Brandle vs. CoSchedule Marketing Suite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Brandle
Score 9.0 out of 10
N/A
Brandle is a social media management platform focused on governance, compliance and minimizing the brand risks involved in social media.N/A
CoSchedule Marketing Suite
Score 10.0 out of 10
N/A
CoSchedule provides a content calendar, content optimization, and contentmarketing products, with users among 50,000 marketers worldwide, helping them organize their work, deliver projects on time, and prove marketing team value.N/A
Pricing
BrandleCoSchedule Marketing Suite
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
BrandleCoSchedule Marketing Suite
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
BrandleCoSchedule Marketing Suite
Features
BrandleCoSchedule Marketing Suite
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Brandle
8.3
Ratings
7% above category average
CoSchedule Marketing Suite
-
Ratings
Boolean keyword searches8.00 Ratings00 Ratings
Filtering out noise/spam10.00 Ratings00 Ratings
Sentiment analysis9.00 Ratings00 Ratings
Broad channel coverage6.00 Ratings00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Brandle
9.0
Ratings
11% above category average
CoSchedule Marketing Suite
-
Ratings
Audience targeting10.00 Ratings00 Ratings
Content optimization9.00 Ratings00 Ratings
Workflow management8.00 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Brandle
8.7
Ratings
9% above category average
CoSchedule Marketing Suite
-
Ratings
Automated routing and prioritization9.00 Ratings00 Ratings
Customer interaction histories8.00 Ratings00 Ratings
Bulk actions9.00 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Brandle
9.3
Ratings
18% above category average
CoSchedule Marketing Suite
-
Ratings
Lead generation9.00 Ratings00 Ratings
Content marketing9.00 Ratings00 Ratings
Paid media management9.00 Ratings00 Ratings
Campaigns and promotions10.00 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Brandle
10.0
Ratings
17% above category average
CoSchedule Marketing Suite
-
Ratings
Twitter10.00 Ratings00 Ratings
Facebook10.00 Ratings00 Ratings
LinkedIn10.00 Ratings00 Ratings
Google+10.00 Ratings00 Ratings
Instagram10.00 Ratings00 Ratings
Pinterest10.00 Ratings00 Ratings
YouTube10.00 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Brandle
8.7
Ratings
10% above category average
CoSchedule Marketing Suite
-
Ratings
Campaign success analytics8.00 Ratings00 Ratings
Real-time tracking9.00 Ratings00 Ratings
Competitor analysis9.00 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Brandle
9.0
Ratings
12% above category average
CoSchedule Marketing Suite
-
Ratings
Role-based user permissions & privileges9.00 Ratings00 Ratings
Mobile access9.00 Ratings00 Ratings
Content Creation
Comparison of Content Creation features of Product A and Product B
Brandle
-
Ratings
CoSchedule Marketing Suite
7.3
Ratings
10% below category average
Ideation00 Ratings5.00 Ratings
Content collaboration00 Ratings7.00 Ratings
Content calendar00 Ratings10.00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Brandle
-
Ratings
CoSchedule Marketing Suite
10.0
Ratings
21% above category average
Content distribution00 Ratings10.00 Ratings
Content promotion00 Ratings10.00 Ratings
Content automation00 Ratings10.00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Brandle
-
Ratings
CoSchedule Marketing Suite
10.0
Ratings
24% above category average
Closed-loop tracking and reporting00 Ratings10.00 Ratings
Content performance analytics00 Ratings10.00 Ratings
Best Alternatives
BrandleCoSchedule Marketing Suite
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Vyond
Vyond
Score 8.7 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Conductor
Conductor
Score 8.6 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Conductor
Conductor
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrandleCoSchedule Marketing Suite
Likelihood to Recommend
9.0
(0 ratings)
10.0
(0 ratings)
Usability
-
(0 ratings)
10.0
(0 ratings)
Support Rating
-
(0 ratings)
9.0
(0 ratings)
User Testimonials
BrandleCoSchedule Marketing Suite
Likelihood to Recommend
Brandle is great for any company that doesn't get a lot of exposure. You are able to use this software as a tool in order to expand your sights on the internet. People are more easily able to access social media, websites, and apps. It also is great to use in scenarios where you want to put your company out there and be more visible to others. It may be less appropriate when companies already have a lot of exposure. It would really just be better for statistical purposes at that point.
