Apptivo vs. Salesforce Sales Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apptivo
Score 8.1 out of 10
N/A
Apptivo provides small and medium sized businesses with applications that include CRM, project management and invoicing solutions.
$10
Per User per Month
Salesforce Sales Cloud
Score 8.7 out of 10
N/A
Salesforce Sales Cloud is a platform for sales with a community of Sellers, Sales Leaders, and Sales Operations, who use the solution to grow sales and increase productivity. The AI CRM for Sales features data built right in, so that companies can sell faster, sell smarter and sell efficiently. Salesforce Sales Cloud is used for, and supports: Buyer Engagement Sales Engagement Enablement Sales AI Sales Analytics Team…
$25
per month per user
Pricing
ApptivoSalesforce Sales Cloud
Editions & Modules
Premium
$10
Per User per Month
Ultimate
$25
Per User per Month
Starter
Free
Per User per Month
Enterprise
N/A
Starter
$25.00
per month per user
Professional
$80.00
per month per user
Enterprise
$165.00
per month per user
Unlimited
$330.00
per month per user
Agentforce 1 Sales
$550
per month per user
Offerings
Pricing Offerings
ApptivoSalesforce Sales Cloud
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalOptional
Additional Details
More Pricing Information
Community Pulse
ApptivoSalesforce Sales Cloud
Features
ApptivoSalesforce Sales Cloud
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Apptivo
7.7
Ratings
0% below category average
Salesforce Sales Cloud
8.3
Ratings
7% above category average
Customer data management / contact management10.00 Ratings9.30 Ratings
Workflow management6.80 Ratings8.30 Ratings
Territory management4.50 Ratings7.70 Ratings
Opportunity management10.00 Ratings8.70 Ratings
Integration with email client (e.g., Outlook or Gmail)9.10 Ratings8.60 Ratings
Contract management10.00 Ratings7.90 Ratings
Quote & order management7.40 Ratings7.70 Ratings
Interaction tracking1.80 Ratings8.80 Ratings
Channel / partner relationship management9.10 Ratings8.10 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Apptivo
9.7
Ratings
25% above category average
Salesforce Sales Cloud
7.9
Ratings
5% above category average
Case management9.10 Ratings8.30 Ratings
Call center management10.00 Ratings7.80 Ratings
Help desk management10.00 Ratings7.50 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Apptivo
10.0
Ratings
27% above category average
Salesforce Sales Cloud
8.4
Ratings
10% above category average
Lead management10.00 Ratings8.50 Ratings
Email marketing10.00 Ratings8.20 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Apptivo
8.9
Ratings
16% above category average
Salesforce Sales Cloud
8.3
Ratings
9% above category average
Task management8.30 Ratings8.80 Ratings
Billing and invoicing management9.10 Ratings7.70 Ratings
Reporting9.10 Ratings8.60 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Apptivo
10.0
Ratings
28% above category average
Salesforce Sales Cloud
8.3
Ratings
9% above category average
Forecasting10.00 Ratings8.10 Ratings
Pipeline visualization10.00 Ratings8.10 Ratings
Customizable reports10.00 Ratings8.80 Ratings
Customization
Comparison of Customization features of Product A and Product B
Apptivo
7.2
Ratings
4% below category average
Salesforce Sales Cloud
8.7
Ratings
15% above category average
Custom fields5.70 Ratings9.00 Ratings
Custom objects6.60 Ratings8.90 Ratings
API for custom integration9.10 Ratings8.60 Ratings
Scripting environment00 Ratings8.30 Ratings
Security
Comparison of Security features of Product A and Product B
Apptivo
10.0
Ratings
18% above category average
Salesforce Sales Cloud
8.9
Ratings
7% above category average
Single sign-on capability10.00 Ratings8.90 Ratings
Role-based user permissions10.00 Ratings8.80 Ratings
Platform
Comparison of Platform features of Product A and Product B
Apptivo
7.9
Ratings
7% above category average
Salesforce Sales Cloud
7.8
Ratings
6% above category average
Mobile access7.90 Ratings7.80 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Apptivo
-
Ratings
Salesforce Sales Cloud
8.8
Ratings
18% above category average
Social data00 Ratings8.90 Ratings
Social engagement00 Ratings8.70 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Apptivo
-
Ratings
Salesforce Sales Cloud
8.2
Ratings
11% above category average
Marketing automation00 Ratings8.40 Ratings
Compensation management00 Ratings8.00 Ratings
Best Alternatives
ApptivoSalesforce Sales Cloud
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.7 out of 10
Creatio
Creatio
Score 9.7 out of 10
Enterprises
Creatio
Creatio
Score 9.7 out of 10
Creatio
Creatio
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ApptivoSalesforce Sales Cloud
Likelihood to Recommend
10.0
(0 ratings)
8.7
(0 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(0 ratings)
Usability
9.1
(0 ratings)
9.4
(0 ratings)
Availability
-
(0 ratings)
9.8
(0 ratings)
Performance
-
(0 ratings)
9.0
(0 ratings)
Support Rating
9.1
(0 ratings)
8.9
(0 ratings)
In-Person Training
-
(0 ratings)
7.9
(0 ratings)
Online Training
-
(0 ratings)
9.1
(0 ratings)
Implementation Rating
3.6
(0 ratings)
2.4
(0 ratings)
Configurability
-
(0 ratings)
10.0
(0 ratings)
Product Scalability
-
(0 ratings)
8.7
(0 ratings)
User Testimonials
ApptivoSalesforce Sales Cloud
Likelihood to Recommend
