BigMarker vs. GoTo Webinar

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BigMarker
Score 6.0 out of 10
N/A
BigMarker is a cloud-based webinar platform that provides webinar hosting for up to 1,000 attendees, with no downloads required, featuring HD audio and video conferencing, screen sharing, and recording. It is also can integrate a Twitter chat into a webinar. BigMarker provides hosts with tools to promote webinars, and a channel to build a community around their content. Hosts can choose between free webinars or selling tickets to monetize their content. For learners and knowledge seekers,…N/A
GoTo Webinar
Score 8.1 out of 10
N/A
GoToWebinar is GoTo’s webinar and online conferencing solution, and offers features like audience polling and Q&A, flexible scheduling experiences, and webinar templates. It offers CRM integrations and reporting & analytics tools to help engage clients’ audiences.
$49
per month per organizer
Pricing
BigMarkerGoTo Webinar
Editions & Modules
Basic Webinar Software
Custom Quote
Enterprise Webinar Software
Custom Quote
Event Packages
Custom Quote
Lite
$49/month
per month per organizer
Standard
$99/month
per month per organizer
Pro
$199/month
per month per organizer
Enterprise
$399/month
per month per organizer
Offerings
Pricing Offerings
BigMarkerGoTo Webinar
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
BigMarkerGoTo Webinar
Features
BigMarkerGoTo Webinar
Online Events Marketing
Comparison of Online Events Marketing features of Product A and Product B
BigMarker
9.2
Ratings
4% above category average
GoTo Webinar
8.1
Ratings
5% above category average
Branding options9.40 Ratings8.10 Ratings
Integration to Marketing Automation00 Ratings8.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
BigMarker
-
Ratings
GoTo Webinar
7.2
Ratings
4% below category average
Dashboards00 Ratings7.20 Ratings
Data exportability00 Ratings7.10 Ratings
Performance & Compatibility of Online Events Software
Comparison of Performance & Compatibility of Online Events Software features of Product A and Product B
BigMarker
-
Ratings
GoTo Webinar
7.6
Ratings
5% below category average
High quality audio00 Ratings8.20 Ratings
Mobile support00 Ratings7.60 Ratings
Online Meetings / Events
Comparison of Online Meetings / Events features of Product A and Product B
BigMarker
-
Ratings
GoTo Webinar
7.2
Ratings
11% below category average
Calendar integration00 Ratings7.70 Ratings
Record meetings / events00 Ratings8.40 Ratings
Slideshows00 Ratings8.50 Ratings
Event registration00 Ratings8.60 Ratings
Online Events Collaboration
Comparison of Online Events Collaboration features of Product A and Product B
BigMarker
-
Ratings
GoTo Webinar
8.2
Ratings
1% below category average
Audience polling00 Ratings7.90 Ratings
Q&A00 Ratings8.60 Ratings
Online Events Security
Comparison of Online Events Security features of Product A and Product B
BigMarker
-
Ratings
GoTo Webinar
7.9
Ratings
4% below category average
Participant roles & permissions00 Ratings7.70 Ratings
Confidential attendee list00 Ratings8.00 Ratings
Best Alternatives
BigMarkerGoTo Webinar
Small Businesses
Whova
Whova
Score 8.9 out of 10
BigMarker
BigMarker
Score 6.0 out of 10
Medium-sized Companies
Whova
Whova
Score 8.9 out of 10
ClickMeeting
ClickMeeting
Score 7.8 out of 10
Enterprises
Whova
Whova
Score 8.9 out of 10
ON24
ON24
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BigMarkerGoTo Webinar
Likelihood to Recommend
9.5
(0 ratings)
7.5
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.2
(0 ratings)
Usability
8.6
(0 ratings)
8.6
(0 ratings)
Availability
-
(0 ratings)
9.0
(0 ratings)
Performance
-
(0 ratings)
7.9
(0 ratings)
Support Rating
8.4
(0 ratings)
7.3
(0 ratings)
Implementation Rating
-
(0 ratings)
7.0
(0 ratings)
Configurability
-
(0 ratings)
5.8
(0 ratings)
Product Scalability
-
(0 ratings)
7.8
(0 ratings)
Vendor post-sale
-
(0 ratings)
7.9
(0 ratings)
Vendor pre-sale
-
(0 ratings)
7.0
(0 ratings)
User Testimonials
BigMarkerGoTo Webinar
Likelihood to Recommend
Being a user of BigMarker I am fully satisfied
with their program and the features they are offering to me. Clear UI with easy
to use interface helping me a lot to set up everything in minutes. Definitely
recommend this masterpiece to other business to use it for effective virtual
collaborations.
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It is great for big events like training or product demos. It's good for marketing webinars with features like polls and Q&A. It's not ideal for small, casual meetings. It can be too expensive for some businesses. For smaller events, other tools might be better.
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Pros
  • Easy to use
  • Great user interface
  • A lot of integrations
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  • We launched a product for a mass and more than 500 people attended the webinar and it was seamless.
  • Recording capability for the later usage
  • Setup is very simple for both admins and end users
  • Polls are helpful in assessing the engagement of the customers
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Cons
  • The biggest drawback that I am facing for a long time is that BigMarker is not very effective while integrating with other third-party software [in my experience]. It was not an easy task to set up with other meeting platforms that I was using already in the organization.
  • Secondly, the audio starts lagging, and sometimes the audience cannot listen to the audio which [I feel] needs to be fixed on an urgent basis.
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  • Dashboard for control are mostly intuitive but in some menus like the webcasting section can be cluttered
  • The current polling and survey capabilities are too simple. More advanced features, such as branching logic and real-time results, would make engagement more dynamic and insightful.
  • Although it's easy for organiser to use goto webinar, users have reported issues and long wait time on their end and they don't have much control over the session
