Booker vs. Referrizer Referral Marketing Automation

Booker is very user friendly with videos to help our staff who are setting up schedules. It has very robust features that our school district didn't really need when we piloted it. It has a great option for widgets to be added to websites, whether district or school site. We find that the more widgets are available, the more appreciative our parents are. This is definitely a product that is used in the business world and not in the school district world so it doesn't really have the personalization we need as a school district or a school sites. Should the site change its potential customers, it would be a great fit for us because scheduling is very challenging in a large school district, be it at the district level or at individual school sites

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If you have offers and specials that you would like to run regularly or loyalty programs then this is an excellent tool for that. It works really well for repeat clients and for brick-and-mortar locations. It also works well if you need to communicate via text on a regular basis.

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• Booker does very well as a point of sale program. From front desk check out to back end report generation, Booker gives us an accurate daily picture of business activity.
• Booker is very good at tracking gift certificate activity. We have a large number of gift certificates and are able to find, edit and void with ease. We are also able to look at the history for each individual certificate or series which helps in troubleshooting.
• I do not work with scheduling myself but staffers have found Booker to be a valuable tool for managing rooms and therapists.

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• The smart line helps capture client information.
• The texting option is very helpful in interacting with clients.
• The newsletter options is easy to use and helps us communicate efficiently.

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• Booker has had some system failures recently that have caused a hard time for us.
• Sometimes Booker updates reset certain features which cause us to have to reset everything.
• The Booker app does not have the same features as the full site which sometimes does not make it easy for us.

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• There could be some improvement with how quickly the text messages are sent.
• There could also be some improvement with the way clients are segmented.

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Because I'm so familiar with it. I'll definitely reconsider.

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It gets the job done but is overly detailed and has many steps to do a simple task. Reports are continuously being archived and discontinued. As soon as I get used to one it is no longer available

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Booker is not always that quick to respond however, I will say, they do research the problem before getting back to you which I do like. Overall, they are kind and helpful in their responses. Though one big concern is that when there is a larger issue, they are not the best at circling back and contacting us to let us know if or how it has been resolved.

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As far as I know, implementing Booker into our business was fairly easy.

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When we tried Micros, though it has robust hardware and software, It is not meant for salons. Square again the same thing, it is meant for small non salon and non service oriented businesses. Booker is by far the best of all salon softwares we have used.

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Referizzer had more features like texting and Referizzer's newsletter tool is easier to use and didn't have the bugs that Constant Contact has. Constant Contact did not offer the loyalty option or coupon offers that link to the website. I also like the review options where we can ask for and filter company reviews.

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• Notifications are a great way that communicates to the customer their appointment confirmation, and appointment reminders.
• Increased employee / staff communication, they can now log in and see their schedules.
• Entering credit card at time of appointment reservation is helpful to us since we have a cancellation policy and keeps the client accountable if they are a no show or cancel last minute.

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• I had more return clients since using Referizzer, which is significant.
• Referrizer is a bit expensive so you have to make sure you are using it regularly to make it worth the cost.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info