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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Brevo

    Score8.6 out of 10
    N/ABrevo, formerly known as Sendinblue, is the leading customer relationship management (CRM) suite designed to fully cultivate long-term customer relationships and to empower businesses to expand in a fast changing digital world. With Brevo, businesses have a unified view of the customer journey in one easy-to-use platform thanks to intuitive and scalable marketing and CRM tools such as Email, SMS, WhatsApp, Chat, Marketing Automation, Meetings, and much more.

    $0

    per month

    Kumulos

    Score10 out of 10
    N/AKumulos offers their mobile app development platform supporting mobile app marketing automation, mobile app performance, push notifications, and other features.N/A
    Pricing
    BrevoKumulos
    Editions & Modules
    Free
    $0
    per month
    Lite
    $25
    per month
    Premium
    $65
    per month
    Enterprise
    Contact sales team
    No answers on this topic
    Offerings
    Pricing Offerings
    BrevoKumulos
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsSendinBlue pricing is based on the number of email messages sent, rather than the number of contacts you keep in your account. Try SendinBlue with a free account and send up to 9,000 emails per month (300 emails per day). As your business grows, you can upgrade to a plan that meets your needs without breaking the bank! Send up to 40,000 emails per month for just $7.37 -- or send even more emails at great prices.—
    More Pricing Information
    Community Pulse
    BrevoKumulos
    Considered Both Products
    Brevo (Sendinblue, Inc)
    No answer on this topic
    Kumulos ltd
    No answer on this topic
    Key User Insights
    Would buy again
    94%
    Would buy again
    152 Answers
    No answers on this topic
    Delivers good value for the price
    97%
    Delivers good value for the price
    147 Answers
    No answers on this topic
    Happy with the feature set
    94%
    Happy with the feature set
    151 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    94%
    Lived up to sales and marketing promises
    137 Answers
    No answers on this topic
    Implementation went as expected
    91%
    Implementation went as expected
    134 Answers
    No answers on this topic
    Features
    BrevoKumulos
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Brevo and Kumulos
    Feature
    Brevo
    7.9
    198 Ratings
    1% below category average
    Kumulos
    -
    Ratings
    WYSIWYG email editor6.0177 Ratings00 Ratings
    Dynamic content8.7160 Ratings00 Ratings
    Ability to test dynamic content8.8153 Ratings00 Ratings
    Landing pages6.011 Ratings00 Ratings
    A/B testing6.510 Ratings00 Ratings
    Mobile optimization7.7177 Ratings00 Ratings
    Email deliverability reporting9.5194 Ratings00 Ratings
    List management9.3191 Ratings00 Ratings
    Triggered drip sequences8.7111 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Brevo and Kumulos
    Feature
    Brevo
    8.1
    189 Ratings
    5% above category average
    Kumulos
    -
    Ratings
    Dashboards8.019 Ratings00 Ratings
    Standard reports9.4188 Ratings00 Ratings
    Custom reports6.810 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Brevo and Kumulos
    Feature
    Brevo
    8.5
    128 Ratings
    6% above category average
    Kumulos
    -
    Ratings
    Link Tracking8.5128 Ratings00 Ratings
    Best Alternatives
    BrevoKumulos
    Small Businesses
    Mad Mimi
    Score10 out of 10
    SimpleTexting
    Score7.6 out of 10
    Medium-sized Companies
    Everest (Return Path + 250ok)
    Score10 out of 10
    EZ Texting
    Score8.7 out of 10
    Enterprises
    Emma by Marigold
    Score9.4 out of 10
    Airship
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    BrevoKumulos
    Likelihood to Recommend
    9.0
    (218 ratings)
    10.0
    (2 ratings)
    Likelihood to Renew
    10.0
    (10 ratings)
    10.0
    (1 ratings)
    Usability
    8.3
    (15 ratings)
    -
    (0 ratings)
    Availability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Performance
    9.1
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (13 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.1
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    BrevoKumulos
    Likelihood to Recommend
    Brevo (Sendinblue, Inc)
    I wanted to pull a publication from MailChimp and park it elsewhere. Brevo was a bit of a pain to set up, but after I invested the onboarding time, it's been a cost-effective way to produce this newsletter. I would encourage someone to build in the time with both templates and editor. After that, using Brevo is as easy as using other services.
    Incentivized
    Read full review
    Kumulos ltd
    We have promotions that we want to tell our members or a specific subset of them like they have a chance of winning a raffle. We use Kumulos to fire off the message and notification. Our members get it in their app and we can tell how many of them received it. We can also use the messages to direct them to specific web pages if we want to give them more information. We also use Kumulos to send announcements about things that are happening around the resort. Since we are located near the airport, when heads of state arrive, there are times that the roads are closed to allow them to pass. We use Kumulos to fire off notifications early enough that they know to avoid the area at a particular time. Where it doesn't do as well is when you need the notifications to be received immediately. Since the notifications pass through the Google/Apple network, it may take time to arrive. Sometimes you get it quick, sometimes you don't. So if timeliness is critical, it won't work as well. Also if you're sending to a lot of people, the rollout of the messages may take longer.
    Incentivized
    Read full review
    Pros
    Brevo (Sendinblue, Inc)
    • Sendinblue allows you to send emails that do not arrive in spam
    • Sendinblue, through its security measures and filters, helps keep contact databases well organized and up to date
    • Sendinblue offers an easy-to-use newsletter creation tool and, in case of lack of inspiration, many templates
    Incentivized
