AskNicely in New Zealand offers their software application as a means of collecting real-time feedback from customers, touting integration with the CRM and automated workflows, the ability to integrate interaction data from popular tools and channels (e.g. Slack, Intercom, etc.), and boasting a satisfactory survey response rate superior to other survey tools.
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QuestionPro
Score 10.0 out of 10
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QuestionPro is a insights and experience management platform, designed to help organizations of all sizes, from small businesses and academic institutions to large corporations, collect and analyze data to make better decisions. The platform provides an integrated ecosystem of tools for conducting everything from simple polls to complex, multi-stage research studies, supporting both quantitative and qualitative analysis. Core platforms and use…
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AskNicely
QuestionPro
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Essentials
$0
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Team Edition
$83
per month per user
Advanced
$99
per month per user
Research Edition
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AskNicely
QuestionPro
Free Trial
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Yes
Free/Freemium Version
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Yes
Premium Consulting/Integration Services
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Community Pulse
AskNicely
QuestionPro
Features
AskNicely
QuestionPro
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
AskNicely
8.2
Ratings
3% above category average
QuestionPro
9.7
Ratings
20% above category average
Survey templates
8.50 Ratings
10.00 Ratings
Themes
7.90 Ratings
9.00 Ratings
Custom logo/branding
8.30 Ratings
10.00 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
AskNicely
8.7
Ratings
2% above category average
QuestionPro
9.7
Ratings
13% above category average
Changes to live survey
8.80 Ratings
10.00 Ratings
Question design help
8.70 Ratings
9.00 Ratings
Multiple question types
8.50 Ratings
10.00 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
AskNicely
7.9
Ratings
4% below category average
QuestionPro
10.0
Ratings
19% above category average
Survey logic flexibility
7.90 Ratings
10.00 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
AskNicely
8.4
Ratings
3% above category average
QuestionPro
9.4
Ratings
14% above category average
Response tracking
8.90 Ratings
10.00 Ratings
Data export
8.50 Ratings
10.00 Ratings
Standard reports
8.30 Ratings
8.00 Ratings
Custom reports
7.90 Ratings
10.00 Ratings
Analytics
8.40 Ratings
9.00 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
AskNicely
8.8
Ratings
1% above category average
QuestionPro
10.0
Ratings
14% above category average
Access controls
8.90 Ratings
10.00 Ratings
Compliance
8.70 Ratings
10.00 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
AskNicely is well suited for surveying customers about how they are feeling about your product. This can be their overall feeling or after they have taken a certain action. E.g. used a particular feature. It's not designed for getting through customer feedback, rather gauging satisfaction. You will need to follow up with other survey methods for detailed feedback.
I would recommend it for VERY simple projects. For anything that requires extensive programming, it's probably better to have a professional survey programmer develop the code rather than the research manager or director. Otherwise, it's an easy to use and intuitive program. It's also a good option if pricing is a concern.
The workflows and level of automation to make managing an ongoing NPS programme easy are fantastic.
The AskNicely TV Dashboard is great for getting everyone in the office interested in customer feedback - it essentially brings the customer into the room for some people who don't have a lot of direct contact with customers.
I would like the unique key generated for the respondents to be random and not follow a sequential number. We have bypassed this, but it needs additional effort and time.
There is an option for the "finish page" which is a report that summarises the survey that has just been completed for the respondent has been in "beta" for a long time!
Some of the advanced report options are only available online and would be useful to be able to download in different formats as are the more standard/simple filtered reports.
It's a fine product, but it's also a very competitive field, so it wouldn't take much to knock QuestionPro from top tier status. I would like to see more functionality in all programs, so whichever program does that first is likely to get my money in the next round of budgeting.
QuestionPro is very easy to use. There are lots of question types and drag and drop functionality. There are lots of ways that make the platform easy to use
They offer email, chat, and phone support. I have used the chat support several times. Response time was fast, but the rep did not always have the answer. Inquiries are answered quickly and thoroughly.
When we evaluated Delighted we found a product that *almost* met our needs. They provide great surveys with solid analytics at an unbeatable price point that includes all the integrations now matter what price you enter at. The thing that won us over to AskNicely was the "workflow" features. The ability to automatically reach out to customers based on the survey result is extremely powerful and saves a lot of time for multiple teams. Delighted does not offer that feature. Pendo lost out because of price, they are focused solely on enterprise customers and were literally thousands of dollars more a month than AskNicely. Now, to be fair, Pendo offers a much broader feature set than AskNicely, but as a straight NPS provider, AskNicely fit the bill perfectly.
QuestionPro greatly exceeds Google and Microsoft in analytics and data presentation. The ability to filter responses and automatically update statistical evaluation is unrivaled, as the other software primarily export data as CSV or Excel files. Google and QuestionPro are both easier to navigate than OneDrive’s Forms features. QuestionPro’s visual appeal falls short of Google, but it remains comparable with OneDrive.
The first positive impact has been stressing the nearly urgent need for a NPS tracking system. Gathering the first few responses (both positive and negative) was eye-opening.
The second positive impact was being able to see a commonality among our detractors, which in turn enabled our management team to shift strategies on prioritizing resources and projects.
Lastly, this has filled a niche in customer satisfaction feedback that was not sustainable in the previous methods.
Since we're a major research university, we don't really look at ROI as comanpanies do. However, when we switched from using Qualtrics, our five year contract with QuestionPro saved us over $900,000.
The only negative impact was that it takes time and effort to move to any new tool.