Autoklose vs. Mapp Digital

I would recommend Autoklose to smaller teams that do not have the tools and processes in place for conducting sales outreach or business development activities. I would also recommend it to Sales development reps who are relying on manually managing their sales outreach without the benefits of automation. I'd also recommend it if they are trying to do the above while using a CRM like Pipedrive, as Autoklose works well with some CRMs.

Incentivized

With this program, we're able to keep track of our marketing campaigns, as well as use additional features to enhance the product. A lot of the software's success may be attributed to its statistical capabilities. A large part of our company's growth has come from improving the product, which our staff does on a daily basis.

Incentivized

• It is helping in editing, managing, and send[ing] out large marketing campaigns.
• It is easy to handle multiple emails in appropriate sequence.
• Our company [has been] using this for a very long time. It is one of the perfect email solutions we found for our organization.
• I have been very much impressed by their support staff.

Incentivized

• API functionality, alongside reporting, is unparalleled in an environment where you may not have IT support to build out tools.
• The user interface is easy to understand, allowing users to have control over the creative delivery for MIME, HTML, text and mobile ads.
• It allows deliverability experts to throttle deliveries by selecting mailing domain and IP pairs, granting access to stats on these individual paired delivery tools.

• The system is not designed to send out hundreds of emails within the hour. Thus if you have timely information, and you have a large list, it will generally take many hours to execute.
• Related to the above, timing of email delivery does jot exist nor can it be customized by timezone.

Incentivized

• I have used Blue Hornet over the last few years as it is the selected email platform used by my content provider. I have never used a more glitchy platform! Every time I use it I run into broken links, glitches and kinks. Their tech team is very quick to blame your machine - but I have access to several machines on all major OS platforms, and I run into the same issues every time.
• The Blue Hornet user interface is poor and clunky. They have a great looking homepage - but you can tell that there focus is on selling and not on current clients. This is plainly apparent by the fact that the login button is buried at the very bottom of the page and difficult to find the first time you look for it. Not to mention the fact that the user interface itself is nowhere near as smooth and polished as their branded website is. Additionally, their reports are often inaccurate.
• I would suggest any serious marketer looking to execute an email campaign with Blue Hornet to look elsewhere. I have reached out to my content provider to ask that they provide support on a different system - and was kindly informed that they are working around the clock to make this happen due to the overwhelmingly negative criticism of Blue Hornet from their clients.

Will 100% be renewing all 3 seats.

Incentivized

Although BlueHornet offers helpful testing capabilities, the ESP is a bit outdated. There is a lot of room for aesthetics improvement as they are not appealing. The reporting tool is usually broken, and reporting either no, or wrong metrics. If this ESP were to update their design, as well as fix the reporting tool, I think this platform would be much better.

It is well set out from a user interface perspective and once you understand how it works you understand the power and the logic of how it is done. Like any software it helps to be a frequent user, but Autoklose lets you set up campaigns in the shortest possible time based on experience with other systems that I have used.

Incentivized

Once you start using the product a lot and are taught how it works, it's pretty simple. You just need that initial training and to use it a lot to get used to it.

We have really had no issues.

Incentivized

Always loads fast.

Incentivized

They rolled out new feature requests quite frequently and always kept our team up to speed on what they were changing/adding to the system

Our Autoklose rep is amazing! Jelena has always gotten back to us within 24 hours, despite living on a different continent. She is completely proficient with the tool and is usually able to answer our questions with a brief email or short virtual meeting.

Incentivized

Sometimes it was hard to get an initial response but after we started CCing more people, it became a lot better!

Jelena is amazing! Very knowledgable. Great instructor.

Incentivized

Jelena is fantastic. She always responds to emails immediately.

Incentivized

They made sure to go through anything and everything that we wanted

It is extremely easy to implement and start using right away

I wasn't there when they first got it, but when I got there there were only a few people that knew a little bit about it. There was A LOT that we didn't know. Then BlueHornet came and had some workshops and we learned a lot that we didn't even know existed. They were doing a lot of things wrong before BlueHornet came and showed up more about the tool

Autoklose was very reasonably priced compared to the three competitors that I reviewed, but the features were far less robust than Outreach, so I ultimately decided to leave Autoklose after some time. And I went with Outreach, but I still had a great experience with Autoklose, and I'm able to give them great scores for their product and their service. Salesloft was less robust, and Mailshake wasn't sophisticated enough for my needs.

Incentivized

Mapp Digital offers a unique breadth of services which other software failed to offer. The AI based insights Mapp provides are very accurate and useful in order to create hyper-personalized re-marketing campaigns for our customers. Also, the customer experience analytics that Mapp offers are informative and helps us to take decisions based on those.

Incentivized

It's expensive to have a single seat for each salesperson, so the alias feature will be the perfect addition to this product.

Incentivized

• This product saves my business development manger at least 2 hours per day.
• The weekly digest reports give us a nice look at how the campaign is performing.
• Having the analytics for the whole campaign in an easy-to-read format gives a quick snapshot of the campaign activity.

Incentivized

• BlueHornet has been a good entry-level platform. We have successfully launched scores of clients with limited email marketing experience onto this platform. Because it is easy to use, we have spent minimal effort needing to help these clients with problems.
• It is easy to migrate clients on or off BlueHornet, depending upon their needs. This is helpful because it allows our clients to be on exactly the right platform. Some platforms make it difficult to migrate off, essentially trapping clients on a platform that no longer meets their needs or business objectives.
• I wish BlueHornet were keeping pace with technology advancements in the industry. The gap between the biggest ESPs and competitors like BlueHornet seems to be growing.