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Likelihood to Renew
No answers on this topic
GoTo Webinar is not boring at all. Its design is extremely intuitive and specific for what its name serves. It is a great software for webinars which have become the trend of "continuous learning". I like the way we can manage participants in the webinars, interacting with them while they cannot disturb the flow of the speech by intruding with the mic.
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Usability
BigMarker is a great piece of software and provides a good solution for our live streaming service.
Its very usable and due to its full feature set, we are able to quote on jobs quickly knowing that BigMarker is capable of meeting the clients needs. We find the remote guest feature to be somewhat limiting, but only because we are looking to provide very polished video to our clients, we use external software to stream direct to BigMarker.
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GoTo Webinar's User Interface is simple and straightforward, which is what I, as an end user, prefer to interact with when I only use a software once or twice a month; I don't want to have to remember extra steps just to attend a webinar.
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Reliability and Availability
No answers on this topic
I rated GoTo Webinar a 9 out of 10 for availability because it generally performs reliably, with minimal application errors or unplanned outages. The platform’s high uptime ensures that it’s usually accessible when needed, supporting a seamless experience for scheduling and conducting webinars. While occasional minor issues may arise, they are infrequent and typically well-managed, contributing to a strong overall rating for availability.
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Performance
No answers on this topic
I rated GoTo Webinar an 8 out of 10 for performance due to its generally robust capabilities. Pages load quickly, and reports are generated efficiently, even for complex data sets. The platform’s integration with other systems typically doesn’t introduce significant latency or performance issues. However, during peak usage times or when handling very large data volumes, there can be occasional slowdowns. Despite these instances, GoTo Webinar consistently provides strong performance and reliability in its core functions.
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Support Rating
The support staff is exceptionally doing well. They
are always available for the solution of queries. Listen to my queries very
patiently and provide a solution of problems in the limited time duration and
solve the query. The technical staff is also working well. I recently faced some
errors in handling the progress of tasks and I send the feedback to their team,
they responded to that feedback and corrected these errors and bugs immediately.
Always welcome to feedback them about their platform.
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I was always able to get someone on the phone when I needed to. They were very thorough and ensuring my questions were answered. And if I was asking for a solution or request that they didn't offer, they told me so I could at least stop trying to search for it.
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Implementation Rating
No answers on this topic
I didn't participate in the implementation nor did my company. As far as I know we have an IT office running alla these projects and we just use the final products for our educational purposes. I also didn't notice implementation at any level while using the desktop interface, but would immediately recognize it, if so.
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Alternatives Considered
None of the other software we tested before choosing BigMarker had a full feature list that worked so well for events. Zoom, which is the go to software for many of our competitors was very limiting, although there was some effort needed to educate our client that there was a better way. We also use Vimeo, but this is only for simple live stream video delivery, Vimeos Q and A and other features are very basic in comparison. GoToWebinar doesn't compete
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Zoom scores well above GoTo and ON24 in brand recognition across mid to large enterprises. But GoTo scores well in SMBs. Regarding value for money and ROI, it's better than ON24. We selected GoTo because of the price point and to ensure that our partner-sourced SMB stacks do not end up not engaging with us because of a lack of a proper medium.
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Scalability
No answers on this topic
I rated GoTo Webinar an 8 out of 10 for scalability because it effectively supports deployment across multiple departments and sites with its flexible features. It allows for easy management of large-scale webinars and integration with various systems, accommodating a growing number of users and sessions. However, some users might find limitations in advanced customization or specific integration needs as their requirements become more complex. Overall, its robust capabilities and adaptability make it a strong choice for scalable webinar solutions.
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Return on Investment
  • BigMarker has helped tremendously with ROI, helping members to find me and join our organization!
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  • Good: We've been able to keep various client teams trained up on our product
  • Good: It helps us automate communication about the webinars, as well as follow-ups
  • Bad: There is a time suck that shouldn't exist surrounding the recurring scheduler which needs to be rethought and retooled with more than the most basic real world use cases in mind
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ScreenShots

GoTo Webinar Screenshots

Screenshot of Setup flow for a new webinar in GoTo Webinar.Screenshot of Organizer's Control Panel and in-session experience