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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Autoklose

    Score8.6 out of 10
    Small Businesses (1-50 employees)
    Autoklose, a VanillaSoft brand, is an SEP solution, presenting a combined package of sales email automation and tracking, contact and email campaign management with sequence templates and optimization.

    $59.99

    per month per user

    Mapp Digital

    Score8.2 out of 10
    N/ABuilt by marketers for marketers, Mapp is a family of software and customer-centric services including a sophisticated data management platform; tools that optimise email, mobile, app, social and web marketing; and campaign management and strategy consulting. Mapp Digital was created by the combination of BlueHornet and the digital-marketing related applications business purchased from Teradata Corporation in July 2016. Other components include Argyle Social, Epoxy (a mobile push app), and…N/A
    Pricing
    AutokloseMapp Digital
    Editions & Modules
    Auto Kloser
    $59.99
    per month per user
    Advanced Kloser
    $69.99
    per month per user
    Accelerated Kloser
    $99.99
    per month per user
    No answers on this topic
    Offerings
    Pricing Offerings
    AutokloseMapp Digital
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    AutokloseMapp Digital
    Considered Both Products
    VanillaSoft
    No answer on this topic
    Mapp Digital
    No answer on this topic
    Key User Insights
    Would buy again
    90%
    Would buy again
    28 Answers
    No answers on this topic
    Delivers good value for the price
    93%
    Delivers good value for the price
    26 Answers
    No answers on this topic
    Happy with the feature set
    87%
    Happy with the feature set
    27 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    83%
    Lived up to sales and marketing promises
    25 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    30 Answers
    No answers on this topic
    Features
    AutokloseMapp Digital
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Autoklose and Mapp Digital
    Feature
    Autoklose
    -
    Ratings
    Mapp Digital
    8.1
    5 Ratings
    2% above category average
    WYSIWYG email editor00 Ratings7.85 Ratings
    Dynamic content00 Ratings8.44 Ratings
    Ability to test dynamic content00 Ratings8.04 Ratings
    Landing pages00 Ratings8.54 Ratings
    A/B testing00 Ratings9.04 Ratings
    Mobile optimization00 Ratings7.45 Ratings
    Email deliverability reporting00 Ratings8.85 Ratings
    List management00 Ratings8.55 Ratings
    Triggered drip sequences00 Ratings6.95 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Autoklose and Mapp Digital
    Feature
    Autoklose
    -
    Ratings
    Mapp Digital
    8.1
    5 Ratings
    5% above category average
    Dashboards00 Ratings8.35 Ratings
    Standard reports00 Ratings8.35 Ratings
    Custom reports00 Ratings7.85 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Autoklose and Mapp Digital
    Feature
    Autoklose
    -
    Ratings
    Mapp Digital
    8.2
    4 Ratings
    3% above category average
    URL Validation00 Ratings9.03 Ratings
    Link Tracking00 Ratings7.83 Ratings
    Image Validation00 Ratings7.84 Ratings
    Inbox Display00 Ratings8.14 Ratings
    Email Accessibility Tools00 Ratings8.34 Ratings
    Spelling and Grammar Check00 Ratings7.84 Ratings
    Spam Testing00 Ratings8.34 Ratings
    Email Previews00 Ratings8.64 Ratings
    Best Alternatives
    AutokloseMapp Digital
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    HubSpot Sales Hub
    Score8.5 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Mixmax
    Score8.8 out of 10
    Everest (Return Path + 250ok)
    Score10 out of 10
    Enterprises
    Groove, a Clari company
    Score6.2 out of 10
    Emma by Marigold
    Score9.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    AutokloseMapp Digital
    Likelihood to Recommend
    8.6
    (33 ratings)
    8.0
    (13 ratings)
    Likelihood to Renew
    9.1
    (2 ratings)
    7.8
    (8 ratings)
    Usability
    9.2
    (30 ratings)
    1.9
    (4 ratings)
    Availability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Performance
    9.1
    (1 ratings)
    9.0
    (1 ratings)
    Support Rating
    8.5
    (30 ratings)
    9.0
    (3 ratings)
    In-Person Training
    9.1
    (1 ratings)
    -
    (0 ratings)
    Online Training
    9.1
    (1 ratings)
    10.0
    (1 ratings)
    Implementation Rating
