Apptivo vs. Zendesk Sell

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apptivo
Score 8.1 out of 10
N/A
Apptivo provides small and medium sized businesses with applications that include CRM, project management and invoicing solutions.
$10
Per User per Month
Zendesk Sell
Score 8.8 out of 10
N/A
Zendesk Sell (formerly Base CRM) is a CRM that aims to give reps access to integrated tools that provide the full context of a customer account. This keeps them in the loop and allows them to capitalize on opportunities. Zendesk Sell can be extended with Reach, a lead generation and engagement tool that automates the process of finding and keeping leads interested, so reps can focus more on building relationships and crushing their quotas. Base CRM was founded in 2009, and acquired by Zendesk…
$19
per seat/month billed annually
Pricing
ApptivoZendesk Sell
Editions & Modules
Premium
$10
Per User per Month
Ultimate
$25
Per User per Month
Starter
Free
Per User per Month
Enterprise
N/A
Sell Team
$19.00
per seat/month billed annually
Reach prospecting enrichment add-on (requires a Sell Subscription)
$27.00
Per User Per Month (billed annually)
Sell Professional
$49.00
per seat/month billed annually
Sell Enterprise
$99.00
per seat/month billed annually
Sell Elite
$199.00
per seat/month billed annually
Offerings
Pricing Offerings
ApptivoZendesk Sell
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
ApptivoZendesk Sell
Features
ApptivoZendesk Sell
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Apptivo
7.7
Ratings
0% below category average
Zendesk Sell
6.6
Ratings
15% below category average
Customer data management / contact management10.00 Ratings8.90 Ratings
Workflow management6.80 Ratings6.10 Ratings
Territory management4.50 Ratings4.90 Ratings
Opportunity management10.00 Ratings7.90 Ratings
Integration with email client (e.g., Outlook or Gmail)9.10 Ratings6.90 Ratings
Contract management10.00 Ratings5.40 Ratings
Quote & order management7.40 Ratings3.90 Ratings
Interaction tracking1.80 Ratings7.90 Ratings
Channel / partner relationship management9.10 Ratings7.80 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Apptivo
9.7
Ratings
25% above category average
Zendesk Sell
9.0
Ratings
18% above category average
Case management9.10 Ratings9.00 Ratings
Call center management10.00 Ratings9.00 Ratings
Help desk management10.00 Ratings9.00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Apptivo
10.0
Ratings
27% above category average
Zendesk Sell
6.9
Ratings
9% below category average
Lead management10.00 Ratings6.00 Ratings
Email marketing10.00 Ratings7.80 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Apptivo
8.9
Ratings
16% above category average
Zendesk Sell
5.3
Ratings
36% below category average
Task management8.30 Ratings8.00 Ratings
Billing and invoicing management9.10 Ratings1.00 Ratings
Reporting9.10 Ratings7.00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Apptivo
10.0
Ratings
28% above category average
Zendesk Sell
8.2
Ratings
8% above category average
Forecasting10.00 Ratings7.80 Ratings
Pipeline visualization10.00 Ratings7.90 Ratings
Customizable reports10.00 Ratings9.00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Apptivo
7.2
Ratings
4% below category average
Zendesk Sell
4.2
Ratings
56% below category average
Custom fields5.70 Ratings7.80 Ratings
Custom objects6.60 Ratings4.90 Ratings
API for custom integration9.10 Ratings3.00 Ratings
Scripting environment00 Ratings1.10 Ratings
Security
Comparison of Security features of Product A and Product B
Apptivo
10.0
Ratings
18% above category average
Zendesk Sell
9.5
Ratings
13% above category average
Single sign-on capability10.00 Ratings9.90 Ratings
Role-based user permissions10.00 Ratings9.00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Apptivo
7.9
Ratings
7% above category average
Zendesk Sell
8.0
Ratings
9% above category average
Mobile access7.90 Ratings8.00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Apptivo
-
Ratings
Zendesk Sell
4.0
Ratings
59% below category average
Social data00 Ratings1.00 Ratings
Social engagement00 Ratings6.90 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Apptivo
-
Ratings
Zendesk Sell
5.4
Ratings
30% below category average
Marketing automation00 Ratings9.80 Ratings
Compensation management00 Ratings1.00 Ratings
Best Alternatives
ApptivoZendesk Sell
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.7 out of 10
Creatio
Creatio
Score 9.7 out of 10
Enterprises
Creatio
Creatio
Score 9.7 out of 10
Creatio
Creatio
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ApptivoZendesk Sell
Likelihood to Recommend
10.0
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(0 ratings)
Usability
9.1
(0 ratings)
8.9
(0 ratings)
Availability
-
(0 ratings)
10.0
(0 ratings)
Performance
-
(0 ratings)
10.0
(0 ratings)
Support Rating
9.1
(0 ratings)
8.8
(0 ratings)
Online Training
-
(0 ratings)
7.0
(0 ratings)
Implementation Rating
3.6
(0 ratings)
8.0
(0 ratings)
Configurability
-
(0 ratings)
10.0
(0 ratings)
Ease of integration
-
(0 ratings)
10.0
(0 ratings)
Product Scalability
-
(0 ratings)
10.0
(0 ratings)
Vendor post-sale
-
(0 ratings)
10.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
ApptivoZendesk Sell
Likelihood to Recommend
If you need a CRM system to help manage projects, this is a great option. Some of the other apps we didn't use such as accounting, etc. Because we only needed a basic system, we chose Apptivo. Also, because the price was right. Also if you need immediate support, Apptivo is great! If it's complicated though, it did get a bit challenging.
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I think that for a company that creates any sales and needs to house their client information, the Base is perfect. The price of the program makes it completely worth the investment. And to be able to use customizations makes it possible for any business that does sales use Base for their orders. I would say for companies that use legal contracts or binding contracts for their business, Base may be too simple for their needs. We work in tandem with a company that always has contracts going back and forth, and the build out of the customizations here weren't really going to work for them.
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Pros
  • Allows for various address lists to make sure contacts are in the correct category.
  • Can assign contacts to different leads.
  • Allows you to add notes and personal information for each contact.
  • Program is all online, so it doesn't take up any space on your computer.
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  • Integrates well with FullContact, Slack via Zapier, and Gmail and google calendar.
  • Excellent mobile app for iPhone lets salespeople have data at their fingertips and enter notes at conferences, in elevators, wherever.
