TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Amplitude Analytics

    Score8.3 out of 10
    N/AAmplitude Analytics is an analytics platform for mobile and web. It is designed to help organizations segment users and analyze funnels, retention and revenue. Amplitude Analytics helps product marketers to achieve actionable insights from customer digital journeys and uses behavioral graphs to build customer-focused products. Amplitude also optimizes digital products for increased quality engagements, increased conversion rates, and long-term customer loyalty.

    $61

    per month

    Smartlook

    Score8.2 out of 10
    Small Businesses (1-50 employees)
    Smartlook is an analytics solution tool for websites, iOS/Android apps, and various app frameworks, that answers the "whys" behind users' actions. It helps users understand precisely how customers interact with website and app — watch recordings, create heatmaps, use automatic tracked events, and build conversion funnels. Data is seen on one central dashboard, which enables sharing and collaborating with colleagues. This is to support clear, data-driven decision-making for product managers,…

    $55

    per month 5000 sessions

    Pricing
    Amplitude AnalyticsSmartlook
    Editions & Modules
    Plus
    $49
    per month (paid annually)
    Growth
    Contact Sales
    Enterprise
    Contact Sales
    Starter
    Free
    Pro
    $55
    per month 5000 sessions
    Free
    Free forever
    per month 3000 sessions
    Enterprise
    Custom pricing
    Offerings
    Pricing Offerings
    Amplitude AnalyticsSmartlook
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—All Smartlook packages support both web and mobile app platforms.
    More Pricing Information
    Community Pulse
    Amplitude AnalyticsSmartlook
    Considered Both Products
    Amplitude
    No answer on this topic
    Smartlook
    Chose Smartlook
    The cost/value ratio was perfectly suited for our company. Other products were too expensive or just not competitive enough in what they offered when compared to Smartlook.
    Incentivized
    Key User Insights
    Would buy again
    100%
    Would buy again
    25 Answers
    98%
    Would buy again
    113 Answers
    Delivers good value for the price
    91%
    Delivers good value for the price
    20 Answers
    98%
    Delivers good value for the price
    101 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    25 Answers
    99%
    Happy with the feature set
    114 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    17 Answers
    97%
    Lived up to sales and marketing promises
    94 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    18 Answers
    95%
    Implementation went as expected
    104 Answers
    Best Alternatives
    Amplitude AnalyticsSmartlook
    Small Businesses
    No answers on this topic
    Hotjar
    Score8.3 out of 10
    Medium-sized Companies
    Piano Analytics
    Score8 out of 10
    Hotjar
    Score8.3 out of 10
    Enterprises
    Piano Analytics
    Score8 out of 10
    Crazy Egg
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Amplitude AnalyticsSmartlook
    Likelihood to Recommend
    8.4
    (31 ratings)
    9.0
    (141 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    8.9
    (4 ratings)
    Usability
    7.7
    (3 ratings)
    10.0
    (75 ratings)
    Availability
    9.0
    (1 ratings)
    9.1
    (1 ratings)
    Performance
    10.0
    (1 ratings)
    8.2
    (1 ratings)
    Support Rating
    9.0
    (6 ratings)
    10.0
    (107 ratings)
    In-Person Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    7.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    7.3
    (1 ratings)
    Configurability
    8.0
    (1 ratings)
    8.2
    (2 ratings)
    Contract Terms and Pricing Model
    8.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.0
    (1 ratings)
    9.1
    (1 ratings)
    Product Scalability
    8.0
    (1 ratings)
    8.2
    (1 ratings)
    Vendor post-sale
    9.0
    (1 ratings)
    9.1
    (1 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    9.1
    (1 ratings)
    User Testimonials
    Amplitude AnalyticsSmartlook
    Likelihood to Recommend
    Amplitude
    Amplitude Analytics is an excellent solution for anyone with a mobile app and you want to track what users are doing, are they completing conversion steps, and are they coming back more often. This all helps you visual your customer bases engagement and help project future engagement and create goals. This also helps with prioritizing products to address drop-off points in the product to increase conversions.
    Incentivized
    Read full review
    Smartlook
    Smartlook is best for screen recordings. Especially when you are running MVPs. However, its pricing is very high. If your daily visitors are too much then either you will have to lose many of your recordings or you will have to pay too much money.
    Incentivized
    Read full review
    Pros
    Amplitude
    • Feature analytics - measuring frequency of usage
    • Time taken by users to convert in funnels
    • Actions that drive certain user behaviors in funnels via correlation
    • Actions that lead to user drop off in funnels via correlation
    • Comparing behavior of two custom user cohorts
    Incentivized
    Read full review
    Smartlook
    • Funnels are both easy to configure yet comprehensive enough to detect complicated customer journeys.
    • Real-time recording provides exceptional insights to our design & engineering teams.
    • Session recording is surprisingly lightweight and seems to cause no substantial performance degradation for our customers.
    Incentivized
    Read full review
    Cons
    Amplitude
    • Some offerings seem duplicative, like dashboards and notebooks, which only seem to differ in that one can subscribe to dashboards
    • The messaging on valid vs invalid property types could be better explained to clarify which types (string, Boolean, integer, etc) are expected in particular scenarios. Though the type is usually set during event creation, we've often seen examples where the data received in production is different, leading to 'invalid type' errors
    Incentivized
    Read full review
    Smartlook
    • I feel nickel and dimed with the events and funnels.
    • We came from sessions being 30 mins of inactivity and now it's 5-10 mins. Session count has gone up significantly which we weren't prepared for.
    • Recording playback isn't as clean and maneuverable like FullStory.
    Incentivized
    Read full review
    Likelihood to Renew
    Amplitude
    Great product Good value for the cost/initiate Support docs and FAQs are great - they limit the necessity of reaching out to in-person support. So when you do call them ... it is for a legit question/issue, no just a "where is it" or a "how to I do xyz123?"
    Incentivized
    Read full review
    Smartlook