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CoSchedule does more than just content planning, it helps you organize your content, betters your content with headline analyzers, and allows you to organize your work and marketing calendars as well. If your organization is in a spot where you need a well-rounded tool to help with content, marketing, or even task organization, CoSchedule might be the right fit.
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Pros
  • Helping to govern what we do for our social media presence.
  • Keeps track of ratings and viewing of our social media, websites, and apps.
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  • Best time to post is great at updating to when we get the most engagement by platform
  • Requeue tool to slate out additional posts for a given piece of content is a huge time saver
  • Aggregate analytics tool shows us a peek across our posts on a given platform that's actually easier to read than the platform itself
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Cons
  • Sometimes it can glitch on you.
  • There aren't many templates.
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  • The import Google Doc to WordPress functionality never worked successfully or reliably for me. So I just manually copy and paste Google Docs to the WordPress editor instead.
  • The social sharing counter was not that helpful, because it only counted Facebook and Google+. Who uses Google+ anymore? Plus, now they don't even show the social counter in the monthly calendar view. so you can't see the numbers without doing some extra digging.
  • In the monthly calendar view, some titles get cut off if they don't wrap cleanly in the day's box. So I would make it look cleaner instead of having words broken up by a hyphen.
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Usability
No answers on this topic
The interface is very intuitive, from setting up social profiles, to posting, to tags, to optimizing for best day/time to post. It's super easy to scan the aggregate analytics. The calendar is very easy to grok at a glance, and the more advanced functionality is intuitive to set up.
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Support Rating
No answers on this topic
I didn't have to use their official support, but I can say that they put out a lot of content online to help users. Their YouTube page has quite an array of tutorial videos explaining how things work and how to get the most out of their tools. If you're struggling, before picking up a phone or blasting off an email, try searching for your problem on YouTube or their forums.
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Alternatives Considered
Brandle stacks up against other apps and software because it offers many different options. You can choose between different packages and you are able to keep track of the status of your social media websites. Brandle is able to help promote your brand in a multitude of ways and places which is why it stacks up against other brand making apps and software.
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CoSchedule is definitely a more powerful marketing tool than Loomly or Buffer, which are more dedicated to straight social media scheduling. I preview the calendar overview offered by CoSchedule, which makes it easy to see everything at a glance. PromoRepublic is similar but has the added Canva-type integration, which makes it more appealing to our clients who want to be able to easily put together their own images. CoSchedule is a bit pricy, which can be prohibitive for clients who don't pay in dollars.
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Return on Investment
  • It has enabled more traffic to come across our website.
  • It has brought more follows to our social media.
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  • Operationally, it is easier and faster to train new staff and get them comfortable in their roles and with their projects.
  • We are producing more content, faster.
  • We are more aware of what everyone else in the department is working on.
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ScreenShots

CoSchedule Marketing Suite Screenshots

Screenshot of Calendar Organizer: Visualizes everything in real time, and shows every project on a unified calendar of record. Helps to keep stakeholders in the know and pivot quickly when priorities change.Screenshot of Content Organizer: Eliminates content bottlenecks from idea to promotion. Optimizes the editorial process, and centralizes publishing and promotion by connecting marketing tools.Screenshot of Work Organizer: Maximizes resources by implementing consistent, defined workflows to speed up production and identify how urgent changes impact proactively planned work.Screenshot of Asset Organizer: Catalogs and maintains control of brand assets with customized taxonomies to find, update, and share files. Folders and files can be shared with stakeholders to make sure work is up-to-date.Screenshot of Idea Board: Used to write down ideas, take in requests, and prioritize the projects that are up-next, before giving them a publish date and putting them on the calendar organizer.Screenshot of An AI-powered Marketing Intelligence Assistant that can be used to write first-draft copy, complete work faster, and generate new ideas.