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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Brevo

    Score8.6 out of 10
    N/ABrevo, formerly known as Sendinblue, is the leading customer relationship management (CRM) suite designed to fully cultivate long-term customer relationships and to empower businesses to expand in a fast changing digital world. With Brevo, businesses have a unified view of the customer journey in one easy-to-use platform thanks to intuitive and scalable marketing and CRM tools such as Email, SMS, WhatsApp, Chat, Marketing Automation, Meetings, and much more.

    $0

    per month

    MailUp

    Score6 out of 10
    N/AMailUp is the eponymous email & SMS platform from the Italian company that was founded in 2002 that now has a modest but respectable presence across the western world with a diverse customer base (Yamaha, Amnesty International, Korean Air, etc.). Mailup's platform combines email marketing, with transactional email and SMS features, and offers SMTP relay and plugins for ecommerce, CRM and CMS systems. Their unusual pricing scheme is tiered just on subscribers but on volume of sends and that…N/A
    Pricing
    BrevoMailUp
    Editions & Modules
    Free
    $0
    per month
    Lite
    $25
    per month
    Premium
    $65
    per month
    Enterprise
    Contact sales team
    No answers on this topic
    Offerings
    Pricing Offerings
    BrevoMailUp
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsSendinBlue pricing is based on the number of email messages sent, rather than the number of contacts you keep in your account. Try SendinBlue with a free account and send up to 9,000 emails per month (300 emails per day). As your business grows, you can upgrade to a plan that meets your needs without breaking the bank! Send up to 40,000 emails per month for just $7.37 -- or send even more emails at great prices.
    More Pricing Information
    Community Pulse
    BrevoMailUp
    Considered Both Products
    Brevo (Sendinblue, Inc)
    Chose Brevo
    It is adaptable by how it helps grow the business the way you want. It is accessible by how they provide intuitive and powerful marketing tools without the enterprise price tag.
    Incentivized
    MailUp
    No answer on this topic
    Key User Insights
    Would buy again
    94%
    Would buy again
    152 Answers
    No answers on this topic
    Delivers good value for the price
    97%
    Delivers good value for the price
    147 Answers
    No answers on this topic
    Happy with the feature set
    94%
    Happy with the feature set
    151 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    94%
    Lived up to sales and marketing promises
    137 Answers
    No answers on this topic
    Implementation went as expected
    91%
    Implementation went as expected
    134 Answers
    No answers on this topic
    Features
    BrevoMailUp
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Brevo and MailUp
    Feature
    Brevo
    7.9
    198 Ratings
    1% below category average
    MailUp
    9.5
    1 Ratings
    18% above category average
    WYSIWYG email editor6.1177 Ratings10.01 Ratings
    Dynamic content8.7160 Ratings10.01 Ratings
    Ability to test dynamic content8.8153 Ratings8.01 Ratings
    Landing pages6.011 Ratings00 Ratings
    A/B testing6.510 Ratings00 Ratings
    Mobile optimization7.8177 Ratings10.01 Ratings
    Email deliverability reporting9.5194 Ratings00 Ratings
    List management9.3191 Ratings00 Ratings
    Triggered drip sequences8.7111 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Brevo and MailUp
    Feature
    Brevo
    8.0
    189 Ratings
    4% above category average
    MailUp
    -
    Ratings
    Dashboards8.019 Ratings00 Ratings
    Standard reports9.4188 Ratings00 Ratings
    Custom reports6.810 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Brevo and MailUp
    Feature
    Brevo
    8.6
    128 Ratings
    7% above category average
    MailUp
    -
    Ratings
    Link Tracking8.6128 Ratings00 Ratings
    Best Alternatives
    BrevoMailUp
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Everest (Return Path + 250ok)
    Score10 out of 10
    Everest (Return Path + 250ok)
    Score10 out of 10
    Enterprises
    Emma by Marigold
    Score9.4 out of 10
    Emma by Marigold
    Score9.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    BrevoMailUp
    Likelihood to Recommend
    9.0
    (218 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    10.0
    (10 ratings)
    -
    (0 ratings)
    Usability
    8.3
    (15 ratings)
    -
    (0 ratings)
    Availability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Performance
    9.1
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (13 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.1
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    BrevoMailUp
    Likelihood to Recommend
    Brevo (Sendinblue, Inc)
    I wanted to pull a publication from MailChimp and park it elsewhere. Brevo was a bit of a pain to set up, but after I invested the onboarding time, it's been a cost-effective way to produce this newsletter. I would encourage someone to build in the time with both templates and editor. After that, using Brevo is as easy as using other services.
    Incentivized
    Read full review
    MailUp
    Great for marketing teams looking to quickly deploy emails without the need for HTML coding.
    Incentivized
    Read full review
    Pros
    Brevo (Sendinblue, Inc)
    • Sendinblue allows you to send emails that do not arrive in spam
    • Sendinblue, through its security measures and filters, helps keep contact databases well organized and up to date
    • Sendinblue offers an easy-to-use newsletter creation tool and, in case of lack of inspiration, many templates
    Incentivized
    Read full review
    MailUp
    • Email marketing creation
    • Email design
    • HTML template creation
    Incentivized
    Read full review
    Cons
    Brevo (Sendinblue, Inc)
    • not easy to move/duplicate sections. much easier to just drag and drop. still working this out.
    • don't like the logo or text included with the newsletter sign up form. have now upgraded, but think this should not be included for lower pricing plans
    • not getting issues completely answered by support team. currently have an issue with email sign up not working on mobile. have been told it is not working, but not given any suggestions on how to fix this.
    • have had unusual issue come up with a link. On 2 separate occasions, with 2 separate newsletters that went out, and 2 different images/articles/links, the link was wrong. Even though we checked it, previewed it and sent test email before we sent out these newsletters and these links were correct. It is the section at the bottom of our current newsletter. On both these occasions, when the customer has forwarded the email they received to us, the link was was to an old link - and it was the same old link on both occasions. We have asked for this to be looked into and are waiting on reply. We are going to try to delete this section this week and re-create. It is not a good look for us.
    • We have another issue with how our newsletter is previewing in Outlook. The images and the text are not lining up - not on every section, but on 2 sections out of the 5 sections. Also, the Read Full Article text in the button is not showing properly. Again, not a professional look for us which we are not happy with.
    Incentivized
    Read full review
    MailUp
    • Alt tag styling within the editor
    Incentivized
    Read full review
    Likelihood to Renew
    Brevo (Sendinblue, Inc)
    SendinBlue is providing an excellent value to my business by simplifying and speeding up the way that we interact with our customers
    Incentivized
    Read full review
    MailUp
    No answers on this topic
    Usability
    Brevo (Sendinblue, Inc)
    Very user-friendly. I don't know how to code, but the program allows me to create visually appealing things with numerous options. Fairly intuitive. I have used it for a few years and have been happy. Works well for what we need.
    Incentivized
    Read full review
    MailUp
    No answers on this topic
    Reliability and Availability
    Brevo (Sendinblue, Inc)
    I have never had any planned outages in the time I have been using the software and have had no issues with accessing it.
    Read full review
    MailUp
    No answers on this topic
    Performance
    Brevo (Sendinblue, Inc)
    Everything loads very quickly, it saves as you go along so you're unlikely to loose work if your computer fails. Reports are there immediately too so you're able to act quickly on customer engagement.
    Read full review
    MailUp
    No answers on this topic
    Support Rating
    Brevo (Sendinblue, Inc)
    These people helped me identify errors when setting up DKIM and were more than helpful in trying to diagnose low open rates with a few campaigns identifying where improvement can be made and how to more effectively manage contact lists. The support is excellent.
    Incentivized
    Read full review
    MailUp
    No answers on this topic
    Implementation Rating
    Brevo (Sendinblue, Inc)
    If you follow all the steps of the setup process they give you, any one can set this up in about 1 - 2 hours.
    Incentivized
    Read full review
    MailUp
    No answers on this topic
    Alternatives Considered
    Brevo (Sendinblue, Inc)
    I selected Sendinblue because my users and customers don't speak and read English, so the french version of an email solution was the best way to answer them. Since 2017, I always recommended Sendinblue to my customers and partners, even if they use another solution, I convert them and never go back again.
    Incentivized
    Read full review
    MailUp
    Mailup has hands down the best editor for creating responsive emails, I've tried almost everything out there and this is the best, I recommend this to colleagues all the time!
    Incentivized
    Read full review
    Scalability
    Brevo (Sendinblue, Inc)
    They have multiple options for upgrading bigger senders or if you need more emails sent in a month.
    Read full review
    MailUp
    No answers on this topic
    Return on Investment
    Brevo (Sendinblue, Inc)
    • Saved us over 80% of what we used to pay aWeber for the exact same services
    • Maintained similar effectiveness in email blast/newsletter open rates (slightly less than aWeber but within margins)
    • Saves us an incredible amount of time in content creation using Brevo content editor
    Read full review
    MailUp
    • Faster email development
    • More team members able to contribute to the email development process
    • Better templates
    Incentivized
    Read full review
    ScreenShots

