketing team.Screenshot of My feed shows employees and stakeholders what activities they have available to them. This area enables employees to engage and interact with content. Here they can share content to their social channels, see when content is expiring, and also engage with external and internal Channels.Screenshot of The GaggleAMP scheduling feature helps employees and stakeholders schedule their social media advocacy efforts on their time. Here they can pick and choose which messages they want to schedule, when they want to schedule them to go out, and their default preferences.Screenshot of Gaggle Managers, the term for the administrator of an employee advocacy program, can choose what types of activities to send to their employees and stakeholders. GaggleAMP offers over 50 different activities on any favorite social media networks. Some favorites are displayed here.Screenshot of Leaderboards allow sorting by reach and by points assigned to activities during certain timeframes. With leaderboards, employees and stakeholders can see how they are performing compared to their peers and also have the option to opt-out of the leaderboard.