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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Apptopia

    Score7 out of 10
    Mid-Size Companies (51-1,000 employees)
    Apptopia offers mobile app data and market intelligence in a web tool. Mobile publishers and developers, service providers, and investors use Apptopia on a daily basis to understand and monitor competitors, inform business strategies, and identify emerging consumer interests and trends. Download, revenue, and usage estimates are available for every ranked app and publisher in the world. According to the vendor, Apptopia is unique in its ability to also offer SDK recognition and…

    $79

    month

    Similarweb

    Score6.7 out of 10
    N/AFor marketing managers, Similarweb offers competitive analysis across websites and apps, offering insights into traffic sources, user engagement, and market trends. Beyond SEO, Similarweb supports overall digital performance, helping businesses benchmark against competitors and uncover growth opportunities across industries.

    $129

    per month per user

    Pricing
    ApptopiaSimilarweb
    Editions & Modules
    Start Plan
    $79
    month
    Engage Plan
    $899
    month
    Grow Plan
    $1,499
    month
    Sales Intelligence - Individual
    $129
    per month 1 user
    Web Intelligence - Starter
    $199
    per month 1 user
    Web Intelligence - Professional
    $399
    per month 1 user
    Shopper Intelligence - Business
    $25000
    per year 5 users
    Web Intelligence - Team
    Custom
    5 users
    Web Intelligence - Enterprise
    Custom
    per year 10 users
    Offerings
    Pricing Offerings
    ApptopiaSimilarweb
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsCustom plans are available, including the option for a robust API integration. Email sales@apptopia.com or call 1-855-277-8674 to learn more.The Starter and Professional plans are available with monthly subscriptions, ideal for individuals or small teams. For larger organizations, the Team and Enterprise packages are customized annual solutions, tailored to specific goals and scale. These plans are for marketers, market researchers, and SEO/PPC teams looking to track competitors, uncover market trends, and benchmark performance.
    More Pricing Information
    Features
    ApptopiaSimilarweb
    SEO
    Comparison of SEO features of Apptopia and Similarweb
    Feature
    Apptopia
    -
    Ratings
    Similarweb
    8.0
    13 Ratings
    Keyword analysis00 Ratings8.013 Ratings
    SERP ranking tracking00 Ratings7.29 Ratings
    Competitive analysis00 Ratings9.012 Ratings
    Market Research
    Comparison of Market Research features of Apptopia and Similarweb
    Feature
    Apptopia
    -
    Ratings
    Similarweb
    7.8
    14 Ratings
    Competitor Research00 Ratings8.814 Ratings
    Competitor alerts00 Ratings8.68 Ratings
    Market Insights and Reports00 Ratings7.35 Ratings
    Best Alternatives
    ApptopiaSimilarweb
    Small Businesses
    Firebase Crashlytics
    Score9.6 out of 10
    No answers on this topic
    Medium-sized Companies
    Firebase Crashlytics
    Score9.6 out of 10
    No answers on this topic
    Enterprises
    Flurry Analytics
    Score9 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ApptopiaSimilarweb
    Likelihood to Recommend
    6.7
    (3 ratings)
    8.2
    (118 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (1 ratings)
    Usability
    -
    (0 ratings)
    7.3
    (4 ratings)
    Support Rating
    -
    (0 ratings)
    6.8
    (4 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    ApptopiaSimilarweb
    Likelihood to Recommend
    Apptopia, Inc.
    If your business revolves around technology in apps, revenue generated by certain apps that are industry specific, Apptopia is the way to go. You can see data like DAU, MAU, ARPU, market leaders, SDKs, geographics, analytics. Literally anything you would want to know about mobile apps or the market and technology around them, you can get with Apptopia.
    Incentivized
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    Similarweb LTD
    Similarweb is our go-to tool for SEO research. We can identify high-value keywords, track our rankings, and monitor changes in our website's traffic. This data is invaluable for optimizing our content and ensuring we rank high on search engine results pages.
    Incentivized
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    Pros
    Apptopia, Inc.
    • Beautiful UI, loved the traffic breakdown demographic
    • Lists were easily pulled
    • Great reports keeping tabs on new popular apps using new technology.
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    Similarweb LTD
    • Competitive Analysis: Similarweb has provided us with a comprehensive toolkit for analyzing web traffic and audience behavior for various sports teams, leagues, and players. We can compare and contrast their online presence, helping us gain a competitive edge by understanding their digital strategies.
    • Sponsorship Decisions: Making informed sponsorship decisions is vital in sports. Similarweb assists us in evaluating potential sponsorships by providing insights into the online presence and reach of potential partners.
    • Audience Demographics: One of the standout features of Similarweb is its ability to provide detailed audience demographics. We can pinpoint the age groups, locations, and interests of online visitors, which is crucial for tailoring content, promotions, and sponsorship deals effectively.
    Incentivized
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    Cons
    Apptopia, Inc.
    • Some of the data seemed inconsistent when we checked with existing partners.
    • The lack of prospecting tool. Apptopia did not provide detailed contact info for companies.
    • Apptopia provided revenue data for mobile apps, but we found there was inconsistency with that as well.
    Incentivized
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    Similarweb LTD
    • Sometimes I find it takes time to find exactly where a certain analysis I had looked at previously is when I go to replicated. Website could be streamlined that way.
    • You can only compare 5 companies at a time on the website but often I'd like to compare more. You can always download the data to compare two different searches, but that adds time.
    Incentivized
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    Likelihood to Renew
    Apptopia, Inc.
    No answers on this topic
    Similarweb LTD
    I use it every single day and its essential to succeeding in my role
    Incentivized
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    Usability
    Apptopia, Inc.
    No answers on this topic
    Similarweb LTD
    Similarweb is a very easy to use tool and gives us data on the go. It takes only a few clicks to get the relevant data. However, I have deducted 2 points as it only allows us to add 5 websites at a time on the platform, and data availability is only for the last 37 months.
    Incentivized
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    Support Rating
    Apptopia, Inc.
    No answers on this topic
    Similarweb LTD
    Support is just helpful and effective when you need them; we have only needed to contact them once about a misunderstanding while setting up our Market Analysis. Since we don't really contact them too often, it's hard to offer anything but a positive rating from the single positive experience we had with tech support.
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    Implementation Rating
    Apptopia, Inc.
    No answers on this topic
    Similarweb LTD
    We liked it, things can always be better
    Incentivized
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    Alternatives Considered
    Apptopia, Inc.
    We initially went to Datanyze for email hunting and list building. As we learned more about the feature they offer we realized their data was not as accurate as we needed. During our evaluation of the product there were lots of promises of Beta features or things in the future and not a ton of focus or confidence in what they offered currently. We did leverage and benefit from Datanyze for a decent amount of time, but when we evaluated a side by side comparison, Apptopia came out on top. Datanyze is a little different where they can pull lists of contacts, but at the end of the day we saw App data more important than those lists
    Incentivized
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    Similarweb LTD
    Whilst data.ai has strong app competitor intelligence data, Similarweb do a better job of showing the upstream and downstair behaviour across desktop and mobile web. Additionally, Similarweb's channel marketing mix goes deeper and allows us to understand a wider set of channels and be able to get a holistic understanding of our overall marketing strategy performance
    Incentivized
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    Return on Investment
    Apptopia, Inc.
    • Overall was poor ROI. It was not cheap and did not bring much value.
    • Reports seemed to be good at first but later found lots of inaccuracies
    • Could not find information on premium publishers
    Incentivized
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    Similarweb LTD
    • Boosting Organic Search Traffic: By leveraging the data and insights provided by Similarweb PRO, we have helped several businesses significantly improve their traffic from organic search. The platform's keyword research, competitor analysis, and market trend identification capabilities have enabled us to create tailored and effective SEO strategies for our clients, resulting in increased visibility and traffic growth.
    • Securing New Projects: Similarweb PRO's unique insights have given us a competitive edge in the consulting space, allowing us to secure projects by offering valuable information that other firms could not provide. Our ability to analyze competitors' strategies, track market trends, and assess marketing channel effectiveness using Similarweb PRO's data has made us stand out among other consulting firms, ultimately leading to new business opportunities and project wins.
    Incentivized
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    ScreenShots

