AskNicely vs. Google Surveys

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AskNicely
Score 10.0 out of 10
N/A
AskNicely in New Zealand offers their software application as a means of collecting real-time feedback from customers, touting integration with the CRM and automated workflows, the ability to integrate interaction data from popular tools and channels (e.g. Slack, Intercom, etc.), and boasting a satisfactory survey response rate superior to other survey tools.N/A
Google Surveys
Score 7.5 out of 10
N/A
Google Surveys is an app for custom surveys, and is part of Google Apps for Work. The insights from audience targeted surveys can be expressed in instant, easy-to-digest graphs and charts help you make sense of the survey data. Surveys natively integrates with other solutions, allowing you to use data from one product while working in another. Survey responses from real people can be sourced by Google's Opinion Rewards app, where respondents answer questions in exchange for incentives.
$10
per completed survey
Pricing
AskNicelyGoogle Surveys
Editions & Modules
No answers on this topic
Surveys
10¢
per completed survey
Offerings
Pricing Offerings
AskNicelyGoogle Surveys
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
AskNicelyGoogle Surveys
Features
AskNicelyGoogle Surveys
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
AskNicely
8.2
Ratings
3% above category average
Google Surveys
6.3
Ratings
23% below category average
Survey templates8.50 Ratings6.60 Ratings
Themes7.90 Ratings6.00 Ratings
Custom logo/branding8.30 Ratings6.30 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
AskNicely
8.7
Ratings
2% above category average
Google Surveys
5.4
Ratings
45% below category average
Changes to live survey8.80 Ratings7.00 Ratings
Question design help8.70 Ratings4.50 Ratings
Multiple question types8.50 Ratings4.70 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
AskNicely
7.9
Ratings
4% below category average
Google Surveys
4.3
Ratings
63% below category average
Survey logic flexibility7.90 Ratings4.30 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
AskNicely
8.4
Ratings
3% above category average
Google Surveys
5.6
Ratings
37% below category average
Response tracking8.90 Ratings5.50 Ratings
Data export8.50 Ratings5.50 Ratings
Standard reports8.30 Ratings6.20 Ratings
Custom reports7.90 Ratings4.50 Ratings
Analytics8.40 Ratings6.30 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
AskNicely
8.8
Ratings
1% above category average
Google Surveys
7.2
Ratings
19% below category average
Access controls8.90 Ratings7.20 Ratings
Compliance8.70 Ratings7.20 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
AskNicely
8.4
Ratings
2% above category average
Google Surveys
4.7
Ratings
54% below category average
Vendor-offered crowdsourcing8.10 Ratings4.70 Ratings
Respondent restrictions8.60 Ratings4.70 Ratings
Best Alternatives
AskNicelyGoogle Surveys
Small Businesses
Square 9 Softworks
Square 9 Softworks
Score 9.5 out of 10
Square 9 Softworks
Square 9 Softworks
Score 9.5 out of 10
Medium-sized Companies
Qualaroo
Qualaroo
Score 6.1 out of 10
Qualaroo
Qualaroo
Score 6.1 out of 10
Enterprises
Verint Voice of the Customer
Verint Voice of the Customer
Score 10.0 out of 10
Verint Voice of the Customer
Verint Voice of the Customer
Score 10.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AskNicelyGoogle Surveys
Likelihood to Recommend
8.9
(0 ratings)
6.3
(0 ratings)
Usability
-
(0 ratings)
7.0
(0 ratings)
Support Rating
-
(0 ratings)
7.5
(0 ratings)
User Testimonials
AskNicelyGoogle Surveys
Likelihood to Recommend
AskNicely is well suited for surveying customers about how they are feeling about your product. This can be their overall feeling or after they have taken a certain action. E.g. used a particular feature. It's not designed for getting through customer feedback, rather gauging satisfaction. You will need to follow up with other survey methods for detailed feedback.
Read full review
I do appreciate the ease of use and connection Google Surveys has with other Google products - that's a huge plus. While I'm a fairly digitally-minded user, some of our users are not, so that becomes a challenge if you want them to see the Data Studio reports or be able to print something for them. But if you're completely digital, gaining insight from the reports is very valuable. We've mostly used Google Surveys to generate answers to questions we have on how things are running or to collect information from our users/members/students on how they "feel" about particular topics, situations, or their work, in general. For that, it's been a breeze. But we're finding for more specific surveys that may have decision trees associated with the answers (if they answer "this" then send them to "that") we work more with Qualtrics. But you can't beat the price of Google Surveys when you can begin one for $50.
Read full review
Pros
  • The workflows and level of automation to make managing an ongoing NPS programme easy are fantastic.
  • The AskNicely TV Dashboard is great for getting everyone in the office interested in customer feedback - it essentially brings the customer into the room for some people who don't have a lot of direct contact with customers.
  • The system is very easy to use and intuitive.
Read full review
  • The way the data comes out on a spreadsheet is very helpful, easy to see separate answers.
  • Very intuitive, easy to use, and learn how to use.
  • Versatile, can be used for many things, and has a variety of types of questions that you can add to your survey.
Read full review
Cons
  • Integrations could always be another but they do a nice job getting Asknicely and CRM’s talking nicely to one another
  • I’d like to see more resources on how to take small businesses to the next level of CX execution using NPS and AskNicely
  • More, not fewer plan options
Read full review
  • Background design, I think it would be better if we could personalize the background design.
  • I haven't encountered attaching video clips on it. I think it's great if we can attach video clips or voice clips since image can be attached.
  • Cute fonts will do.
Read full review
Usability
No answers on this topic
Relatively simple so that those who are less than familiar with computers can figure it out. User friendly and already embedded with other Google products. Receives an 8 because many features available with Google Surveys are also available with similar, free products on the internet today. Good, but not stellar.
Read full review
Support Rating
No answers on this topic
Google Surveys has a world-class support team. If you have any questions you can reach out to support and gain additional insight on how the product can meet your needs. As part of Google, the support team is very reliable. Our team has not had any issues reaching support and having a quick resolution turnaround.
Read full review
Alternatives Considered
When we evaluated Delighted we found a product that *almost* met our needs. They provide great surveys with solid analytics at an unbeatable price point that includes all the integrations now matter what price you enter at. The thing that won us over to AskNicely was the "workflow" features. The ability to automatically reach out to customers based on the survey result is extremely powerful and saves a lot of time for multiple teams. Delighted does not offer that feature. Pendo lost out because of price, they are focused solely on enterprise customers and were literally thousands of dollars more a month than AskNicely. Now, to be fair, Pendo offers a much broader feature set than AskNicely, but as a straight NPS provider, AskNicely fit the bill perfectly.
Read full review
I use Google Analytics periodically to see how our website is performing. It's so slick to be able to see how many visitors we've had from month to month and year to year, where the visitors are coming from, what search terms are most potent, the effectiveness of organic vs. paid advertisements.
Read full review
Return on Investment
  • The first positive impact has been stressing the nearly urgent need for a NPS tracking system. Gathering the first few responses (both positive and negative) was eye-opening.
  • The second positive impact was being able to see a commonality among our detractors, which in turn enabled our management team to shift strategies on prioritizing resources and projects.
  • Lastly, this has filled a niche in customer satisfaction feedback that was not sustainable in the previous methods.
Read full review
  • Google Surveys has had a positive impact on my Google Classroom.
  • While using Google Surveys I am able to see how my students feel about a certain topic or subject.
  • Google Surveys is highly recommended because it provides a way to measure student progress by using polls.
Read full review
ScreenShots