If you need a CRM system to help manage projects, this is a great option. Some of the other apps we didn't use such as accounting, etc. Because we only needed a basic system, we chose Apptivo. Also, because the price was right. Also if you need immediate support, Apptivo is great! If it's complicated though, it did get a bit challenging.
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It’s great at bringing in members from different sources and streamlining their journey — making it easier for our staff to manage follow-ups and tailor actions based on where each member is in their path. As for where it’s less suited, I’d say it depends on company size — it might be a bit too much for a very small organization.
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Pros
  • Allows for various address lists to make sure contacts are in the correct category.
  • Can assign contacts to different leads.
  • Allows you to add notes and personal information for each contact.
  • Program is all online, so it doesn't take up any space on your computer.
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  • Logging notes: SF makes it easy to log notes in the timeline or static notes that live in an easy-to-see spot for longevity.
  • Logging activities: It's easy to post a call, text, email, etc.
  • API data: Once connected, SF is critical to automation, such as website activity, login activity, pages visited, etc., which saves the Customer Success side time in understanding account activity.
  • Custom fields: you can add custom fields to really personalize your experience. We use quite a few and it's brilliant.
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Cons
  • Homescreen claims to be the center of the application however the sub sections are mostly flawed or do not function as one would expect.
  • The built in email client kinda works but depending on which section of the app you are in the default font will be different from your signature. Also you cannot add a cell phone to staff signatures. I asked about this for months. It was never fixed. When will CRM companies learn that email is STILL the center of many business. It is unacceptable to have different fonts in the same mail and signatures that change from client to client.
  • They frequently messed up our contact data.
  • Multi currency exists on invoices but not on other apps.
  • Fragmentation with their apps....some apps are still on version 3 some on 4 and some on version 5. This means you are forced to deal with 2 or more different user interfaces within the same app.
  • No consistency between the apps.
  • Often there is little or no integration between the apps inside Apptivo.
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  • I have hard-coded the auto-update of the phone number format and state format from some codes shared by the community, but I do not know where to do it. I cannot reset it either.
  • It is unclear what functionalities each version has. We use the enterprise version, and it seems we can only have one design of the pipeline. But different business segments would have very different sales cycles, and hence, pipeline tracking would be different. It would be nice to have this available in our version.
  • It seems I cannot create a report to pull notes logged at the account levels.
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Likelihood to Renew
No answers on this topic
There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
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Usability
Without a doubt, the best thing about Apptivo is that it has become a perfect internal and external communication platform. This platform will allow you to know who is taking care of certain tasks with clients and control all projects with your clients. With very affordable plans for your pocket, it has a free version for up to 3 users. It far surpasses quite a few CRMs in the same category. Apptivo CRM allows you to customize many details and work with it does not consume time or resources. You are faced with a very comfortable software to use, simple and well designed.
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Salesforce has been designed on the basis of "Clicks, not code". So anyone willing to learn the Salesforce user interface (which is quite good as far as management software platforms go) is able to become a Salesforce user or even a Salesforce administrator. You don't have to know coding language to work in the Salesforce environment. Also, Salesforce has one of the best software training resources (Trailhead) that I have ever encountered. It is free to all, easy to use, and most importantly it is interactive. No scrolling through endless text in a user manual. There are hands-on modules and related videos interlaced and through it all you earn points and badges to display your level of learning.
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Reliability and Availability
No answers on this topic
All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years. Accordingly, I only recall our instance of Salesforce having one unscheduled, brief down time over 6 years. I can't remember for sure, but it may have been due to our Internet Service Provider (ISP) versus Salesforce itself. Also, Salesforce does it's best to keep customers in the loop:

