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Ambassador Referral Marketing Platform vs. ReferralCandy

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Ambassador

    Score7.5 out of 10
    Mid-Size Companies (51-1,000 employees)
    Ambassador is a referral marketing platform for teams to increase new customer acquisition, referrals and revenue by leveraging word-of-mouth. Ambassador automated enrolling, tracking, rewarding and managing customers, affiliates, influencers, partners and fans. Ambassador was acquired by Intrado (West Corporation) October 2018 and became an Intrado company, but then Ambassador was acquired by i2H in 2021, and is now currently available standalone, and supported by i2H.

    $99

    per month

    ReferralCandy

    Score9.7 out of 10
    N/AReferralCandy is an email-based customer referral platform.

    $47

    per month

    Pricing
    AmbassadorReferralCandy
    Editions & Modules
    Starter
    Starting at $300/mo.
    Annual commitment required.
    Professional
    Starting at $800/mo.
    Annual commitment required.
    Enterprise
    Starting at $1500/mo
    Annual commitment required.
    Premium
    $39
    per month
    Plus
    $239
    per month
    Offerings
    Pricing Offerings
    AmbassadorReferralCandy
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeRequiredNo setup fee
    Additional Details"Enterprise" is a custom price that is determined according to a number of variables, including specific add-ons or custom work required.Premium Plan: Starts at $39/month + up to 5% of Revenue generated by ReferralCandy Plus Plan: Starts at $239/month + 1.5% of Revenue generated by ReferralCandy
    More Pricing Information
    User Ratings
    AmbassadorReferralCandy
    Likelihood to Recommend
    9.0
    (1 ratings)
    10.0
    (2 ratings)
    Usability
    8.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    8.0
    (1 ratings)
    9.1
    (1 ratings)
    User Testimonials
    AmbassadorReferralCandy
    Likelihood to Recommend
    Ambassador Software
    Should be used by organizations to promote business and bring in new customers, particularly the ones with a bigger customer base. It may or may not be used by small businesses as the data is not too much to store, however, I recommend using it anyway as it will save time and, in turn, let you do more for your business.
    Read full review
    ReferralCandy
    ReferralCandy is overall a great tool that saves me time and money. Creating a referral program on your own is incredibly difficult and this tool allows for an automated system to send us an option to opt into the referral program. Their customer success team is very helpful and they're quick to get back to us when we have a question. We also love the ban feature when a customer abuses the referral program.
    Incentivized
    Read full review
    Pros
    Ambassador Software
    • Refer new customers.
    • Automatically include the referral bonus.
    • Disperse the bonus within the required time without external help.
    Read full review
    ReferralCandy
    • Integrates nicely with BigCommerce's checkout process
    • Easily customizable when it comes to aesthetics
    • Simple and clear admin interface
    Incentivized
    Read full review
    Cons
    Ambassador Software
    • Should have more detailed information.
    • Dashboard should be more specific.
    • Should have a mobile app.
    Read full review
    ReferralCandy
    • I would love to see a multi-tiered referral or reward system so that we can offer certain customer groups unique offers.
    • I would love a feature where you can issue a reward to a customer without them "qualifying for it".
    Incentivized
    Read full review
    Usability
    Ambassador Software
    It is very user friendly, all options and features are easily accessible. Support material is readily available to help out with general queries or frequently asked questions. The software's customer-facing end does not require any special training or skills to use it to its full capacity. In short, it is easy and good looking.
    Read full review
    ReferralCandy
    No answers on this topic
    Support Rating
    Ambassador Software
    I have not yet faced any issue while using the features of this service. But whenever I needed help with anything, I've gotten a satisfying response in terms of resolution and response time. I am sure I will get the same response when there is an issue that needs immediate attention.
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    ReferralCandy
    ReferralCandy went above and beyond when it came to the initial integration of their app with our e-commerce store. They walked us through, step by step, how to install it, and then spent time helping track down a display bug that had popped up, giving us a couple free months for our trouble even!
    Incentivized
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    Alternatives Considered
    Ambassador Software
    I have not used too much software for the said purpose, but in comparison to the ones I have used, this one seems to be the most user-friendly and intuitive to use. That's the whole idea when you are paying for software: to cut down on admin work and save time.
    Read full review
    ReferralCandy
    No answers on this topic
    Return on Investment
    Ambassador Software
    • The ROI is good enough.
    • Less hassle to carry out tasks which in turn saves expenses.
    • Streamlines referral processes and record keeping.
    Read full review
    ReferralCandy
    • ReferralCandy has been positive because it allows customers to refer new customers to discover our brand.
    • We'd love to know more about how this affects our customer acquisition cost.
    Incentivized
    Read full review
    ScreenShots

    Ambassador Screenshots

    Screenshot of A glimpse of the Ambassador dashboard.Screenshot of Stop suspicious referrers/affiliates in their tracks.Screenshot of Typsy's refer-a-friend widget, powered by Ambassador.Screenshot of Sunrun's custom referral portal allows their brand ambassadors to easily see stats such as commissions they've earned.Screenshot of Olark's Referral Program sign up page, powered by Ambassador.Screenshot of An example of a custom email Honeybook sends out when a referral is made.

    ReferralCandy Screenshots

    Screenshot of ReferralCandy dashboard -- see referral sales and revenueScreenshot of Widgets to promote the referral program among a customer baseScreenshot of Connect ReferralCandy with a Klaviyo accountScreenshot of Set up referral program rewards: Coupons, cash and custom