Brainshark is a video presentation platform for sales enablement, now from BIgTinCan (acquired August 2021).
N/A
Seismic Content
Score 8.5 out of 10
Enterprise companies (1,001+ employees)
Seismic is a recognized leader in sales and marketing enablement. The vendor's value proposition is that their solution equips global sales teams with the knowledge, messaging, and automatically personalized content proven to be the most effective for any buyer interaction. Additionally, the vendor says powerful content intelligence and analytics enable marketers to prove and improve their impact on the bottom line, revealing what is really driving revenue and what needs to be…
Brainshark is very user-friendly and it’s very easy to create learning content, even a beginner could walk through it fairly easily. They also have a great support team and help site that can pretty much answer any question with video tutorials.
It is excellent for a cloud-based workspace between you and your customers. I find the chat feature to be a cool and underutilized tool. I appreciate how you can consolidate all your information on one page, rather than having multiple attachments. Easy to clone DSRs (Digital Sales Rooms), which saves a significant amount of time. Especially when all you have to do is make minor changes between customers.
Seismic allows for one location to store all relevant content so that associates are not having to spend as much time searching for what they need.
Seismic provides the ability to fully customize content such that one template can serve many needs with the simple ability to answer questions that drive the customization in the content. This customization can range from simple to quite complex depending on your level of expertise with the tool.
Seismic provides a lot of flexibility when it comes to organizing your content and how to make the experience of accessing that content unique to the needs of each user in the system.
It is not always the SME that wants to narrate so an easier way to invite guest narrators would make the creation process less painful.
More detailed description of report types. Depending on what output I am in search of, I find myself having select each option until I find what I need.
An option to insert a slide instead of just adding and having to move it up by repeatedly pressing the up arrow.
There have been a few times where issues with a server leads to a slow user experience or users are unable to use the platform for a small period of time. Bringing these to a minimum would greatly enhance the user experience.
Our customers (internal employees) have expressed desired for online learning and we have received positive feedback on the Brainshark modules used in eLearning and communications. We are also increasing usage at the project level as the word spreads about the benefits of using Brainshark.
BrainShark is great for those with beginner and intermediate level software skills. It doesn't take a programming genius to get up and running with this application.
Seismic is super easy to use and has so many different features and functionality to take advantage of. But being a company who utilizes Google platform a lot we have some issues with the api connections and integrations across the board. But all in all it is not a huge issue, I would just like to see them improve the integration more
I'm always able to access Brainshark, whether it is to upload, record, share, download, or view presentations. Whenever I do need to contact someone at Brainshark, there is always someone there. I have never had a problem accessing a presentation and any updates to presentations are viewable immediately.
We've found a few glitches and needed some branding updated. Each time we've called, they were super responsive and cared about my issue as much as I did! They've even helped me (and another vendor) figure out how to have this other outside software integrate with theirs to achieve an even greater presentation. I'm super impressed with their Customer Service people.
I have never tried chatting/calling with Support for Seismic. However, from others that I have talked to that use Seismic in more of an administrative role, they have been easy to work with and are of great assistance. I think it's a good thing I've never needed to talk to support, as it means I haven't had any issues to this point.
The training is easy to use. You can take as little or as much as you need. The instructions are clear and easy to follow. There is a variety of training you can take. There are mini lessons, courses, and webinars. The folks at Brainshark truly want to help you have the best presentation possible.
Most systems we looked at only housed training you already had or bought... or you could buy their training, but they did not offer a way to build your own training AND keep it updated and house it in a logical way. I what we use in Brainshark as two parts (and we don't use it all - such as the Coaching module) one for creation and second for delivery... and delivery offers two parts. One off's... links that we can add to newsletters, websites etc, and then their Rapid Learning Portal for more formalized learning. Brainshark gives me what I need to create AND deliver trainings, webinars and even holiday wishes. Plus they are big enough to offer service and tech help to the field... I don't have to do it all myself... as well as a Customer Success Manager for quarterly updates, help and training, monthly reporting on usage, training webinars and an whole knowledge base and author and administrator training online. If you only have a person or hand full of people creating your training... it is easy to use and get lots of content out to the world!
Both Highspot and Seismic are great tools. They each provide an extensive library that can be easily customized based on the rep/team/deal cycle stage etc. Seismic has a much cleaner look and feel. As a rep, I felt it was much easier to navigate the tool and organize my content the way I wanted to. Highspot tended to feel cluttered and even overwhelming at times. Along with that, the AI and saved search feature ran smoother in Seismic. I could easily find the document or sales deck I was looking for, whereas in Highspot I felt I had to look around longer than I would have liked.
Since we implement how Brainshark is used we have found several areas where it has a significant impact...the first is the ability for any three step distributor to build a supplier / manufacturer content library that can be utilized by their B2B sales group
Brainshark's survey and question tools are an excellent way to solicit feedback from both internal and external audiences...
Brainshark is a cost effective way for retailers and wholesalers to manage store and field level operations...
The bespoke resources we have created and implemented in Seismic have increased our reps efficiency and effectiveness and ultimately increased their confidence with our prospects.
Better time management as connecting different lines of businesses and/or functions like Marketing with Compliance allows for a smoother workflow and less time consumption.
Improved workflows as Seismic allows the distribution of resources either internally or externally quickly with links & PDF files directly into email correspondence or Slack messages.
