Blackbaud Target Analytics vs. Blackbaud TeamRaiser

Target Analytics is great for organizations that are trying to "mine for gold." There are packages and products that can allow you to clean up your data, append the data, and then finally, score the data to create an increased potential for finding major donors and supportive constituents hiding in your database.

It was well suited for our peer to peer events and not appropriate for our ticketed events.

Incentivized

• Address Updates - starting at the basics, the Target Analytics products allow you create a firm foundation for the data in your system.
• Data Hygiene - taking it a step further is creating and updating data on an individualized basis - such as DeceasedRecord Finder, and Email Finder.
• Data Modeling - Once your data has been appended it can be modeled for increased donor interaction, stewardship, and solicitation.

• Offers the ability to really customize a campaign on TeamRaiser.
• Provides milestones/badges that can be earned for participants.
• Provides custom pages that can be easily linked to a campaign.
• Gives the ability to send coaching emails to participants and for participants to send emails through the TeamRaiser system.
• Has a big support community.

Incentivized

• Confirmed relationships needs to be a field that can be synced to The Raiser's Edge
• Philanthropic giving, when synced to the Prospect tab, needs to be able to be sorted by dollar value (like in Excel); this is a change that would need to happen in The Raiser's Edge
• With increasing competition from other wealth screening vendors, it would be useful if data sources were updated more frequently (i.e. real estate and giving).

Incentivized

• Too many options so it can be hard to navigate.
• Requires a deeper HTML understanding to really get the most out of it.
• Would be better if the interface was similar to other original Blackbaud products.

Continued use will ensure an ongoing increase in this type of revenue and provides an alternative way of raising funds for our supporters.

It can be overly complex and requires a deeper HTML understanding than most outside of IT have.

While there is always room for improvement, I have always had good luck with TA support. There are so many ways to get help! Sometimes I can answer my own question by just accessing the vast Knowledgebase directory. I have been able to get quick answers by initiating a live Chat without having to navigate the call center voice mail options, which can be a little overwhelming. Sometimes my question or problem is more involved and I'll submit a case online. Between email conversations or a phone call, the representatives I've worked with have always been super helpful, never condescending, and they often follow up days later to make sure everything is working well

Incentivized

Great and easy to access to get support to resolve issues immediately.

Having a better understanding of product and objectives prior to implementation would lead to more success.

No one product can give a complete picture of your prospect. We like to layer products to be sure we get second and sometimes third confirmations that we are looking at the right prospect and accurate assets for that prospect. All these vendors use similar data sources and algorithms, but the unique ways they each present the data along with each using a different data source update timetable really helps to put all the pieces of the puzzle that is our prospect together and ensures we are looking at the the most complete picture possible for our gift officers. ResearchPoint is a key component in this puzzle for us with the icing on the top being its seamless integration with The Raiser's Edge. Being able to qualify real estate, business info, philanthropic and political giving and then sync it to the Prospect tab with one click is a huge gift!

Incentivized

While everydayheroPro and CrowdRise are easy to set up, already mobile friendly, have great interfaces, and are customizable, they lack some base capabilities that come with TeamRaiser, such as the ability to control the donation form, email capability, database syncing, badges/milestones, and custom pages. The everydayheroPro system has great potential, and we use it for our smaller DIY campaigns, but its support knowledge bank and customization is still so limited and can be frustrating to use because of it.

Incentivized

• ResearchPoint gives us peace of mind that we have the right prospect thru their confidence level scores and just by having accurate information most of the time.
• ResearchPoint often shows us gifts to other orgs or real estate we did not find from other sources.
• I can't really come up with a negative impact on ROI!

Incentivized

• Introduced our constituents to DIY fundraising.
• Provided another revenue stream that provides nearly $100,000 extra a year.
• Gets our constituents involved in the cause in another way.
• We've found a niche by using TeamRaiser in companies.
• Has provided more donor interaction for lower-tier giving groups that might otherwise receive little communication and stewardship from us.
• Seen returning participants raise more money year-after-year.

Incentivized