TrustRadius: an HG Insights company

Bloomreach - The Agentic Platform for Personalization vs. Salesforce Commerce Cloud

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Bloomreach - The Agentic Platform for Personalization

    Score8.4 out of 10
    Mid-Size Companies (51-1,000 employees)
    Bloomreach is presented as an agentic platform for personalization. Powering autonomous search, conversational shopping, and autonomous marketing, Bloomreach personalizes the entire customer experience. From retail to financial services, hospitality to gaming, businesses can use Bloomreach to create experiences that drive growth and loyalty. Bloomreach states that they currently drive personalization for 1,400+…N/A

    Salesforce Commerce Cloud

    Score8 out of 10
    N/ASalesforce Commerce Cloud (formerly Demandware) is a cloud-based eCommerce solution that touts flexibility and scalability for enterprises. It features merchandising tools, such as sorting, filtering, and image zooming.

    $4

    per month

    Pricing
    Bloomreach - The Agentic Platform for PersonalizationSalesforce Commerce Cloud
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Bloomreach - The Agentic Platform for PersonalizationSalesforce Commerce Cloud
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeRequiredNo setup fee
    Additional DetailsBloomreach pricing is quote-based. Bloomreach pricing is customized to the number of customers served, product catalog size, and the number of events executed – such as how many emails or SMS messages are sent.B2B Commerce: Starter - $4 price/order Growth - $6 price/order Plus - $8 price/order B2C Commerce: Starter - 1% Gross Merchandise Value Growth - 2% Gross Merchandise Value Plus - 3% Gross Merchandise Value B2B2C Commerce: 1% Gross Merchandise Value
    More Pricing Information
    Community Pulse
    Bloomreach - The Agentic Platform for PersonalizationSalesforce Commerce Cloud
    Considered Both Products
    Bloomreach
    Chose Bloomreach - The Agentic Platform for Personalization
    I have used Klaviyo and Salesforce - both of which are very different to Bloomreach. Salesforce is awful for what I need it for and another product I market uses it and will be transitioning over to Bloomreach hopefully next year. Klaviyo is excellent but Bloomreach is easier …
    Incentivized
    Salesforce
    No answer on this topic
    Key User Insights
    Would buy again
    98%
    Would buy again
    127 Answers
    86%
    Would buy again
    18 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    98 Answers
    78%
    Delivers good value for the price
    14 Answers
    Happy with the feature set
    98%
    Happy with the feature set
    128 Answers
    86%
    Happy with the feature set
    18 Answers
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    82 Answers
    93%
    Lived up to sales and marketing promises
    14 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    88 Answers
    81%
    Implementation went as expected
    13 Answers
    Features
    Bloomreach - The Agentic Platform for PersonalizationSalesforce Commerce Cloud
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Bloomreach - The Agentic Platform for Personalization and Salesforce Commerce Cloud
    Feature
    Bloomreach - The Agentic Platform for Personalization
    7.9
    56 Ratings
    4% above category average
    Salesforce Commerce Cloud
    -
    Ratings
    WYSIWYG email editor8.751 Ratings00 Ratings
    Dynamic content7.852 Ratings00 Ratings
    Ability to test dynamic content7.951 Ratings00 Ratings
    Landing pages6.425 Ratings00 Ratings
    A/B testing7.954 Ratings00 Ratings
    Mobile optimization8.345 Ratings00 Ratings
    Email deliverability reporting7.755 Ratings00 Ratings
    List management8.144 Ratings00 Ratings
    Triggered drip sequences8.638 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Bloomreach - The Agentic Platform for Personalization and Salesforce Commerce Cloud
    Feature
    Bloomreach - The Agentic Platform for Personalization
    8.3
    43 Ratings
    6% above category average
    Salesforce Commerce Cloud
    -
    Ratings
    Lead nurturing automation8.936 Ratings00 Ratings
    Lead scoring and grading8.437 Ratings00 Ratings
    Data quality management7.440 Ratings00 Ratings
    Automated sales alerts and tasks8.719 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Bloomreach - The Agentic Platform for Personalization and Salesforce Commerce Cloud
    Feature
    Bloomreach - The Agentic Platform for Personalization
    8.1
    38 Ratings
    9% above category average
    Salesforce Commerce Cloud
    -
    Ratings
    Calendaring8.635 Ratings00 Ratings
    Event/webinar marketing7.627 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Bloomreach - The Agentic Platform for Personalization and Salesforce Commerce Cloud
    Feature
    Bloomreach - The Agentic Platform for Personalization
    8.1
    33 Ratings
    7% above category average
    Salesforce Commerce Cloud
    -
    Ratings
    Social sharing and campaigns7.828 Ratings00 Ratings
    Social profile integration8.320 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Bloomreach - The Agentic Platform for Personalization and Salesforce Commerce Cloud
