Amazon Simple Notification Service (SNS) vs. VWO Engage

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Amazon SNS
Score 8.0 out of 10
N/A
Amazon Web Services offers the Amazon Simple Notification Service (SNS) which provides pub/sub messaging and push notifications to iOS and Android devices. It is meant to operate in a microservices architecture and which can support event-driven contingencies and support the decoupling of applications.
$0.01
per 1 million
VWO Engage
Score 7.7 out of 10
N/A
Wingify offers VWO Engage (formerly PushCrew), a web push notifications platform. With features like audience segmentation, smart triggered campaigns, multi-website support, custom images, cart abandonment, and more, VWO Engage aims to offer everything a business needs to re-engage with their customers in real-time. The vendor says that VWO Engage's push notification platform supports notifications for a variety of situations, such as a connected call-to-action (CTAs), timed…N/A
Pricing
Amazon Simple Notification Service (SNS)VWO Engage
Editions & Modules
API Requests & Payload Data
$0.01
per 1 million
API Requests
$0.50
per 1 million requests
Notification Deliveries
$0.50
per million notifications
No answers on this topic
Offerings
Pricing Offerings
Amazon SNSVWO Engage
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Amazon Simple Notification Service (SNS)VWO Engage
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Amazon Simple Notification Service (SNS)VWO Engage
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Score 9.0 out of 10
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Score 8.8 out of 10
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User Ratings
Amazon Simple Notification Service (SNS)VWO Engage
Likelihood to Recommend
8.0
(0 ratings)
7.8
(0 ratings)
Usability
9.0
(0 ratings)
-
(0 ratings)
Support Rating
8.4
(0 ratings)
7.1
(0 ratings)
Configurability
-
(0 ratings)
6.8
(0 ratings)
User Testimonials
Amazon Simple Notification Service (SNS)VWO Engage
Likelihood to Recommend
Using SNS for any notification use case where available is the default and defacto solution. It directly integrates with SES to configure both incoming email and email delivery responses.
Additionally, any notifications, such as CloudWatch alarms, are a good use case for SNS topics and allow us to fan out delivery as needed (pagerduty, email, etc)
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If you have a large or small blog following/audience, this is an excellent tool to help keep readers engaged and on top of your new content releases. You can also utilize this product for automated DRIP campaigns that will, following a schedule you create, notify users at preset intervals to help nurture your leads or existing customers as part of your sales funnel. Even new bloggers with smaller audiences can utilize a tool like this to help generate more consistent web traffic to your content. I am averaging a +16% clickthrough rate regularly on my RSS to push notifications after just a few months of use.
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Pros
  • Built in for quicker setup within AWS ecosystem.
  • Trusted as you control the users and configuration via IAM and easy access controls.
  • Can be sent to S3 simple storage or for long term storage if required.
  • Can be used in many regions, same configs.
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  • Easy, guided setup.
  • Easy implementation.
  • User friendly.
  • You're able to make your changes very fast, apply them and you're ready!
  • The customer service is great, had a question after migrating to HTTPS, they provided fast and very accurate help, how to make it use on migrated site.
  • Supports mobile devices.
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Cons
  • At times you receive access denied errors which are annoying.
  • Rarely do you receive internal failure errors where you can't access the information. It is rare but it does happen.
  • You are required to add an MWS Authentication Token every so often. I wish it would pull that information automatically for you so you don't have to go searching for it.
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  • I can tell they are based somewhere on the other side of the world, so when it's middle of the day here in the USA, they aren't always very responsive.
  • There have been a couple hiccups with billing issues that mainly stemmed from them not having an internal billing system, but had it outsourced to another company.
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Usability
It is useful for applications developed using event driven architecture. It helps in tracking and logging the events in a very timely and efficient manner. The dashboards are a little difficult to implement. But overall it is very easy to integrate with other AWS services like Lambda, API GW, S3 and DynamoDB. The permissions to access should be resolved before using it.
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No answers on this topic
Support Rating
The AWS documentation is well maintained and has lots of information which makes it easier for developers to refer to and develop applications in a fast efficient manner. It is well documented with examples which is easy to understand and implement. You can also get help by posting into forums from like-minded developers.
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I never accessed support, but I did use the help files to get the service implemented and they were helpful and informative enough that I did not need to use individual support for any purposes. My rating therefore is kind of in the "indifferent" scale only because I did not use it at all.
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Alternatives Considered
Amazon Simple Notification Service (SNS) is well integrated in AWS and has been there since the early days of public cloud. It is a cost effective and very inexpensive solution to meet the needs of event notifications and custom messaging. Wish to share that there is considerable number of developers who can easily build solutions using AWS SNS. So, training costs are minimal. Other solutions are emerging and we are seeing a great usage especially of Firebase notifications because of its very neat integration with open source cross platform hybrid app frameworks like ionic, xamarin. SNS needs to become better and should have plugin support for the mobile application developers using low code/no code tools too.
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No answers on this topic
Return on Investment
  • Cost of alert calls to the different stakeholders across different geographies have gone down since using Amazon SNS.
  • Amazon SNS has saved a lot of time for the employees that they used to spend to call multiple stakeholders so they can now focus more on productive tasks.
  • Amazon SNS usage needs prior knowledge of programming.
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  • We saw surprisingly high subscription rates when we launched push notifications on our site using PushCrew, and it's been consistently building since then.
  • Engagement is fairly high on push notifications we send out, ranging between 2-11%
  • Put in the mix with our other outreach mechanisms, push notifications has been a strong performer that requires very little effort on the part of our team
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