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Bizo / LinkedIn Lead Accelerator (Discontinued) vs. Sojern RevDirect

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Bizo / LinkedIn Lead Accelerator (Discontinued)

    Score10 out of 10
    N/AThe former LinkedIn Lead Accelerator was based on the technology acquired with Bizo in 2014. Bizo no longer exists as a separate entity, and LinkedIn Lead Accelerator has since been discontinued. Linkedin now offers LinkedIn Marketing Solutions, an advertising driven solution.N/A

    Sojern RevDirect

    Score9 out of 10
    N/ASojern’s RevDirect™is a risk-free, pay-for-performance direct demand marketing solution for independent hotel marketers. Engaging with prospective guests as they quickly navigate across websites, digital channels, and devices to plan and book their travel is an increasingly complex challenge, which Sojern is aiming to solve with its RevDirect solution. You can customize your display campaign to include Facebook, Instagram, Search, and more, and place your property in front of in-market…N/A
    Pricing
    Bizo / LinkedIn Lead Accelerator (Discontinued)Sojern RevDirect
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Bizo / LinkedIn Lead Accelerator (Discontinued)Sojern RevDirect
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Bizo / LinkedIn Lead Accelerator (Discontinued)Sojern RevDirect
    Ad Network Integration
    Comparison of Ad Network Integration features of Bizo / LinkedIn Lead Accelerator (Discontinued) and Sojern RevDirect
    Feature
    Bizo / LinkedIn Lead Accelerator (Discontinued)
    8.4
    3 Ratings
    13% above category average
    Sojern RevDirect
    -
    Ratings
    Data Transfer8.83 Ratings00 Ratings
    DSP integration7.93 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Bizo / LinkedIn Lead Accelerator (Discontinued) and Sojern RevDirect
    Feature
    Bizo / LinkedIn Lead Accelerator (Discontinued)
    8.6
    3 Ratings
    10% above category average
    Sojern RevDirect
    8.3
    1 Ratings
    7% above category average
    Ad campaign creation9.03 Ratings8.01 Ratings
    Ad deployment8.03 Ratings8.01 Ratings
    Display advertising9.03 Ratings8.01 Ratings
    Ad display and retargeting segmentation8.22 Ratings9.01 Ratings
    Sequence targeting9.13 Ratings00 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Bizo / LinkedIn Lead Accelerator (Discontinued) and Sojern RevDirect
    Feature
    Bizo / LinkedIn Lead Accelerator (Discontinued)
    7.9
    3 Ratings
    2% above category average
    Sojern RevDirect
    10.0
    1 Ratings
    26% above category average
    Ad dashboards7.93 Ratings10.01 Ratings
    Ad performance reports7.93 Ratings10.01 Ratings
    Ad conversion tracking8.83 Ratings00 Ratings
    Ad attribution reporting7.93 Ratings00 Ratings
    Cross-channel ad management7.93 Ratings00 Ratings
    Ad forecasting and optimization6.93 Ratings00 Ratings
    Best Alternatives
    Bizo / LinkedIn Lead Accelerator (Discontinued)Sojern RevDirect
    Small Businesses
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    Score3.7 out of 10
    AdRoll
    Score3.7 out of 10
    Medium-sized Companies
    Google Campaign Manager 360
    Score9 out of 10
    Google Campaign Manager 360
    Score9 out of 10
    Enterprises
    Adobe Advertising Cloud
    Score8.6 out of 10
    Adobe Advertising Cloud
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Bizo / LinkedIn Lead Accelerator (Discontinued)Sojern RevDirect
    Likelihood to Recommend
    8.1
    (6 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    9.5
    (3 ratings)
    -
    (0 ratings)
    Usability
    8.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Bizo / LinkedIn Lead Accelerator (Discontinued)Sojern RevDirect
    Likelihood to Recommend
    Discontinued Products
    In my opinion, LinkedIn Lead Accelerator is very well suited for B2B companies that want to target their B2B clients. If the company is B2C oriented, it would be pretty expensive for them to find and acquire sufficient amount of clients, it is better to use other platforms, such as Facebook or Twitter.
    Incentivized
    Read full review
    Sojern
    Sojern is well suited for those who are measuring ROI and are looking to have more direct bookings to the website. Google has made it increasingly more difficult to book directly on a website. I believe it takes about three clicks to get to a website through Google listings and Sojern has made it easier for us to make our websites more visible in rankings. The same goes for OTAs, with Sojern we have a better means of combating pesky OTAs.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • It auto-populates the application forms with information from users’ LinkedIn profiles and allows them to instantly submit those forms thereby saving us time in gathering the additional information.
    Incentivized
    Read full review
    Sojern
    • Drives booking to our websites.
    • Helps us to better understand traveler profiles.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • As an integration partner the only challenge we faced was coordinating our strategic services teams to provide a single recommendation/plan to mutual clients. This was easily addressed through a communication plan agreed to by both parties.
    Read full review
    Sojern
    • For those who don't analyze data on a daily basis it would be beneficial to have simple descriptions of the collected data.
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    I am using them as a customer rather than a partner at my new company, Poppin. We are are marketing to B2B prospects and customers and see Bizo as a key partner.
    Read full review
    Sojern
    No answers on this topic
    Alternatives Considered
    Discontinued Products
    They (Bizo) were able to reach actual business prospects as opposed to others that reached more consumer prospects. As a result, our ROI is much better.
    Read full review
    Sojern
    Sojern combines all of these platforms into one and makes information more accessible and easier to read among analysts. With Sojern we can easily make changes to ads created in order to boost ROI. Our company selected Sojern as a means to better our quality production and to lessen the time spent on adjusting content and analyzing data.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • With LinkedIn Lead Accelerator we've found a pretty good amount of qualified leads
    • It saves a lot of time when you can do such a detailed targeting
    • Although the LinkedIn Lead Accelerator prices are quite high, we had a positive ROI
    Incentivized
    Read full review
    Sojern
    • Sojern has had a positive impact on our impression share.
    • Sojern has had a positive impact on our ROI across the board.
    Incentivized
    Read full review
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