TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Awario

    Score10 out of 10
    Mid-Size Companies (51-1,000 employees)
    Awario is a social media and web monitoring tool that businesses use to track mentions of their brand, competitors, industry, or anything else online. Awario is primarily used for reputation management, social customer service, influencer marketing, competitor analysis, market research, and social selling. While presented as an affordable tool, Awario also offers Enterprise-level capabilities, and includes sentiment analysis, mention maps, an influencers report, a Boolean search mode, and…

    $39

    per month

    BrandMentions

    N/AN/ABrandMentions is a web and social listening tool that appeared on the market from a personal frustration: the incapacity of accurately monitoring brands and competitors. The vendor states there was no tool on the market that would send daily notifications about any brand or product as soon as someone was talking about them online. At least not all the mentions. BrandMentions aims to accomplish this.

    $396

    quarterly

    Pricing
    AwarioBrandMentions
    Editions & Modules
    Starter
    $39.00
    per month
    Pro
    $119.00
    per month
    Enterprise
    $399.00
    per month
    Custom
    Contact us
    Starter
    $99
    per month (billed quarterly) 15 keywords
    Pro
    $299
    per month 30 keywords
    Expert
    $499
    per month 50 keywords
    Offerings
    Pricing Offerings
    AwarioBrandMentions
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsDiscount available for annual billing.
    More Pricing Information
    User Ratings
    AwarioBrandMentions
    Likelihood to Recommend
    9.4
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    8.9
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    AwarioBrandMentions
    Likelihood to Recommend
    Awario
    Awario is incredible for finding just about any odd brand mention online. It even picks up brand mentions on spammy spun content sites. I use it daily for keeping track of everything that's going on with the brands I manage.
    Incentivized
    Read full review
    BrandMentions
    No answers on this topic
    Pros
    Awario
    • Monitor brand mentions & keywords across a number of platforms (Twitter, Facebook, Instagram, YouTube, Reddit, and blogs/websites).
    • Advanced filtering by date range, country, negative keywords, domains, and more.
    Incentivized
    Read full review
    BrandMentions
    No answers on this topic
    Cons
    Awario
    • A better onboarding process would've gotten me hooked earlier
    • Better ongoing training and support, perhaps a certification process, would make this easier to customize for niche use cases.
    • Using advanced functionality would be easier with more hand-holding
    Incentivized
    Read full review
    BrandMentions
    No answers on this topic
    Support Rating
    Awario
    I haven't had any actual issues with Awario, but the few times I have had questions the live chat agents were extremely helpful and quick to respond. They were polite, courteous, and patient when explaining different settings and/or pointing me to articles in the help center/knowledge base. I couldn't have asked for a better experience when it came to getting the help and answers I was looking for.
    Incentivized
    Read full review
    BrandMentions
    No answers on this topic
    Alternatives Considered
    Awario
    There are a lot of excellent options, but Awario has it all. I also originally got it as a lifetime deal, so I don't have to worry about paying for it ongoing.
    Incentivized
    Read full review
    BrandMentions
    No answers on this topic
    Return on Investment
    Awario
    • I've been able to find a handful of negative mentions about my brand that wound up being a misunderstanding - by responding to these complaints I was able to clear up misunderstandings, which helped retain customers and bring on new ones - it's hard to calculate exact ROI, but it's definitely been in the positive.
    Incentivized
    Read full review
    BrandMentions
    No answers on this topic
    ScreenShots

    Awario Screenshots

    Screenshot of Awario dashboardScreenshot of Email notificationScreenshot of Alert comparisonScreenshot of Mention feed

    BrandMentions Screenshots

    Screenshot of BrandMentions KPIs & AnalyticsScreenshot of AI insights for all dataProduct screenshot