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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Bing Webmaster Tools

    Score8.8 out of 10
    N/ABing Webmaster Tools is a search engine optimization software solution offered by Microsoft.N/A

    Semrush

    Score8.8 out of 10
    N/ASemrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking. Semrush can…

    $139.95

    per month

    Pricing
    Bing Webmaster ToolsSemrush
    Editions & Modules
    No answers on this topic
    Pro
    $139.95
    per month
    Guru
    $249.95
    per month
    Business
    $499.95
    per month
    Offerings
    Pricing Offerings
    Bing Webmaster ToolsSemrush
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—17% discount for annual pricing.
    More Pricing Information
    Community Pulse
    Bing Webmaster ToolsSemrush
    Considered Both Products
    Microsoft
    No answer on this topic
    Semrush
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    106 Answers
    Delivers good value for the price
    No answers on this topic
    98%
    Delivers good value for the price
    94 Answers
    Happy with the feature set
    No answers on this topic
    99%
    Happy with the feature set
    105 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    99%
    Lived up to sales and marketing promises
    96 Answers
    Implementation went as expected
    No answers on this topic
    99%
    Implementation went as expected
    94 Answers
    Features
    Bing Webmaster ToolsSemrush
    SEO
    Comparison of SEO features of Bing Webmaster Tools and Semrush
    Feature
    Bing Webmaster Tools
    8.9
    7 Ratings
    14% above category average
    Semrush
    7.9
    152 Ratings
    2% above category average
    Keyword analysis10.07 Ratings8.7152 Ratings
    Backlink management5.07 Ratings8.2145 Ratings
    SERP ranking tracking9.07 Ratings8.2148 Ratings
    Page grader9.06 Ratings7.0127 Ratings
    Competitive analysis10.06 Ratings8.6147 Ratings
    Site audit / diagnostics10.07 Ratings8.0148 Ratings
    Site recommendations9.06 Ratings7.3137 Ratings
    Task management8.93 Ratings7.090 Ratings
    SEO Channels
    Comparison of SEO Channels features of Bing Webmaster Tools and Semrush
    Feature
    Bing Webmaster Tools
    8.0
    7 Ratings
    5% above category average
    Semrush
    8.1
    138 Ratings
    6% above category average
    Local SEO10.05 Ratings8.3126 Ratings
    Social SEO4.13 Ratings8.0104 Ratings
    Mobile SEO7.86 Ratings7.7111 Ratings
    Global SEO10.07 Ratings8.3112 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Bing Webmaster Tools and Semrush
    Feature
    Bing Webmaster Tools
    10.0
    6 Ratings
    17% above category average
    Semrush
    8.7
    123 Ratings
    3% above category average
    Multi-domain support10.06 Ratings8.3113 Ratings
    Integration with web analytics tools10.05 Ratings9.0117 Ratings
    Best Alternatives
    Bing Webmaster ToolsSemrush
    Small Businesses
    Nozzle
    Score10 out of 10
    Nozzle
    Score10 out of 10
    Medium-sized Companies
    Advanced Web Ranking
    Score8.2 out of 10
    Advanced Web Ranking
    Score8.2 out of 10
    Enterprises
    Google Search Console
    Score9 out of 10
    Google Search Console
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Bing Webmaster ToolsSemrush
    Likelihood to Recommend
    10.0
    (7 ratings)
    8.8
    (152 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (3 ratings)
    Usability
    -
    (0 ratings)
    7.7
    (8 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Performance
    -
    (0 ratings)
    7.3
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.9
    (17 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.3
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    Bing Webmaster ToolsSemrush
    Likelihood to Recommend
    Microsoft
    I always make sure that we are actively using Bing and Google. There is a tradeoff in your time when you use more tools, but there's also benefit in multiple perspectives. And don't forget that Bing is a very viable search engine that receives 500 million search queries each month. You may find that your business benefits from a relatively small amount of attention paid to Bing because search ranking there is easier (not easy, easier).
    Incentivized
    Read full review
    Semrush
    This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.
    Incentivized
    Read full review
    Pros
    Microsoft
    • Clarity. Bing Webmaster Tools is well-designed and easy to navigate, even for beginners.
    • Keyword rankings. Gives more visibility than Google Search Console into how your website ranks for specific keywords.
    • In-program SEO editing. Allows you to submit URLs, disavow links, block URLs, control BingBot's crawl, and more.
    Incentivized
    Read full review
    Semrush
    • Great visuals for keyword position tracking, love that you can see the page that is ranking
    • Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
    • Shows many different and useful views for competitive research
    • Great templated keyword research tools for those who are not as hands-on with SEO
    • I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords
    Read full review
    Cons
    Microsoft
    • The user-interface isn't as friendly or appealing as Google's - very bland overall.
    • The way they present their Page Traffic report is a big turn-off. It's basically just a grid of numbers and arrows which is hard to interpret at a high level.
    Incentivized
    Read full review
    Semrush
    • Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
    • Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
    • Tracking multiple keywords, across multiple clients can be costly
    Read full review
    Likelihood to Renew
    Microsoft
    No answers on this topic
    Semrush
    I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.
    Incentivized
    Read full review
    Usability
    Microsoft
    Very usable overall, quick to find information and conduct analysis for example of how a price of content is performing on Bing search. User interface is a bit clunky at times but easy enough once you get used to it.
    Incentivized
    Read full review
    Semrush
    The interface is a little less intuitive than it could be. The data is often available but filtering and manipulating the data can be a little difficult at times. Expanded comparisons would be helpful since most of the time seeing more than a few competitors at a time allows for a better sense of how to forecast.
    Incentivized
    Read full review
    Reliability and Availability
    Microsoft
    No answers on this topic
    Semrush
    Semrush available when you need it!
    Read full review
    Performance
    Microsoft
    No answers on this topic
    Semrush
    SemRush performs well with few errors!
    Read full review
    Support Rating
    Microsoft
    No answers on this topic
    Semrush
    I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!
    Read full review
    Implementation Rating
    Microsoft
    No answers on this topic
    Semrush
    I did it by myself and do not have a comment!
    Read full review
    Alternatives Considered
    Microsoft
    I think that Bing does a good job of being a competitive product in a space that has very basic and insanely complex products. While Bing isn't pretty, it gets the job done and also gets you the right tools in a simple and straight forward backend UI. The ability to place Bing ads, track SEO and see how your site is performing, all from one backend interface is awesome!
    Incentivized
    Read full review
    Semrush
    We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.
    Incentivized
    Read full review
    Scalability
    Microsoft
    No answers on this topic
    Semrush
    Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.
    Read full review
    Return on Investment
    Microsoft
    • Not really an ROI product but the ability to do more tasks than google is something that can be used as added value for clients
    • Having another search engine to do reporting on helps increase hours and client spend
    • some issues flagged in bing but not seen in google can be fixed once shown in BWT
    Incentivized
    Read full review
    Semrush
    • Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
    • The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.
    Incentivized
    Read full review
    ScreenShots