  • Does all the basic things a salesperson needs to be productive, contacts capture, deal capture, documents, smart linking of contacts to deals, and nice reminder features.
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Cons
  • Homescreen claims to be the center of the application however the sub sections are mostly flawed or do not function as one would expect.
  • The built in email client kinda works but depending on which section of the app you are in the default font will be different from your signature. Also you cannot add a cell phone to staff signatures. I asked about this for months. It was never fixed. When will CRM companies learn that email is STILL the center of many business. It is unacceptable to have different fonts in the same mail and signatures that change from client to client.
  • They frequently messed up our contact data.
  • Multi currency exists on invoices but not on other apps.
  • Fragmentation with their apps....some apps are still on version 3 some on 4 and some on version 5. This means you are forced to deal with 2 or more different user interfaces within the same app.
  • No consistency between the apps.
  • Often there is little or no integration between the apps inside Apptivo.
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  • There was no ability to add prospects from a company domain or email to auto-fill any data.
  • You had to type in all of the data you gathered about that prospect.
  • The default only gave you two phone numbers for the company, too few.
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Likelihood to Renew
No answers on this topic
The integration with the other Zendesk products is key. Allows other people in the company, such as support, to be involved in the sales process.
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Usability
Without a doubt, the best thing about Apptivo is that it has become a perfect internal and external communication platform. This platform will allow you to know who is taking care of certain tasks with clients and control all projects with your clients. With very affordable plans for your pocket, it has a free version for up to 3 users. It far surpasses quite a few CRMs in the same category. Apptivo CRM allows you to customize many details and work with it does not consume time or resources. You are faced with a very comfortable software to use, simple and well designed.
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I received about two hours worth of training on Zendesk Sell (formerly Base CRM). I will say it's a clean look and the ability to change views is extremely helpful. I do wish there were other features that allowed the views to be more simplistic. Some views can be overwhelming to look at. Nevertheless with the minimum training, I am still able to navigate through Zendesk Sell (formerly Base CRM) successfully due to the ease of usability.
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Reliability and Availability
No answers on this topic
Always available and easy connection from Zendesk Support
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Performance
No answers on this topic
Never any latency issues
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Support Rating
Apptivo is always quick to respond whenever we have had a problem over out time of using the program. The customer service reps are always very polite and professional in their responses and are very knowledgeable! I have never gone to them with a problem that they don't do everything in their power to help solve, and most times they have (abbreviating states is the only issue we weren't able to solve).
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Due to the ease of the product, I have not had the chance to reach out to support yet. I’ve had no reason. The resources provided to clients are extremely helpful and detailed. So far my questions have been pretty basic and I generally just ask my colleague or teammate. They're able to assist with the answer.
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Online Training
No answers on this topic
This product has a great backing of users, but needs more options direct from Base CRM on all operations of the software. YouTube videos do a great job of helping implement, and the back end support is a great help as well. The CRM is a great free option, and should be treated as such.
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Implementation Rating
If you are starting a business and want a free app or nearly free app that can grow with you....then apptivo could be for you. However if you grow faster than them then you will be quickly seeking alternatives
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Simple, and straight forward.
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Alternatives Considered
Although Constant Contact, Robly, and Mailchimp are more email based, they deal with contacts in a similar manner. Apptivo has more options for things like adding time limits to subscription, assigning leads to certain contacts, etc. Also, exporting addresses is a lot easier which comes in great handy for mailings and for CASS certifying the addresses
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Zendesk Sell is not as robust as other leading CRM tools I have used in the past like Salesforce. Salesforce is the market leader and is always leading the way in innovation. Salesforce objects management is better simpler and allows the user to customize different screens and have different dashboards for reporting reasons. This is definitely a good alternative to Salesforce especially if you are currently using any other Zendesk products like Zendesk support.
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Scalability
No answers on this topic
Always on, always available.
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Return on Investment
  • It allows me to get a vision of what is happening with the business
  • control sales, marketing and customer service processes from a single point
  • facilitates administrative tasks
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  • Increased efficiency with a central hub for all of our customer data.
  • Workflows are easy to set up and beneficial for us.
  • Received minimum training, therefore it's easy to navigate.
  • Reduced employee costs. Employees can spend more time completing other important tasks.
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ScreenShots

Apptivo Screenshots

Screenshot of Customize each app by dragging and dropping each attributeScreenshot of Project management gantt chartScreenshot of Convert a lead into a contact, customer, and/or opportunity