Trust.salesforce.com is the salesforce.com community's home for real-time information on system performance and security. On this site you'll find:

Live and historical data on system performance
Up-to-the minute information on planned maintenance
Phishing, malicious software and social engineering threats
Best security practices for your organization
Information on how we safeguard your data
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Performance
No answers on this topic
For a SaaS provider, I'd rate their performance to be one of the best. At times, reporting tends to slow down if the data set is very large, which is the case in any system. But, that's a very rare phenomenon
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Support Rating
Apptivo is always quick to respond whenever we have had a problem over out time of using the program. The customer service reps are always very polite and professional in their responses and are very knowledgeable! I have never gone to them with a problem that they don't do everything in their power to help solve, and most times they have (abbreviating states is the only issue we weren't able to solve).
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The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
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In-Person Training
No answers on this topic
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
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Online Training
No answers on this topic
I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
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Implementation Rating
If you are starting a business and want a free app or nearly free app that can grow with you....then apptivo could be for you. However if you grow faster than them then you will be quickly seeking alternatives
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Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
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Alternatives Considered
Although Constant Contact, Robly, and Mailchimp are more email based, they deal with contacts in a similar manner. Apptivo has more options for things like adding time limits to subscription, assigning leads to certain contacts, etc. Also, exporting addresses is a lot easier which comes in great handy for mailings and for CASS certifying the addresses
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Salesforce sales can do everything Front does regarding email integrations and communicating with your peers. Still, it provides even more insight for our salespeople and leadership team. Although Front is cheaper, we decided the added productivity and visibility provided to the team would be well worth the higher price tag.
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Scalability
No answers on this topic
Salesforce Sales Cloud is highly scalable and designed to accommodate the needs of businesses of all sizes, from small startups to large enterprises. It offers flexible subscription models and can easily scale up or down based on the organization's requirements. Whether a company is expanding its sales team, increasing its customer base, or adding new features and functionalities, Sales Cloud can adapt to support growth without sacrificing performance or reliability. Additionally, Salesforce's cloud-based architecture ensures that users have access to resources and capabilities as needed, making it a highly scalable solution for organizations looking to automate customer relationship management at scale.
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Return on Investment
  • It allows me to get a vision of what is happening with the business
  • control sales, marketing and customer service processes from a single point
  • facilitates administrative tasks
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  • It is easy for the sales team to track how well the dealers in their region are selling products.
  • It is easy to generate reports and see how well sales are each month compared to past months.
  • Quicker time to get products shipped to customers.
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ScreenShots

Apptivo Screenshots

Screenshot of Customize each app by dragging and dropping each attributeScreenshot of Project management gantt chartScreenshot of Convert a lead into a contact, customer, and/or opportunity

Salesforce Sales Cloud Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of