    Feature
    Bloomreach - The Agentic Platform for Personalization
    7.5
    56 Ratings
    3% above category average
    Salesforce Commerce Cloud
    -
    Ratings
    Dashboards7.356 Ratings00 Ratings
    Standard reports7.253 Ratings00 Ratings
    Custom reports8.053 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Bloomreach - The Agentic Platform for Personalization and Salesforce Commerce Cloud
    Feature
    Bloomreach - The Agentic Platform for Personalization
    8.1
    84 Ratings
    8% above category average
    Salesforce Commerce Cloud
    -
    Ratings
    API7.879 Ratings00 Ratings
    Role-based workflow & approvals8.340 Ratings00 Ratings
    Customizability7.847 Ratings00 Ratings
    Integration with Salesforce.com7.26 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM8.05 Ratings00 Ratings
    Integration with SugarCRM8.14 Ratings00 Ratings
    Third-party software integrations8.428 Ratings00 Ratings
    Online Storefront
    Comparison of Online Storefront features of Bloomreach - The Agentic Platform for Personalization and Salesforce Commerce Cloud
    Feature
    Bloomreach - The Agentic Platform for Personalization
    -
    Ratings
    Salesforce Commerce Cloud
    7.9
    37 Ratings
    1% above category average
    Product catalog & listings00 Ratings8.334 Ratings
    Product management00 Ratings8.934 Ratings
    Bulk product upload00 Ratings8.233 Ratings
    Branding00 Ratings7.233 Ratings
    Mobile storefront00 Ratings7.630 Ratings
    Product variations00 Ratings7.635 Ratings
    Website integration00 Ratings5.634 Ratings
    Visual customization00 Ratings9.235 Ratings
    CMS00 Ratings8.932 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of Bloomreach - The Agentic Platform for Personalization and Salesforce Commerce Cloud
    Feature
    Bloomreach - The Agentic Platform for Personalization
    -
    Ratings
    Salesforce Commerce Cloud
    7.8
    31 Ratings
    2% above category average
    Abandoned cart recovery00 Ratings7.826 Ratings
    Checkout user experience00 Ratings7.831 Ratings
    Online Payment System
    Comparison of Online Payment System features of Bloomreach - The Agentic Platform for Personalization and Salesforce Commerce Cloud
    Feature
    Bloomreach - The Agentic Platform for Personalization
    -
    Ratings
    Salesforce Commerce Cloud
    7.9
    30 Ratings
    5% below category average
    eCommerce security00 Ratings7.930 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of Bloomreach - The Agentic Platform for Personalization and Salesforce Commerce Cloud
    Feature
    Bloomreach - The Agentic Platform for Personalization
    -
    Ratings
    Salesforce Commerce Cloud
    8.6
    33 Ratings
    11% above category average
    Promotions & discounts00 Ratings8.231 Ratings
    Personalized recommendations00 Ratings9.433 Ratings
    SEO00 Ratings8.229 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of Bloomreach - The Agentic Platform for Personalization and Salesforce Commerce Cloud
    Feature
    Bloomreach - The Agentic Platform for Personalization
    -
    Ratings
    Salesforce Commerce Cloud
    8.6
    35 Ratings
    7% above category average
    Multi-site management00 Ratings8.130 Ratings
    Order processing00 Ratings9.032 Ratings
    Inventory management00 Ratings8.331 Ratings
    Shipping00 Ratings9.226 Ratings
    Custom functionality00 Ratings8.533 Ratings
    Best Alternatives
    Bloomreach - The Agentic Platform for PersonalizationSalesforce Commerce Cloud
    Small Businesses
    Vbout
    Score9.9 out of 10
    Ecwid by Lightspeed
    Score10 out of 10
    Medium-sized Companies
    GetResponse
    Score9.3 out of 10
    Shopify Plus
    Score9 out of 10
    Enterprises
    Iterable
    Score8.7 out of 10
    IBM Digital Commerce
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Bloomreach - The Agentic Platform for PersonalizationSalesforce Commerce Cloud
    Likelihood to Recommend
    9.8
    (147 ratings)
    7.8
    (48 ratings)
    Likelihood to Renew
    9.1
    (8 ratings)
    7.8
    (11 ratings)
    Usability
    8.6
    (54 ratings)
    8.9
    (4 ratings)
    Availability
    8.1
    (15 ratings)
    8.0
    (1 ratings)
    Performance
    7.4
    (14 ratings)
    9.0
    (1 ratings)
    Bloomreach Customer Support
    8.0
    (17 ratings)
    -
    (0 ratings)
    Support Rating
    9.1
    (110 ratings)
    9.0
    (3 ratings)
    In-Person Training
    8.4
    (2 ratings)
    8.0
    (1 ratings)
    Online Training
    9.1
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.2
    (4 ratings)
    8.0
    (2 ratings)
    Configurability
    8.6
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    8.8
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    8.2
    (15 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.1
    (2 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.9
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Bloomreach - The Agentic Platform for PersonalizationSalesforce Commerce Cloud
    Likelihood to Recommend
    Bloomreach
    Perfect for onboarding, retention, win-back, and VIP nurture campaigns where customer behavior and timing matter. Excellent when you need to react instantly to customer actions across channels.