    Brevo Screenshots

    Screenshot of Marketing Automation - DashboardScreenshot of Marketing Automation - Sample WorkflowScreenshot of Sample Email Campaign ReportScreenshot of Integrations and Plugins

    MailUp Screenshots

    Screenshot of Manage lists. With MailUp, you can manage mailing lists, groups and sending profiles, automatically eliminating duplicate addresses and handling users who cancel their subscription. The procedure is guided, quick and safe. The utmost simplicity, with no need to install additional software. Not bad, right?Screenshot of he winning variable, with mathematical certainty
With A/B testing, discover, prior to mailing, what your recipients prefer to read, by automatically testing several versions of the same text, measuring its effectiveness on a select group. Opening results improve by up to 30% and, for each version, you have more statistical information. Mailing after mailing, you can only do better!Screenshot of Creating emails for mobile devices is easy
Free your creativity and create emails and newsletters that have great visual impact, optimised for mobile devices. While you concentrate on the content of your campaign, MailUp takes care of the rest with the aid of an intelligent editor and plenty of cutting-edge functions. Not bad, right?Screenshot of Countless ways to create your messages.

There's not only BEE with which create messages. You can start with HTML documents, RSS/Atom, URL or choose from hundreds of graphic models. Starting with an empty email? The convenient WYSIWYG editor helps you put your messages together with just a few clicks. It's all up to you!Screenshot of .and you can do the same with unsubscribe lists.

Automatic management of unsubscribe lists allows you to activate the UNSUBSCRIBE button directly in the email client interface. The unsubscribers list also shows a list of users who performed this action, which may be edited and exported. This function also allows you to make up random groups of users, specifying the number of subscribers. This makes it easier to manage random sampling and A/B testing.Product screenshot