Bloomfire vs. Google Keep

Ad testing:

• PTS: needed to bring a new senior marketing team member up to speed on how we got to our current TV campaign
• Solution: Series featuring consumer insights, why specific spokesperson, agency brief, the entire creative process - scrips, animatics, rough cuts, feedback, and testing at each step. Including the actual creative from each step.
• Total time to build: 1 hour

Concept testing:

• PTS: things get lost, findable but version control
• Solution: everything in one placeConcepts, testing, IHUTs, verbatims, videos with transcripts. Reduces the possibility of missing something, helps with any builds (reuse), but gives us a the chance to dig deeper. Example: search on terms like "indulgent", or "crispy" or "share" much faster
• Total time to build: 1 hour

Incentivized

It is the perfect companion for storing all those little bits of information you need to do your job well, the best thing is getting it all out of your head and in to Google Keep. You can trust it to hold that information for you, and you know you can go back and use its excellent search functionality to find that information at a later date. It can also work really well for your personal life as well. I have two accounts, my work account and my personal account - I use them both in different contexts but I have always found Google Keep is great for both.

Incentivized

• Quickly reach out to whatever employee segment you want to reach by posting a topic and it will send a notification to everyone in that group with a link to the posting.
• Bloomfire saves all of the previous posts so in your free time you can go to the site, and explore the various range of topics others have posted. The information on there will only be as good as the person posting it, but it will be people within your company and industry posting it. So it will always be helpful.
• Bloomfire is a place to be noticed by your peers. Have a great topic you want to express, my company allows all to post there as long as we keep it professional. So you can share your ideas or experiences in a safe and productive manner. But we do have some fun on there too!

Incentivized

• It's incredibly quick to load, it doesn't take long to pull up any note you have no matter how much information is in the note.
• The ability to collaborate on a Google Keep note is also great! It allows for two or more of you to work on a project in one space.
• I also love that I can color coordinate. I can make all my meeting notes one color, my personal notes another color and so on.
• Enjoying the pinning feature that allows me to keep my important notes right at the top so I don't have to go searching for them when needed.

Incentivized

• I would recommend adding a feature to combine different posts/series by job title (so in addition to the Revenue Ops category, there could be a structured walkthrough for Revenue Manager).
• Live Q+A sessions for group onboarding initiatives.
• Ability to label bookmarks by priority/job type.

Incentivized

• Keep only offers labels, but having folders or nested tags would help in managing notes better.
• Finding notes can be difficult, especially when there are many. Filters by date, content type, or color would help.
• Keep notes should easily convert into Google Docs or sync better with Google Calendar tasks.

Incentivized

Most likely we will renew, our team needs a refresher on possible opportunities to advance our usage and learning of opportunities to move this answer to a 10, can't live without it.

Incentivized

It does everything I need it to do. It is easy to organize and categorize what I need and what I want to see.

Bloomfire is an easy-to-use platform for posting information and asking questions of my peers. It also has a user-friendly search capability. Yet like any other CMS, the secret to success rests in such items as the ability to use metadata to tag content or posts, and Bloomfire provides a wide range of options to make posting content and subsequently searching for it.

Incentivized

They made it simple for anyone to use. There are no complicated steps involved to create a note, edit a note, or search for a specific item located in a note. They also made it simple to share it with others, making it easy to collaborate. Google kept it basic without a thousand "bells and whistles" to overcomplicate it.

Incentivized

I have not needed to pose questions to the support team yet, as it is a very simple piece of software to use, however, its help documents and the bot ready to answer questions let me know I am in good hands. The help center could load a little quicker, but that's my only complaint.

Incentivized

I gave this rating based on the ease of use, the simple functionality and how well it does at keeping my attention and helping me continue to use it and stay on track. The functionality mentioned before alongside the reminder functions and how it utilizes Google's powerful machine learning tech to better its software is remarkable.

Incentivized

I like Bloomfire because it is more concise with the work I do whereas Google search engine would provide broader information. It has just been so user-friendly, and easier to use [than] I could have imagined. I would use this program over any other that I have tried in the past.

Incentivized

The main differential of Google Keep is its simplicity and efficiency for quick notes. I can draw on the card, put a photo, record audio if I can't write at the moment, in short, for everyday tasks, simple things, it is superior.

Incentivized

• Feedback from users in being able to perform transactions for members has greatly improved.
• There has been an increase in engagement of material presented in posts by learners in training classes.
• Reps and agents say they feel confident they can easily locate information if ever there is a need on the front line.

Incentivized

• Google Keep is free, and for what I need it for I don't need to purchase another tool.
• It's handy when it comes to taking quick notes, but so is a piece of paper. This tool won't magically improve your life.

Incentivized