    9.1
    (2 ratings)
    5.0
    (3 ratings)
    Configurability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.1
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.1
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    AutokloseMapp Digital
    Likelihood to Recommend
    VanillaSoft
    If someone only runs a campaign using email and telephone communication, Autoklose is perfect, and I highly recommend it. If someone uses a more diverse set of tools and wants a more complex type of sequence, Autoklose does not allow their users to program communication tools that some other tools and software allow.
    Incentivized
    Read full review
    Mapp Digital
    During our use of MAPP Digital, it is deserving to say that the product helped us to overcome the main challenges we faced in our business at the time. As a preliminary user I have struggled much with hosting manual campaigns on remarketing etc. But with the Mapp digital software hosting marketing campaigns became a complete automated process with supervision. This feature offered by Mapp made a huge decrease in my daily workload and I'm more than grateful for it.
    Incentivized
    Read full review
    Pros
    VanillaSoft
    • It is helping in editing, managing, and send[ing] out large marketing campaigns.
    • It is easy to handle multiple emails in appropriate sequence.
    • Our company [has been] using this for a very long time. It is one of the perfect email solutions we found for our organization.
    • I have been very much impressed by their support staff.
    Incentivized
    Read full review
    Mapp Digital
    • BlueHornet's WYSIWYG (What You See Is What You Get) interface for creating emails is easier to use than many platforms. Users appreciate this. BlueHornet makes it super simple to create a version specific for mobile devices.
    • I am a big fan of the custom data segmentation tools built into BlueHornet. They are powerful and easy to use. Many other ESPs, including a number of the top rated ones, do not have such powerful, easy to use segmentation tools. This matters. It helps a user send more relevant emails.
    • BlueHornet makes sharing to social networks simple. In this day and age, forwarding to a friend is dead. Sharing to social networks is essential. Having this be easy to do is very important.
    Read full review
    Cons
    VanillaSoft
    • AutoKlose uses your own email, (e.g. Microsoft Outlook), so it runs the risk of exceeding the Microsoft Message Rate Limit, which can be problematic for your Outlook account.
    • Additional throttling limits for the SMTP Authentication protocol are:
    • 30 messages per minute
    • Recipient rate limit of 10,000 recipients per day.
    • Exceeding these limits will cause the following issues:
    • Exceeding the per minute limit causes email delivery delays, any excess in message submission will be throttled and successively carried over to the following minutes.
    • Exceeding the per day limit causes the following error message:
    • 554 5.2.0 STOREDRV.Submission.Exception:SubmissionQuotaExceededException.
    Incentivized
    Read full review
    Mapp Digital
    • It would be nice to see the API's functionality introduced into the web client.
    • The reporting tools for transactional messages is different than the rest of the system. This promotes difficulty with getting accurate reporting in the web client, outside of an API call.
    • The custom fields are different for transactional messages, which introduces times when human error may flub the fields because they aren't contiguous throughout the product.
    Read full review
    Likelihood to Renew
    VanillaSoft
    We love it and it works
    Read full review
    Mapp Digital
    Although BlueHornet offers helpful testing capabilities, the ESP is a bit outdated. There is a lot of room for aesthetics improvement as they are not appealing. The reporting tool is usually broken, and reporting either no, or wrong metrics. If this ESP were to update their design, as well as fix the reporting tool, I think this platform would be much better.
    Read full review
    Usability
    VanillaSoft
    Whether it's setting up integrations, creating email campaigns, managing conversations with prospects, Autoklose is a well-designed tool that provides clarity along the way for users to find their bearings, and understand what to do. The help documentation is excellent, the support is great, but the tool is built in a way that simply makes sense when you're using it.