    Example: A shopper abandons their cart and immediately receives a push notification followed by an email with the exact items they left behind.
    Incentivized
    Read full review
    Salesforce
    Global Sites; larger commerce organizations but not too large where the % rev-share would affect its feasibility in a feature comparison. Salesforce is rock solid in infrastructure and rarely has outages or issues; it scaled appropriately for holiday peak and was able to accomplish anything we put our minds to as long as we staffed development appropriately. The latter, however, is not to be overlooked. Developers are necessary and expensive.
    Incentivized
    Read full review
    Pros
    Bloomreach
    • The product recommendations engine allows for us to create a personalised experience for every customer across the 3m emails we send each month. This ensure that our customers remain connected to our brand.
    • The customer data platform attached to Bloomreach Composable Personalization Cloud provides an all-in-one solution for our business intelligence needs. Allowing up-to-date purchasing, behaviour, and engagement reporting from our email to website activity.
    • The ability to integrate with Meta and other paid ad formats allows for us to create a connected omnichannel experience for users, ensuring we are providing the right message, to the right person, at the right time, in the right place.
    Incentivized
    Read full review
    Salesforce
    • Traffic - When we have sales, our traffic will increase exponentially and their cloud can handle the huge uptick in traffic we receive without overloading our servers.
    • Site updates - it continually monitors in the background for any upgrades or updates needed so we don't have to go in and do it ourselves. A real time saver!
    • Integration - outside plugins and add-ons are easy to install with Salesforce commerce cloud as it allows a seamless integration of extra plug ins onto our site.
    Incentivized
    Read full review
    Cons
    Bloomreach
    • While Importing the offline data, sometimes the auto detection is failed to detect the csv file
    • While we import with wrong mapping, even after pressing escape before the import starts, its not cancelling the import. it start running. It would be great if it stops the import
    • it would be great if we receive email for successfully finished imports too
    Incentivized
    Read full review
    Salesforce
    • The UX within the Business Manager portion of Demandware, the primary interface for marketers, is generally a confusing, inconsistent mess. Particularly infuriating are the lack of consistency for search and sort behavior within the tool.
    • A number of useful features, such as the ability to set schedules or tie features to unique customer segments, have seemingly arbitrary limitations imposed.
    • Demandware's idea of leveraging the community to be a learning resource and a sounding board for new ideas and features is a nice theory, but in practice it doesn't work for businesses with a lot of customization. I'm left with the impression that individual support is not a priority.
    Incentivized
    Read full review
    Likelihood to Renew
    Bloomreach
    We are extremely satisfied with Bloomreach. It is a central and indispensable pillar of our personalization and data-driven marketing strategy. The platform provides us with unparalleled scalability across 27 countries and guarantees high availability and stable performance, even when working with an enormous volume of data.The fact that the platform is intuitive and allows a wide range of our teams (from CRM to UX) to work effectively with personalization significantly reduces our dependence on IT support and accelerates campaign deployment.Given the robustness of the architecture and the positive results we are generating across channels, renewing the contract is a logical step to ensure our future organic growth.
    Incentivized
    Read full review
    Salesforce
    A huge factor influencing our decision to remain on the Demandware platform is that our new parent company is standardizing all its luxury brands in the US on it. We are fortunate. However, even if we had remained an independent company, I believe we would continue on the Demandware platform for all the reasons outlined in this review. I appreciate the stability the platform has provided to our eCommerce site in the last three years as well as the continuous improvements and technological advances being rolled out that will allow us to keep the site fresh, engaging, modern and stable. I've heard many horror stories from colleagues on other platforms who struggle with the expense and complexity involved with making what should be minor and simple changes and updates to their sites.
    Read full review
    Usability
    Bloomreach
    In my time working with Bloomreach Commerce Experience Cloud, I always liked to work with it. It is crucial that you get support from experts from the beginning to show you how to work with the vast amount of options and activities to choose from. The learning curve is also well-rounded because of its user-friendly interface and highly skilled customer support.
    Incentivized
    Read full review
    Salesforce
    The overall ease of using the system. Consolidation in location for our team members. Mobile application for on the go research, as many of our team members are constantly traveling to job sites or to meet clients. No more duplicate calls to current customers, since we have 12 different divisions that span the company. Mostly the ability to look at the database when our team members begin cultivating a new
    lead/prospect with a potential customer to see if anyone within the team has a