    As my ratings show, I have been absolutely delighted with Smartlook in terms of usability, cost, support, and its benefit to our organization. I have given it such high ratings because I think it has really benefitted our organization and I think it could do the same for other companies too.
    Incentivized
    Read full review
    Usability
    Amplitude
    It's a fairly straightforward platform that's beginner friendly. The biggest usability hurdle is most often created by your own team, as it's imperative to know what event sources are being sent to Amplitude and what those event names are. Within being properly onboarded by a team member it can be hard to get started using Amplitude. It takes time to understand what data your company may be sending to the product, the naming conventions of events (especially if there are old or deprecated events names
    Incentivized
    Read full review
    Smartlook
    Every page, the tool setup pages and dashboards are built very well, the site structure is perfectly designed and intuitive to use. All functions are well documented and the help sections are really everywhere, you don't have to search for answers, as they are just popped up or max. a click away for your service.
    Incentivized
    Read full review
    Reliability and Availability
    Amplitude
    Alway up and running, or if there is a problem we can get back in the game right away. The reliability was a big selling point for me, and it was true when this company got it. Rollouts can be tough, but this was pretty seamless. Good support throughout the process, good documentation to handle questions/tips
    Incentivized
    Read full review
    Smartlook
    No answers on this topic
    Performance
    Amplitude
    No issues, problems, or negative remarks from us!! We had a plan, vendor support was rock solid, our data folks have experience, OCM supported as needed, and we got the rollout done on time, on budget, and with only minor hiccups. SInce the rollout, most of us have already forgotten the hiccups and generally speak highly of the product
    Incentivized
    Read full review
    Smartlook
    No answers on this topic
    Support Rating
    Amplitude
    I haven't used the Amplitude support other than their training docs so I can't speak too much to the in-person support but the docs are serviceable. Nothing too crazy but between the user tips, email notifications, and the decent number of docs I was able to get the support I needed to ramp up on the tool.
    Incentivized
    Read full review
    Smartlook
    Sofia P. is being our point of contact with the issues we faced. I was unsure about how to explain to her what was going on with the recording numbers (the recording has stopped before we were expecting to), but she readily understood and came with a solution for us in the same day. The problem was blocking our developer to test the integration, so it was great to have support so fast that he could continue his work.
    Incentivized
    Read full review
    In-Person Training
    Amplitude
    Virtual Not bad considering the timeframe and turnaround. The biggest benefit was for my end-users to hear a voice (other than mine/ours! LOL) telling them about the new features and capabilities. The in-person training was really good for having an expert that knows the answers and could refer to past experiences, problems, solutions. THey were a great resource to ease the transition ... basically a "you are gonna be okay with this change ... you got this etc.!" kinda vibe
    Incentivized
    Read full review
    Smartlook
    No answers on this topic
    Online Training
    Amplitude
    Good enough to get strong baseline. I always make sure our our users go to and/or focus on the vebndor-provided support docs rather than any formal training. Our instructors come and go, but written policy and how-to docs live much longer in a corporate setting. That said, the online training is sufficient. I like that the training curric is stacked and progressive.
    Incentivized
    Read full review
    Smartlook
    No answers on this topic
    Implementation Rating
    Amplitude
    My team members all have background as data analysts, so Amp was pretty easy to for them. There was sufficient online training available. We also used the available support documents. The actual rollout went well. We did significant testing beforehand. We did a phased rollout, with partial silent rollout (part of OCM's plan) for the smallest line of business. THe silent one was "silent" b/c it was done without fanfare or public notices ... it was just a "we're doing some things, it wont impact your work or workday
    Incentivized
    Read full review
    Smartlook
    No answers on this topic
    Alternatives Considered
    Amplitude
    Amplitude Analytics provides much more granular data than Google Analytics and gives you much more flexibility in how you can segment and splice the data. It also provides the ability to create closed funnels, which I have yet to find out how to do in Google Analytics. Amplitude has a very similar interface to Mixpanel, with a few handy additions, like the ability to name and categorize your events.
    Read full review
    Smartlook
    It has been a year between the time when I last used Hotjar and first started using Smartlook. I would say both tools are more or less equal when it comes to features, the only 2 differences I can think of are - price and customer support. Smartlook is cheaper and has superior customer services. You have the feeling when interacting with them that they genuinely care.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Amplitude
    It is a good product. You have to pay for quality ... kinda like buying a Lexus or a Toyota instead of a Buick or a Chevy
    Incentivized
    Read full review
    Smartlook
    No answers on this topic
    Scalability
    Amplitude
    Like all the other grades, it was mostly an easy implementation ... we have experience people, the rollout in general is well planned, and the vendor was very supportive
    Incentivized
    Read full review
    Smartlook
    No answers on this topic
    Return on Investment
    Amplitude
    • It collects data of great importance which allows to make product improvements.
    • It easily identifies problems a user may have with the product.
    • The flow of users who have used the product has improved, thus being able to generate more income thanks to the improvements and new functions.
    Incentivized
    Read full review
    Smartlook
    • Smartlook is used by different individuals from different organizations to have insights into different parts of products. It is used as the sole developer of our website as well as marketing campaigns.
    • Smartlook has an amazing feature which is tracking the activities of return users.
    • It gives reliable and efficient services.
    Incentivized
    Read full review
    ScreenShots

    Smartlook Screenshots

    Screenshot of HeatmapsScreenshot of RecordingsScreenshot of DashboardsScreenshot of EventsScreenshot of FunnelsScreenshot of Analytics for websites & mobile apps