Brightcove Video is a video hosting and publishing solution. The company also provides a cloud media processing product called Zencoder.
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Mindstamp
Score 9.5 out of 10
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Mindstamp, headquartered in Melbourne offers software to help users turn any video into an intelligent and interactive viewer experience. The tool can be used to drive viewer action, increase engagement and gain insight. Mindstamp enables users to create personalized, dynamic and optimized interactive videos, add buttons, hotspots, questions, images, and video clips to any video.
It works very nicely for our company site because it can easily and seamlessly embed into the site and email HTML pages. It also has picture in picture, sharing, closed captioning (CC) as basic functions. It will also show the time of the video. Because these are short-term-use videos or might get updated frequently and also are just targeting a specific audience, being able to hide or not able to show the number of views or date published (unlike YouTube) actually helps us.
Mindstamp is amazing for content creation regarding videos. The possibility of having interactive videos is really helpful for scenarios where engagement is really important, business-wise and even in education as well. It is a great collaboration tool and really does the job. Sharing information is way easier, videos are customizable and look very professional as well.
Ability to easily output a JSON response for requested video data. This makes it easy to work with Brightcove as partner.
The read APIs are very flexible and can the output can be easily customized using cgi args. This provides great customization of the output and sorting and filtering mechanisms to find the videos you're looking for.
The ability to add captions to videos is good, especially with the regulations requiring video captioning. DFXP support works great as long as the player is given the exact XML format it is looking for.
It took quite some time to upload and organize our video library. The amount of time it would require to relocate all this information outweighs any negative aspect I personally have with the experience. They have been pretty good to work with and from speaking with my Brightcove rep, I know some of the issues I have listed are currently being addressed and tested for future releases.
We are notified often of downtime, and I have not heard from a support rep for over a year. It really makes it hard to learn what new things are coming out and how we can take our video to the next level when there is no contact from the team on a regular cadence.
Marketing department favors it because EVERYONE uses YouTube. Overall, YouTube offers decent features and functionality. But Brightcove offers the ability to brand and style players, and control what our users see (and so much more) and YouTube does not. For instance, on YouTube, users are presented with other videos (which could contain competitor videos).
I think they really different software and more than stacking up against them, Mindstamp is a platform that adds a different set of tools to presenting information in creative, interactive, and pretty ways. In this sense, the use of this software probably will complement any other instruments that you have used.