BrightEdge vs. SO Connect Listings

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BrightEdge
Score 6.8 out of 10
N/A
BrightEdge is an enterprise-level SEO (Search Engine Optimization) platform from the company of the same name in San Mateo, California. It includes customizable dashboards, reporting, forecasting, SEO recommendations, backlink management and competitive analysis. It covers local, global, mobile, social and content centric SEO. Presently BrightEdge's platform supports the marketing efforts of many well-brands, like Nike, Microsoft, and Netflix.N/A
SO Connect Listings
Score 9.0 out of 10
N/A
SO Connect's Listing software helps businesses to improve local search visibility on a wide range of platforms. Update listings automatically, from maps to search engines to social media. SO Connect's presently claims consistent listings means Google will likely rank a business higher and move it up the list in Maps. SO Connect Listing also updates and corrects business information such as hours of operation, to ensure visitors don't find themselves standing in front of a closed door!N/A
Pricing
BrightEdgeSO Connect Listings
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
BrightEdgeSO Connect Listings
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
BrightEdgeSO Connect Listings
Features
BrightEdgeSO Connect Listings
SEO
Comparison of SEO features of Product A and Product B
BrightEdge
7.4
Ratings
4% below category average
SO Connect Listings
7.0
Ratings
10% below category average
Keyword analysis8.00 Ratings7.00 Ratings
Backlink management7.00 Ratings8.00 Ratings
SERP ranking tracking8.00 Ratings6.00 Ratings
Page grader5.00 Ratings00 Ratings
Competitive analysis10.00 Ratings7.00 Ratings
Site audit / diagnostics7.00 Ratings00 Ratings
Site recommendations5.00 Ratings00 Ratings
Task management8.90 Ratings7.00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
BrightEdge
9.0
Ratings
17% above category average
SO Connect Listings
6.7
Ratings
13% below category average
Local SEO9.00 Ratings5.00 Ratings
Social SEO9.00 Ratings00 Ratings
Mobile SEO9.00 Ratings6.00 Ratings
Global SEO9.00 Ratings9.00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
BrightEdge
9.0
Ratings
6% above category average
SO Connect Listings
-
Ratings
Multi-domain support9.00 Ratings00 Ratings
Integration with web analytics tools9.00 Ratings00 Ratings
Best Alternatives
BrightEdgeSO Connect Listings
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Google Search Console
Google Search Console
Score 9.0 out of 10
Google Search Console
Google Search Console
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrightEdgeSO Connect Listings
Likelihood to Recommend
8.0
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
-
(0 ratings)
Usability
10.0
(0 ratings)
-
(0 ratings)
Support Rating
9.0
(0 ratings)
-
(0 ratings)
Implementation Rating
8.3
(0 ratings)
-
(0 ratings)
User Testimonials
BrightEdgeSO Connect Listings
Likelihood to Recommend
BrightEdge has been a long-standing partner with us. I have had 10 years of experience with using their platform. It is a very large robust platform that allows us to find the information we need and quickly. Unfortunately with the company being so large, they are unable to make quick changes and customers suggested enhancements as quickly as other platforms.
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It is well suited for gathering multiple pieces of information in a single go and having transparency to the customers,But it may have one difficulty which is the standard security in order to comply which puts under the profession and replace the existing security patches in order to make content ready.
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Pros
  • Strong analytics
  • Integrates with other tools
  • Instant provides real time research, ranking and recommendations
  • The Client Success team is truly an extension of my team with experts in the industry to help support our team and growing the organic channel
  • Education and career growth opportunity—constantly providing ways to connect with others in the industry, user groups, events, and conferences
  • Onboard process is very thorough and customized
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  • Maintaining traffic in single platform
  • Ease to use
  • Very efficient in listing
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Cons
  • The storybuilder feature isn't anything outstanding. I feel like I can get the same type of data and format from Google Data Studio.
  • I feel like the Hyperlocal feature is still very junior compared to other features. It provides you good insights, but you have to set all the data fields before you can get a picture as well as it doesn't really give you an idea of how you can improve.
  • The mobile SEO solution is a good concept, but it needs some tweaks to be better, especially when building out a mobile story builder. Some of the data isn't simple to read and the mobile keywords functions don't also account for voice searches.
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  • Loosing valuable real estate on google
  • Rare and inefficient integration
  • Loosing control on to the business models
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Likelihood to Renew
BrightEdge has provided our company with more than any other tool/platform could dream of. We've been extremely happy with its use, and have really tailored our strategies and internal workflow around the data in BrightEdge. I could not imagine having a successful, streamlined SEO service without BrightEdge
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Usability
Easy-to-use and intuitive design make using the BrightEdge platform a joy. Yes, I have familiarity with it and know where to go but there are definitely not a ton of extraneous bells and whistles or unnecessary tools which is part of the brilliance of their UX. Sometimes I get hung up on where keywords and keyword groups are under settings but it is typically because I am moving too quickly, and not because they've moved it.
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No answers on this topic
Support Rating
This is a area where the BrightEdge team really shines. Their commitment to training and product support is unmatched not only for SEO platforms, but life in general. I often find myself wishing my internet provide and similar would go to BrightEdge for training on support and attitude. I would rank them an 11 if I could.
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No answers on this topic
Implementation Rating
For the most part it was seamless. The load time of clients was a little long, but otherwise was quite easy.
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No answers on this topic
Alternatives Considered
BrightEdge has better reports and customizable charts and is better for larger teams. Semrush, you have to pay per user, but it does give you access to a variety of tools. BrightEdge is more focused on SEO, but the tools they have are great, and some of them are the most accurate and thorough.
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Cost efficiency is the biggest thing when it comes to comparing it with all others, It has created that kind of business model which is quite useful and beneficial in order to connect with customers as well as to the company's structure it is undoubtedly a great platform to use the profession
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Return on Investment
  • SEO as best source of deals in Q1 2024.
  • An increase of organic traffic of 30% after using Brightedge to identify keywords to build articles for a blog.
  • 20% increase in visits to listings of or marketplaces after refining descriptions with the right keywords.
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  • Easy to use
  • Gathering multiple information at the same place
  • Lagging issue we might get
  • Easy to convey in a detailed explanation
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ScreenShots

SO Connect Listings Screenshots

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