    relationship with that person or the company they work for.
    Incentivized
    Read full review
    Reliability and Availability
    Bloomreach
    It has always been available with great response times. Honestly in almost 5 years there was like one outage and I have to admit that it was solved so quick that I don't even know if it's fair to even call it that. Bloomreach is extremely reliable, can't fault it.
    Incentivized
    Read full review
    Salesforce
    We have only had one instance where the platform went down in the time we have been using it.
    Read full review
    Performance
    Bloomreach
    ten out of ten, Bloomreach has revolutionised our marketing capabilities. It has allowed us to get real time data insights from our customers, and then put these into action. Previously it would be a very time consuming and slow process for us to get any sort of campaign out but not anymore, this has lead to increased conversions and revenue
    Incentivized
    Read full review
    Salesforce
    No answers on this topic
    Support Rating
    Bloomreach
    I have given this rating as i feel the team is very responsive and helpful whenever issues arise. Bloomreach - The Agentic Platform for Personalization provides clear guidance and practical solutions which make it easier to get campaigns live quickly. They also share the best practices and recommendations that help us make the most of the platform.
    Incentivized
    Read full review
    Salesforce
    They are very responsive and a support technician will be assigned quickly. Even if there is further clarification needed for the ticket, or a solution is not immediately available, you feel that someone is there and staying on top of the issue. Most common issues are resolved quickly and satisfactorily.
    Incentivized
    Read full review
    In-Person Training
    Bloomreach
    The team was really helpful in explaining
    Incentivized
    Read full review
    Salesforce
    The in-person training was thorough. Trainer was pretty dry, but covered everything really well.
    Read full review
    Online Training
    Bloomreach
    It gives clear overview in each and every concepts
    Incentivized
    Read full review
    Salesforce
    No answers on this topic
    Implementation Rating
    Bloomreach
    None it went smoothly
    Incentivized
    Read full review
    Salesforce
    Implementation went fairly smoothly.
    Read full review
    Alternatives Considered
    Bloomreach
    Bloomreach is far superior than SFMC as that platform requires too much technical knowledge. Ometria is very good and I would say is quite similar to Bloomreach although I would say Ometria is a smaller company. Dotdigital is also very powerful but not more so than Bloomreach. This being said, Dotdigital and HubSpot does have telephone support which is amazing and something I would like to see from Bloomreach in future or at least shorter wait times for customer support live chat.
    Incentivized
    Read full review
    Salesforce
    When I think of Salesforce products, I sometimes think of them interchangeably as one big lump. It's hard not to be incredibly immersed in the ecosystem day in and day out and taking advantage of resources like Trailhead. While Microsoft Dynamics compares in quality and offerings, it doesn't offer the same engagement and resources as Salesforce in its communications, social, and marketing, which makes a difference in terms of relevance and help. Commerce Cloud comes with the support you need to succeed and the tools you need to grow. In a high demand consumer world, we need products like this to keep up and get ahead. The minute we catch up, we're behind. Salesforce helps you stay on pace and create the unique and personalized experiences customers everywhere expect.
    Incentivized
    Read full review
    Scalability
    Bloomreach
    there is an option of multiple projects per organisation, customers and assets can be copied across. Multiple sites can be managed in one project, different activities organized under initiatives. Splitting work into sensible units is therefore well possible. The billing is based on number of tracked and number of stored events, no package-based deals. It should therefore be well scalable from a small e-store to a large corporation.
    Incentivized
    Read full review
    Salesforce
    No answers on this topic
    Return on Investment
    Bloomreach
    • Emails, banners, and weblayers brought us an increase in conversion and additional profit.
    • From a marketers perspective, it allows us to reach far and wide and see how well a campaign is doing in real-time.
    • Knowing the customer allows improved communication and personalize our recommendations.
    • Bloomreach Engagement has created revenue uplift with acquisition and conversion.
    • The most effective tool out there when ROI is in question.
    Read full review
    Salesforce
    • In my experience I see most of the retailers see better sales after moving to Demandware.
    • Site performance is really good if the application built with best practices suggested by Demandware.
    • Service integrations have some limitations in terms of quota etc but still all are inside manageable grounds.
    Incentivized
    Read full review
    ScreenShots

    Bloomreach - The Agentic Platform for Personalization Screenshots

    Screenshot of funnels that simplify targeting.Screenshot of retention-based insights about impact of changes in a product and the impact of major marketing campaigns.Screenshot of web layers with A/B testingScreenshot of the drag and drop campaign editorScreenshot of the WYSIWYG Email editor & Fully customisable Email templatesScreenshot of the CRM with 360° customer behaviour history