    Incentivized
    Read full review
    Mapp Digital
    There were three tabs used to navigate throughout the system called, "publish," "engage," and, "measure." These three tabs made the site very user friendly and all features easy to find
    Read full review
    Reliability and Availability
    VanillaSoft
    We have really had no issues.
    Incentivized
    Read full review
    Mapp Digital
    No answers on this topic
    Performance
    VanillaSoft
    Always loads fast.
    Incentivized
    Read full review
    Mapp Digital
    They rolled out new feature requests quite frequently and always kept our team up to speed on what they were changing/adding to the system
    Read full review
    Support Rating
    VanillaSoft
    Our Autoklose rep is amazing! Jelena has always gotten back to us within 24 hours, despite living on a different continent. She is completely proficient with the tool and is usually able to answer our questions with a brief email or short virtual meeting.
    Incentivized
    Read full review
    Mapp Digital
    Sometimes it was hard to get an initial response but after we started CCing more people, it became a lot better!
    Read full review
    In-Person Training
    VanillaSoft
    Jelena is amazing! Very knowledgable. Great instructor.
    Incentivized
    Read full review
    Mapp Digital
    No answers on this topic
    Online Training
    VanillaSoft
    Jelena is fantastic. She always responds to emails immediately.
    Incentivized
    Read full review
    Mapp Digital
    They made sure to go through anything and everything that we wanted
    Read full review
    Implementation Rating
    VanillaSoft
    It is extremely easy to implement and start using right away
    Read full review
    Mapp Digital
    I wasn't there when they first got it, but when I got there there were only a few people that knew a little bit about it. There was A LOT that we didn't know. Then BlueHornet came and had some workshops and we learned a lot that we didn't even know existed. They were doing a lot of things wrong before BlueHornet came and showed up more about the tool
    Read full review
    Alternatives Considered
    VanillaSoft
    I think that I have already said it, Autoklose has much better support and is really quick to set up and use compared with any of the other systems that I have used over the years.
    Incentivized
    Read full review
    Mapp Digital
    We were able to thoroughly evaluate the program for Mapp Digital thanks to the free trial's availability. Comparing the two products' graphical user interfaces, it's evident that Mapp Digital comes out on top. Mapp Digital's excellent customer service was another reason for our decision to work with the company.
    Incentivized
    Read full review
    Scalability
    VanillaSoft
    It's expensive to have a single seat for each salesperson, so the alias feature will be the perfect addition to this product.
    Incentivized
    Read full review
    Mapp Digital
    No answers on this topic
    Return on Investment
    VanillaSoft
    • I feel the increased prospect engagement and business opportunities created supported the cost. In my industry 1 customer can support positive ROI.
    • I saw an overall increase in mass emailing effectiveness and we were able to automate majority of our campaigns which increased productivity for marketing & sales.
    Incentivized
    Read full review
    Mapp Digital
    • BlueHornet has been a good entry-level platform. We have successfully launched scores of clients with limited email marketing experience onto this platform. Because it is easy to use, we have spent minimal effort needing to help these clients with problems.
    • It is easy to migrate clients on or off BlueHornet, depending upon their needs. This is helpful because it allows our clients to be on exactly the right platform. Some platforms make it difficult to migrate off, essentially trapping clients on a platform that no longer meets their needs or business objectives.
    • I wish BlueHornet were keeping pace with technology advancements in the industry. The gap between the biggest ESPs and competitors like BlueHornet seems to be growing.
    Read full review
    ScreenShots

    Autoklose Screenshots

    Screenshot of Step 01: Set up your campaignScreenshot of Step 02: Choose your recipientsScreenshot of Step 03: Select the best converting templateScreenshot of Step 04: Customize your e-mail sequence