Attentive Mobile vs. Localytics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Attentive
Score 8.9 out of 10
N/A
Attentive is a personalized mobile messaging platform that helps innovative brands & organizations connect with consumers in a new way from the company of the same name in New York. The service allows users to deliver relevant offers, content, and information to create seamless communication between a business and its audience.N/A
Localytics
Score 6.0 out of 10
N/A
Upland Localytics helps you connect with mobile app customers on a deeper, more meaningful level.
$95
Per Application Per Month
Pricing
Attentive MobileLocalytics
Editions & Modules
No answers on this topic
Localytics
$95.00
Per Application Per Month
Offerings
Pricing Offerings
AttentiveLocalytics
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Attentive MobileLocalytics
Best Alternatives
Attentive MobileLocalytics
Small Businesses
OneSignal
OneSignal
Score 8.0 out of 10
OneSignal
OneSignal
Score 8.0 out of 10
Medium-sized Companies
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Enterprises
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Attentive MobileLocalytics
Likelihood to Recommend
9.3
(0 ratings)
6.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(0 ratings)
Usability
9.2
(0 ratings)
-
(0 ratings)
Support Rating
10.0
(0 ratings)
3.0
(0 ratings)
User Testimonials
Attentive MobileLocalytics
Likelihood to Recommend
I genuinely enjoy working with the Attentive platform due to its user-friendly design and the hands-on support provided by their team. Over the years, we've implemented various strategies to enhance our profile performance and have experienced remarkable growth through the use of AI Pro and the recommended customer journeys.
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It is a great product for a smaller team to integrate into their app to start getting some in-depth analytics. The web interface is a great analytics tool without the need for writing SQL. Lack of Unity support makes it a lesser choice for mobile gaming. Like many third-party products, once data needs become substantial, the business will likely outgrow Localytics and will move towards an in-house solution.
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Pros
  • Easy to navigate dashboard and reporting interface
  • Two-way communication support and integration to our internal ticketing system
  • Concierge support for campaign building and platform optimization
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  • Great web interface which provides a couple of levels of pivoting and filtering of data
  • Straight-forward integration for simpler use cases
  • Access to raw data through S3 for use in your own data pipeline
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Cons
  • More communication on ways to improve
  • More structure on calls with our account manager
  • More clarity on insights and new ideas
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  • The biggest thing I would like to see with Localytics is the capability for more correlations. The limited amount of correlations available does restrict the type of analyses that could be done with the data.
  • An easier interface to move data into Microsoft Excel would be very useful, rather than creating annoying workarounds.
  • More/better automatically scheduled reporting, as well as an Excel plug-in to access the data rather than being restricted to the Localytics interface.
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Likelihood to Renew
No answers on this topic
There is a lot of competition. I would renew if there isn't anything more exceptional that would justify the re-coding and implementation load costs
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Usability
Good usability and it is easy to train new employees on the platform since it is so intuitive. Love playing around with the segmentation tools and seeing how it affects audience size for deployments. Overall, a great UI experience.
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No answers on this topic
Support Rating
Fast and easy to communicate with. I wish we went over more insights and analytics on our monthly calls with our account manger. This would really give us the push that we need in order to best utilize the platform as a whole.
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It would take several weeks to hear back from the billing team. It took 3 months to resolve an invoice last year. Their technical support is very responsive. I would typically get a response in under 24 hrs.
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Alternatives Considered
While ManyChat is specific to Facebook Messenger, my experience in their platform made it very easy to hit the ground running with Attentive Mobile. With the policy changes in the Messenger world, we have mostly abandoned that and moved to SMS for a direct line to customers. Attentive Mobile has much stronger ROAS with SMS than ManyChat had with Facebook Messenger.
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We have not used other products but are going to start exploring making a switch to a new platform.
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Return on Investment
  • After switching to Attentive Mobile we were able to launch several new journeys and make improvements to others that had large positive impact on our marketing journey revenue and click rates YoY.
  • We were able to easily launch an SMS program that collected over 100k subscribers in one year.
  • We were able to easily A/B test in our journeys to increase revenue.
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  • We have seen an increase in usage by sending targeted push notifications.
  • For our purposes we don't need as many features as they offer.
  • We have an overall negative ROI from Localytics.
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ScreenShots