    Apptopia Screenshots

    Screenshot of Apptopia provides download, revenue, and usage estimates for every ranked app and publisher in the world.Screenshot of The Top New Apps report shows the best performing apps released within the last 30 days. Other reports include the breakout predictor and surge report.Screenshot of Publisher portfolio pages show performance metrics for every app in the portfolio, category penetration, and relevant contact details.Screenshot of Store category analysis ranks categories by downloads, revenue, and submissions. Details also include top apps and publishers in the category and analysis of category competitiveness.Screenshot of Real-time SDK recognition shows when SDKs are installed and uninstalled in every app. View the SDK vendor's page to see their category penetration and recent installs and uninstalls.

    Similarweb Screenshots

    Screenshot of an analysis of a competitors' traffic spikes and trends over time.Screenshot of an analysis that tracks market performance trends to stay aligned with consumer demand, spot shifts early, and keep a brand's strategy in sync with the market.Screenshot of search volume trend monitoring, used to gauge any website’s health, understand shifts in interest and activity, and stay ahead of emerging patterns.Screenshot of an analysis of audience overlap to understand user behavior across websites, uncover shared traffic and keywords, and identify where audiences intersect.Screenshot of keyword research, displaying how competitors use the keyword, spot hidden opportunities, and craft winning strategies to own it.