BrightTALK vs. EverWebinar

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BrightTALK
Score 6.1 out of 10
N/A
BrightTALK Central is a B2B marketing platform to create content, engage an audience, and reach new prospects to deliver revenue growth. BrightTALK is a subsidiary of TechTarget.N/A
EverWebinar
Score 9.0 out of 10
N/A
Genesis Digital in La Jolla offers EverWebinar, the company's webinar marketing platform.
$499
per year
Pricing
BrightTALKEverWebinar
Editions & Modules
No answers on this topic
Annual
$499.00
per year
Bienniel
$799.00
Per 2 Years
Offerings
Pricing Offerings
BrightTALKEverWebinar
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
BrightTALKEverWebinar
Features
BrightTALKEverWebinar
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
BrightTALK
8.2
Ratings
9% above category average
EverWebinar
10.0
Ratings
29% above category average
Dashboards8.50 Ratings10.00 Ratings
Data exportability8.00 Ratings10.00 Ratings
Performance & Compatibility of Online Events Software
Comparison of Performance & Compatibility of Online Events Software features of Product A and Product B
BrightTALK
8.7
Ratings
8% above category average
EverWebinar
8.0
Ratings
0% below category average
High quality audio9.50 Ratings9.00 Ratings
Mobile support8.00 Ratings7.00 Ratings
Online Meetings / Events
Comparison of Online Meetings / Events features of Product A and Product B
BrightTALK
9.1
Ratings
12% above category average
EverWebinar
7.8
Ratings
3% below category average
Calendar integration10.00 Ratings9.00 Ratings
Record meetings / events8.50 Ratings8.00 Ratings
Slideshows10.00 Ratings7.00 Ratings
Event registration8.00 Ratings7.00 Ratings
Online Events Collaboration
Comparison of Online Events Collaboration features of Product A and Product B
BrightTALK
7.5
Ratings
10% below category average
EverWebinar
6.2
Ratings
29% below category average
Audience polling7.00 Ratings7.40 Ratings
Q&A8.00 Ratings5.00 Ratings
Online Events Security
Comparison of Online Events Security features of Product A and Product B
BrightTALK
7.8
Ratings
5% below category average
EverWebinar
8.0
Ratings
3% below category average
Participant roles & permissions7.50 Ratings8.00 Ratings
Confidential attendee list8.00 Ratings8.00 Ratings
Online Events Marketing
Comparison of Online Events Marketing features of Product A and Product B
BrightTALK
9.0
Ratings
15% above category average
EverWebinar
8.0
Ratings
4% above category average
Branding options8.00 Ratings8.00 Ratings
Integration to Marketing Automation10.00 Ratings8.00 Ratings
Best Alternatives
BrightTALKEverWebinar
Small Businesses
BigMarker
BigMarker
Score 6.0 out of 10
BigMarker
BigMarker
Score 6.0 out of 10
Medium-sized Companies
ClickMeeting
ClickMeeting
Score 7.9 out of 10
ClickMeeting
ClickMeeting
Score 7.9 out of 10
Enterprises
ON24
ON24
Score 8.8 out of 10
ON24
ON24
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrightTALKEverWebinar
Likelihood to Recommend
8.5
(0 ratings)
9.0
(0 ratings)
Usability
9.0
(0 ratings)
10.0
(0 ratings)
Support Rating
3.1
(0 ratings)
1.3
(0 ratings)
User Testimonials
BrightTALKEverWebinar
Likelihood to Recommend
We've found the suggested training to be pretty spot on, and the speakers have been good so far. The pacing is usually good to slightly fast. Most professionals don't have time to take a couple of hours a week on training or learning about new products, so we've also found the length of the meetings to be very good. The suggested classes/webinars have been good so far-- too many companies ask you to fill out a questionnaire about what you use or what you're interested in and then pigeonhole in those couple of suggestions forever. So far, we have not seen that with BrightTALK.
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Just to give you an idea of the whole process. You connect your recorded video to EverWebinar and then it takes you through the steps to build out the whole automated webinar system. You design a registration page, once a person is registered they are taken to a holding room, which you will also design or choose a template, that has a timer of when the webinar will start. Once the timer is up, you are then directed to the "live" webinar. Since it appears to be live, you are unable to stop it or rewind. It has worked wonderfully for us for the past year
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Pros
  • It expands our audience by allowing us to tap into their database of users.
  • It is easy to use and is reliable. We don't have any technical issues.
  • It has robust reporting that provides a lot of data on attendees.
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  • Tracking visitors to the webinar
  • Design and housing of the registration page and webinar room
  • Integration with our website as well as our CRM
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Cons
  • The user interface can be a bit tricky at times, as you have to dig down to find certain information. However, it is a robust interface and the information is there.
  • Some features, like adding questions or resources, have cut-off windows, so you cannot make last-minute additions or changes.
  • The bridge occasionally drops speakers, and this can be disconcerting to presenters. However, it does not happen too often.
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  • Choppy screenshare and annotation
  • Poor customer service
  • terrible server capabilities to host large crowds
  • it doesn't seem like they upkeep this product
  • customer services responses are canned responses
  • a lot more - would not recommend
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Usability
BrightTalk has an excellent usability and is intuitive with its design. The registration of events is secure, and the connectivity to webinars is seamless
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Everwebinar has overall good usability due to its easy-to-use interface. This is the main reason I am giving this rating. There are more things that could be improved including the landing page templates. We have reflected this to support however this has not been addressed at all.
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Support Rating
We have not had to contact support.
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Overall good to use, gaining positive ROI for our business. The user interface is easy to use and intuitive. However, the landing page templates need to be improved and the customer support is rather appalling. Multiple features have been suggested however there always have never been replies from their customer support.
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Alternatives Considered
BrightTalk has an improved webinar repository and has an excellent use of registration for live events that allows for strict moderation of who may be joining the events. I selected BrightTalk because it seems more secure and provides an ease of use when utilizing it for registration and webinar purposes.
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EverWebinar is easier to use and a more robust platform. The significant factor is the functionality of analytics, which lets you know how your webinars are performing and can make adjustments as necessary. The other platforms do not offer this and can be more complicated to use and implement.
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Return on Investment
  • Because of its utility and onboarding new talent, our HR costs of talent acquisition and retention are reduced.
  • The live networking events have been useful in producing new leads
  • More targeted use of our funds for security and Cloud because of the knowledge we've gained, so reduced costs in those areas.
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  • We've been able to easily make back the money that EverWebinar costs with selling $300 products up to $2000 products.
  • Automating an already successful webinar with EverWebinar is a smart move. Don't try and create one that isn't proven to work.
  • There are several webinar platforms out there but EverWebinar does a great job with turning it evergreen.
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ScreenShots