Blackbaud Altru vs. Bloomerang CRM

Destinations with both membership/donations and admissions will benefit from Altru's capability to track revenue from all angles. As a pretty robust system, you'll find many ways to utilize Altru including through mailings and mailing lists, major donor moves management, merchandise, and online forms.

I can't speak to Bloomerang's functionality for a very large organization, but for a small-to-midsize non-profit, I don't know what else you'd need! Need to register volunteers, or sell tickets, or generate e- or print communications, or pull donor data? Bloomerang does it. Bloomerang is my third CRM tool in my current organization and it is vastly superior in almost every way to the others that came before.

Incentivized

• Instant sharing of data across departments. When a visitor's address is updated at the front desk, that information is available immediately to our development staff.
• 360 degree view of our visitors. We can see all of a visitor's activity -- when they're coming to the museum, what events they attend -- which gives us a better understanding of their needs.
• Altru can be accessed from anywhere. If we hold an event off-site, we can still handle admissions/registrations so long as there is a network.
• Altru Tech Support is awesome! They are very patient and, if they don't know the answer, they find out for you.

• Website integration for online donations is awesome! It makes it so much easier to raise money online. We've tripled the amount of money we raise online, mainly because of this and the ability to send emails through the system.
• Emails are tracked directly in a donor's record, so we can see instantly their engagement with our content.
• Integration with DonorSearch is awesome and seems to be improving often.
• They listen to their customers' needs. If enough customers request a feature, they'll get it for us. We feel like the development of this software is always happening and it's a partnership, rather than a transaction.

Incentivized

• Custom querying features can be cumbersome to build and don't always give you the results you expect.
• Online payments cannot always be re-designated, which can be difficult with high level donors and board members make pledge payments through an online form and then they cannot be re-designated to their pledge.
• Multiple donor or membership programs can be difficult to manage.

Incentivized

• Some of the searches did not bring up the expected results. It would be good to see the logic be a little more "fuzzy".
• More pre-set reports would be helpful for small organizations who do not understand the logic behind how to get the results they are seeking.
• An ability to just page through donor records would be nice. Sometimes you just want to browse the data to get inspired.

Incentivized

#1 - I am very happy with the product and support so far.
#2 - With significant data migration costs, I wouldn't even consider another option for at least 3 years no matter how much better it might be.

Incentivized

Data and settings are very customizable to fit the needs of our organization. We are able to not only keep track of donations, but also other interactions we may have with a constituent. Support is extremely helpful when issues arise.

Incentivized

They are always available and very knowledgable. Many times I am able to come up with a solution before they've finished troubleshooting just by having talked through it with them. I really appreciate the Chat feature to answer simple questions in a timely fashion. The training I received was top notch and very detailed.

Incentivized

Any time i had a problem or question it has been easy to find an answer or tutorial. When I cannot find an answer, it is easy to email or live chat with support and they resolve my problems very quickly.

Having used multiple databases to collect data from visitors across all of our points of contact, we found we had information, but no comparison between areas. It was possible to have a volunteer who made a donation, bought a membership, made purchases in the shop, and attended a workshop, but only visited the galleries 1x a year. The result was to have power users without knowing it. While each of the products we had used were fine in their own right, they lacked the ability to tell us what we most needed to know - how often we were used across all of our points of service. Altru gave us that.

Incentivized

Salesforce is infinitely customizable, but Bloomerang is pretty straightforward and works out of the box. It is simple enough that folks who are not familiar with the robust features of something like Salesforce can hit the ground running. Even as it is simple it is powerful as far as showing visuals that can help fundraising staff more clearly understand where the organization is and what donors they can next target for upcoming campaigns.

Incentivized

• It has become very tedious to account for registrants in each session of a class or camp, because you have to "sell" them into each session in order to have an accurate class roster.
• It is very easy to process payment and entry fees to our Museum and programs.
• It is easy to retrieve accurate information and records of patrons.

Incentivized

• Because my organization has been using Bloomerang for only one year, we haven't yet studied what impact it has had on our ROI. We have, however, noted that we are able to more efficiently and more rapidly communicate with constituents now than we were able to before we had Bloomerang. We can quickly and efficiently generate acknowledgements and tax receipts - and do so - better than we ever did before.

Incentivized