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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    BrightInfo

    Score6 out of 10
    Mid-Size Companies (51-1,000 employees)
    BrightInfo is a real-time personalization engine. The product's algorithm learns website content and analyzes visitor behavior, then matches it in real time, serving relevant content to each visitor at suitable points within the natural browsing flow. The vendors says the product triples engagement rates and doubles conversion rates. The company offers a free trial and runs it in an A/B test mode, with and without BrightInfo, so businesses can understand the boost in conversion rates…N/A

    Contently

    Score9.9 out of 10
    N/AContently is a SaaS content marketing platform from the company of the same name headquartered in New York, containing features a collaboration space, calendar, and workflow controls, engagement metrics, and rapid access to a high volume of original content from freelance creative talent, researchers, and journalists. Contently has received approximately $12.3 million in funding since its founding in 2010.N/A
    Pricing
    BrightInfoContently
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    BrightInfoContently
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Features
    BrightInfoContently
    Content Creation
    Comparison of Content Creation features of BrightInfo and Contently
    Feature
    BrightInfo
    -
    Ratings
    Contently
    9.6
    9 Ratings
    18% above category average
    Ideation00 Ratings10.09 Ratings
    Approval workflows00 Ratings9.59 Ratings
    Content collaboration00 Ratings10.08 Ratings
    Content calendar00 Ratings8.58 Ratings
    Network for content licensing/production00 Ratings10.07 Ratings
    Content Publishing
    Comparison of Content Publishing features of BrightInfo and Contently
    Feature
    BrightInfo
    -
    Ratings
    Contently
    9.6
    9 Ratings
    17% above category average
    Content hub00 Ratings10.09 Ratings
    Forms / Gated content00 Ratings9.06 Ratings
    Embedded CTAs00 Ratings10.05 Ratings
    Content distribution00 Ratings9.57 Ratings
    Content promotion00 Ratings10.07 Ratings
    Content automation00 Ratings9.06 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of BrightInfo and Contently
    Feature
    BrightInfo
    -
    Ratings
    Contently
    9.6
    4 Ratings
    20% above category average
    Audience profiling and targeting00 Ratings10.04 Ratings
    Closed-loop tracking and reporting00 Ratings9.04 Ratings
    Content performance analytics00 Ratings10.04 Ratings
    Campaign optimization dashboard00 Ratings9.04 Ratings
    Competitive analytics00 Ratings10.04 Ratings
    User Ratings
    BrightInfoContently
    Likelihood to Recommend
    -
    (0 ratings)
    9.5
    (11 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    BrightInfoContently
    Likelihood to Recommend
    BrightInfo
    No answers on this topic
    Contently
    It's helpful for top of marketing funnel writing that we can sometimes lose sight of because we are so ingrained in the product day to day. Contently is also helpful for long written pieces and ebooks that will take a significant amount of employee time to put together. I avoid using Contently for mid to bottom funnel marketing writing because my team will often have greater insight into the product function or use-case or product release, making them more adroit to the tone of the written piece and able to produce the content quickly.
    Incentivized
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    Pros
    BrightInfo
    No answers on this topic
    Contently
    No answers on this topic
    Cons
    BrightInfo
    No answers on this topic
    Contently
    • I have been using it for 3.5 years, and have had no response from potential clients.
    • The portfolio section is pretty easy to use, but I don't love the format.
    • Since I'm not a client, I don't know just how easy it is for them to find new freelancers or how often it is actually used.
    • Probably more suited for some types/concentrations of freelance writers, like finance, tech, or healthcare.
    Incentivized
    Read full review
    Support Rating
    BrightInfo
    No answers on this topic
    Contently
    I'm giving them a 10, but honestly, I've never reached out to them. I do see them putting out regular content on social media, so they might be responsive to questions there as well as regular customer support. In their posts and communication, they do seem to value their community, so hopefully, they have good customer support. And I've seen them asking for pitches from their community to publish well-paid articles during this stressful coronavirus time, and I really appreciate that.
    Incentivized
    Read full review
    Alternatives Considered
    BrightInfo
    No answers on this topic
    Contently
    I also opened an account with Skyword in 2019, which is a similar service. The person that recommended it was a travel writer, and since I've done that as well, I thought it might be a better fit. To this point, I've received no work from it either, and don't hold out a lot of hope. As previously mentioned, where I think Contently does well is by giving you an online portfolio, additional resources like a blog for learning, and a rates database for publications.
    Incentivized
    Read full review
    Return on Investment
    BrightInfo
    No answers on this topic
    Contently
    • Contently contributors have produced some great inbound marking posts and creative materials saving our marketing team significant time allowing them to focus on more strategic plans for the business.
    • The amount of time Contently has saved our internal creative writing staff has more than paid for itself!
    Incentivized
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    ScreenShots

    BrightInfo Screenshots

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