BrightEdge vs. LitePics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BrightEdge
Score 6.8 out of 10
N/A
BrightEdge is an enterprise-level SEO (Search Engine Optimization) platform from the company of the same name in San Mateo, California. It includes customizable dashboards, reporting, forecasting, SEO recommendations, backlink management and competitive analysis. It covers local, global, mobile, social and content centric SEO. Presently BrightEdge's platform supports the marketing efforts of many well-brands, like Nike, Microsoft, and Netflix.N/A
LitePics
Score 10.0 out of 10
N/A
LitePics is a HubSpot Certified automatic image compression tool for HubSpot used to optimize all the images used across HubSpot sites, automatically. The tool’s image compression engine optimizes images to increase page speed, improve SEO rankings, and enhance the user experience. So visitors are not left waiting for images to load and bounce out. LitePics compresses the images on a HubSpot portal, supporting: 1.…N/A
Pricing
BrightEdgeLitePics
Editions & Modules
No answers on this topic
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Offerings
Pricing Offerings
BrightEdgeLitePics
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
BrightEdgeLitePics
Features
BrightEdgeLitePics
SEO
Comparison of SEO features of Product A and Product B
BrightEdge
7.4
Ratings
4% below category average
LitePics
-
Ratings
Keyword analysis8.00 Ratings00 Ratings
Backlink management7.00 Ratings00 Ratings
SERP ranking tracking8.00 Ratings00 Ratings
Page grader5.00 Ratings00 Ratings
Competitive analysis10.00 Ratings00 Ratings
Site audit / diagnostics7.00 Ratings00 Ratings
Site recommendations5.00 Ratings00 Ratings
Task management8.90 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
BrightEdge
9.0
Ratings
17% above category average
LitePics
-
Ratings
Local SEO9.00 Ratings00 Ratings
Social SEO9.00 Ratings00 Ratings
Mobile SEO9.00 Ratings00 Ratings
Global SEO9.00 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
BrightEdge
9.0
Ratings
6% above category average
LitePics
-
Ratings
Multi-domain support9.00 Ratings00 Ratings
Integration with web analytics tools9.00 Ratings00 Ratings
Best Alternatives
BrightEdgeLitePics
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Google Search Console
Google Search Console
Score 9.0 out of 10
Google Search Console
Google Search Console
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrightEdgeLitePics
Likelihood to Recommend
8.0
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
-
(0 ratings)
Usability
10.0
(0 ratings)
-
(0 ratings)
Support Rating
9.0
(0 ratings)
-
(0 ratings)
Implementation Rating
8.3
(0 ratings)
-
(0 ratings)
User Testimonials
BrightEdgeLitePics
Likelihood to Recommend
BrightEdge has been a long-standing partner with us. I have had 10 years of experience with using their platform. It is a very large robust platform that allows us to find the information we need and quickly. Unfortunately with the company being so large, they are unable to make quick changes and customers suggested enhancements as quickly as other platforms.
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I have used this tool to reduce the size of all the images on my website with just a click of a button inorder to reduce website loading time and improve the page speed score
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Pros
  • Strong analytics
  • Integrates with other tools
  • Instant provides real time research, ranking and recommendations
  • The Client Success team is truly an extension of my team with experts in the industry to help support our team and growing the organic channel
  • Education and career growth opportunity—constantly providing ways to connect with others in the industry, user groups, events, and conferences
  • Onboard process is very thorough and customized
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Cons
  • The storybuilder feature isn't anything outstanding. I feel like I can get the same type of data and format from Google Data Studio.
  • I feel like the Hyperlocal feature is still very junior compared to other features. It provides you good insights, but you have to set all the data fields before you can get a picture as well as it doesn't really give you an idea of how you can improve.
  • The mobile SEO solution is a good concept, but it needs some tweaks to be better, especially when building out a mobile story builder. Some of the data isn't simple to read and the mobile keywords functions don't also account for voice searches.
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Likelihood to Renew
BrightEdge has provided our company with more than any other tool/platform could dream of. We've been extremely happy with its use, and have really tailored our strategies and internal workflow around the data in BrightEdge. I could not imagine having a successful, streamlined SEO service without BrightEdge
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Usability
Easy-to-use and intuitive design make using the BrightEdge platform a joy. Yes, I have familiarity with it and know where to go but there are definitely not a ton of extraneous bells and whistles or unnecessary tools which is part of the brilliance of their UX. Sometimes I get hung up on where keywords and keyword groups are under settings but it is typically because I am moving too quickly, and not because they've moved it.
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Support Rating
This is a area where the BrightEdge team really shines. Their commitment to training and product support is unmatched not only for SEO platforms, but life in general. I often find myself wishing my internet provide and similar would go to BrightEdge for training on support and attitude. I would rank them an 11 if I could.
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Implementation Rating
For the most part it was seamless. The load time of clients was a little long, but otherwise was quite easy.
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Alternatives Considered
BrightEdge has better reports and customizable charts and is better for larger teams. Semrush, you have to pay per user, but it does give you access to a variety of tools. BrightEdge is more focused on SEO, but the tools they have are great, and some of them are the most accurate and thorough.
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Return on Investment
  • SEO as best source of deals in Q1 2024.
  • An increase of organic traffic of 30% after using Brightedge to identify keywords to build articles for a blog.
  • 20% increase in visits to listings of or marketplaces after refining descriptions with the right keywords.
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ScreenShots

LitePics Screenshots

Screenshot of Installation: Choose the desired HubSpot portal, and grant access to integrate LitePics with HubSpot. And LitePics kicks into action with automatic optimization of HubSpot images.Screenshot of • Optimizes HubSpot images automatically: LitePics starts with the oldest images on a HubSpot CMS, moving to the recent ones. Based on the user's plan, each month, it will pick up a set number of images and optimize. Once all images have been optimized, each month it will check for new images that have been uploaded and optimize them.Screenshot of • Compresses images of different file types: LitePics currently supports compression of images in PNG, JPG, GIF, BMP and TIF formats, with more formats coming soon.Screenshot of • Track the progress of compressed images: LitePics can be used to keep track of compressed images from within HubSpot. Open the HubSpot contact timeline, and search for the CRM card named ‘LitePics Report’. It shows how many images are optimized and how many are left. Original image files can be accessed from this card, and restored.Screenshot of • Backup of original images: LitePics also creates an automatic backup of all the original images in a HubSpot account in a single folder. The folder ‘chub_backup’ can be accessed if the quality of the compressed images is insufficient, and the original image can be restored from this folder.