    Read full review
    Kumulos ltd
    • Very, very easy to use - yet equally powerful
    • Personalization of messages
    • Data back feeds
    • Running mobile and web campaigns in one place
    • Awesome support
    Read full review
    Cons
    Brevo (Sendinblue, Inc)
    • not easy to move/duplicate sections. much easier to just drag and drop. still working this out.
    • don't like the logo or text included with the newsletter sign up form. have now upgraded, but think this should not be included for lower pricing plans
    • not getting issues completely answered by support team. currently have an issue with email sign up not working on mobile. have been told it is not working, but not given any suggestions on how to fix this.
    • have had unusual issue come up with a link. On 2 separate occasions, with 2 separate newsletters that went out, and 2 different images/articles/links, the link was wrong. Even though we checked it, previewed it and sent test email before we sent out these newsletters and these links were correct. It is the section at the bottom of our current newsletter. On both these occasions, when the customer has forwarded the email they received to us, the link was was to an old link - and it was the same old link on both occasions. We have asked for this to be looked into and are waiting on reply. We are going to try to delete this section this week and re-create. It is not a good look for us.
    • We have another issue with how our newsletter is previewing in Outlook. The images and the text are not lining up - not on every section, but on 2 sections out of the 5 sections. Also, the Read Full Article text in the button is not showing properly. Again, not a professional look for us which we are not happy with.
    Incentivized
    Read full review
    Kumulos ltd
    • The UI could use a lot of improvement. It's not very intuitive.
    • Canceling of sent in-app messages can't be done through the dashboard. You have to contact support for them to do it.
    • To send the same message again, you have to recreate the whole thing instead of just resending it.
    Incentivized
    Read full review
    Likelihood to Renew
    Brevo (Sendinblue, Inc)
    SendinBlue is providing an excellent value to my business by simplifying and speeding up the way that we interact with our customers
    Incentivized
    Read full review
    Kumulos ltd
    Kumulos is doing everything we need and more. The cost is also very reasonable. It has cut down our need for SMS and has lowered our OPEX because of this. We also love the analytics that it provides and it gives us insight into the usage and engagement of our app.
    Incentivized
    Read full review
    Usability
    Brevo (Sendinblue, Inc)
    Very user-friendly. I don't know how to code, but the program allows me to create visually appealing things with numerous options. Fairly intuitive. I have used it for a few years and have been happy. Works well for what we need.
    Incentivized
    Read full review
    Kumulos ltd
    No answers on this topic
    Reliability and Availability
    Brevo (Sendinblue, Inc)
    I have never had any planned outages in the time I have been using the software and have had no issues with accessing it.
    Read full review
    Kumulos ltd
    No answers on this topic
    Performance
    Brevo (Sendinblue, Inc)
    Everything loads very quickly, it saves as you go along so you're unlikely to loose work if your computer fails. Reports are there immediately too so you're able to act quickly on customer engagement.
    Read full review
    Kumulos ltd
    No answers on this topic
    Support Rating
    Brevo (Sendinblue, Inc)
    These people helped me identify errors when setting up DKIM and were more than helpful in trying to diagnose low open rates with a few campaigns identifying where improvement can be made and how to more effectively manage contact lists. The support is excellent.
    Incentivized
    Read full review
    Kumulos ltd
    No answers on this topic
    Implementation Rating
    Brevo (Sendinblue, Inc)
    If you follow all the steps of the setup process they give you, any one can set this up in about 1 - 2 hours.
    Incentivized
    Read full review
    Kumulos ltd
    No answers on this topic
    Alternatives Considered
    Brevo (Sendinblue, Inc)
    I selected Sendinblue because my users and customers don't speak and read English, so the french version of an email solution was the best way to answer them. Since 2017, I always recommended Sendinblue to my customers and partners, even if they use another solution, I convert them and never go back again.
    Incentivized
    Read full review
    Kumulos ltd
    Kumulos is just much easier to install, configure, and set up. Ongoing running costs are much much lower, especially because we don't need the constant support of a developer to complete day-to-day tasks. Other systems required a lot of technical support, not just in the setup but also in the ongoing operation.
    Read full review
    Scalability
    Brevo (Sendinblue, Inc)
    They have multiple options for upgrading bigger senders or if you need more emails sent in a month.
    Read full review
    Kumulos ltd
    No answers on this topic
    Return on Investment
    Brevo (Sendinblue, Inc)
    • Saved us over 80% of what we used to pay aWeber for the exact same services
    • Maintained similar effectiveness in email blast/newsletter open rates (slightly less than aWeber but within margins)
    • Saves us an incredible amount of time in content creation using Brevo content editor
    Read full review
    Kumulos ltd
    • 81% increase in customer retention
    • 27% increase in daily active users
    • Cost of the system is very low compared to tangible financial benefits it as delivered
    Read full review
    ScreenShots

    Brevo Screenshots

    Screenshot of Marketing Automation - DashboardScreenshot of Marketing Automation - Sample WorkflowScreenshot of Sample Email Campaign ReportScreenshot of Integrations and Plugins

    Kumulos Screenshots

    Screenshot of Kumulos Messaging DashboardScreenshot of Geofencing Set-UpScreenshot of Analytics DashboardScreenshot of Push Notification ComposerScreenshot of Crash Reporting DashboardScreenshot of In-App Messaging Composer