Amazon Advertising Sponsored Products vs. plista GmbH

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Amazon Advertising Sponsored Products
Score 7.7 out of 10
N/A
Amazon Advertising, including its Sponsored Products and Sponsored Brands products, provide ad solutions to help users find, attract, and engage Amazon customers at every stage of their journey.N/A
plista
Score 0.0 out of 10
N/A
plista GmbH, based in Torstrasse, Berlin, is a global platform for data-driven native advertising. They offer advertisers and publishers direct, single-source access to a range of native solutions. Via their proprietary "Recommendation Technology", plista states that they are able to target individual recommendations of content and advertising to users of Sites within the plista-network. plista was founded in 2008 and is offered on four continents.N/A
Pricing
Amazon Advertising Sponsored Productsplista GmbH
Editions & Modules
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Offerings
Pricing Offerings
Amazon Advertising Sponsored Productsplista
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeRequired
Additional Detailsplista's fee for delivery of Advertiser campaigns is based on the following pricing models: ▪“CPC” or “Cost per Click” ▪ “CPO” or “Cost per Order” ▪ “CPM” or “Cost per Mille” ▪ “CPL” or “Cost per Lead” ▪ “CPE” or “Cost per Engagement” ▪ “CPV” or “Cost per View” ▪ “CPI” or “Cost per Install” The amount of payment for Publisher services is "determined by the respective agreed share of the net sales generated and achieved on each advertising space after deduction of campaign-related marketing costs, plus any possible applicable VAT. Possible charges for handling, delivery and tech service, which plista charges directly to the advertiser, are not part of net sales proceeds." (https://www.plista.com/publisher/publisher-gtc)
More Pricing Information
Community Pulse
Amazon Advertising Sponsored Productsplista GmbH
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Score 7.7 out of 10
Enterprises
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User Ratings
Amazon Advertising Sponsored Productsplista GmbH
Likelihood to Recommend
10.0
(0 ratings)
-
(0 ratings)
Support Rating
9.0
(0 ratings)
-
(0 ratings)
User Testimonials
Amazon Advertising Sponsored Productsplista GmbH
Likelihood to Recommend
In our education management system, we have been able to reach high leads in the cloud. Therefore, I wouldn’t hesitate to recommend Amazon Advertising Sponsored ads to all businesses looking to reach global clients.
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Pros
  • Intuitive UI - easily create and manage campaigns
  • Generates solid return on ad spends
  • Provides detailed analytics and reporting.
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Cons
  • Ever since I started using Amazon Advertising Sponsored Products, I have never encountered issues at all.
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Support Rating
The cost/ROI is not where I would like it to be, but I can glimpse the improvements that have been made are making a difference. My expectation is that they will get to a place where the ROI has been adequately addressed. I think the sales have sharpened over the COVID nonsense since stores are shuttering. This has increased the market share for anyone advertising on Amazon.
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Alternatives Considered
Google advertising is by far the leader in digital ad platforms, Amazon [Advertising] Sponsored Products really only addresses the need to promote listings on Amazon.com. Sponsored products does not address the need for off-site media, so google advertising is essentially the top of the search funnel whereas sponsored products would be at the bottom of the funnel where conversion happens.
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Return on Investment
  • ROI is not what I would like it to be.
  • Brand is over-advertised by too many sellers.
  • No preference for USA sellers.
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ScreenShots