Bing Webmaster Tools vs. Semrush

Bing Webmaster Tools is pretty much essential for any SEO analyst. Not all SEO optimizations carry over between Google and Bing and it's good to get up-front validation on crawl errors from the search engine itself. Bing Webmaster Tools is especially relevant now that Yahoo and Bing are under the same roof.

Incentivized

This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.

Incentivized

• Site crawls, once initiated, don't take very long to complete
• SEO analysis tells you which pages are not following best practices
• Page Traffic reports tell you which of your sites are appearing in search, their position in the rankings, and how it's been performing over time
• You can see the keywords people use to search for your site

Incentivized

• Great visuals for keyword position tracking, love that you can see the page that is ranking
• Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
• Shows many different and useful views for competitive research
• Great templated keyword research tools for those who are not as hands-on with SEO
• I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords

• The UI is simple but very boring. It's very Microsoft and not very elegant.
• On the display of analytics, it is also very simple, without the ability to change graphs or charts to better display data.
• Bing Businesses could be better integrated and takes you to another site to view that data.

Incentivized

• Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
• Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
• Tracking multiple keywords, across multiple clients can be costly

I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.

Incentivized

Very usable overall, quick to find information and conduct analysis for example of how a price of content is performing on Bing search. User interface is a bit clunky at times but easy enough once you get used to it.

Incentivized

The interface is a little less intuitive than it could be. The data is often available but filtering and manipulating the data can be a little difficult at times. Expanded comparisons would be helpful since most of the time seeing more than a few competitors at a time allows for a better sense of how to forecast.

Incentivized

Semrush available when you need it!

SemRush performs well with few errors!

I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!

I did it by myself and do not have a comment!

Bing, which is free to use, is a good adjunct to our use of all these tools. If I had to stop using all but two, Bing and Google would be the ones that I would keep. Others have their place in our cycle based on what Google and Bing are reporting, but these are our early warning systems. Even if they don't offer the best way to a solution, they are the final word in what appears via their search index.

Incentivized

We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.

Incentivized

Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.

• Bing Webmaster Tools has allowed us to index our website and individual web pages quickly and efficiently for SEO purposes.
• It has provided us with good feedback in terms of applying SEO best practices to our web pages.

Incentivized

• Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
• The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.

Incentivized