Alcatel-Lucent Rainbow vs. Bird

The main "power" of Rainbow is the hybrid model, to mix traditional telephony and the new way of communicating
Rainbow is used in our company by "mobile" people who need to communicate easily with fixed telephones. For an emergency in a subway station, communications are very important and Rainbow provides everything we need for such communications.

MessageBird seems to me a very useful tool for the times we are living [in] and the paradigm shift in corporate communications in all industries. It is very good at exchanging information and plain text. It works with some difficulty for sending images and other functionalities that the real WhatsApp application has, but the client on the other side does not know about this and sometimes sends information such as location that it is not possible to obtain.

Incentivized

• Hybrid communications
• Easy to use
• In permanent evolution
• Not expensive

• Call reminders and follow up incl reviews
• Easy for the client to access the call without needing to download software
• Customizable branding

Incentivized

• Improve the "bubbles"
• Add more "traditional" phone features
• Improve the conference experiences

• SMS authentication is pricey (like other players)
• Lack dedicated SMS phone numbers for Brazil

Incentivized

Teams have better collaboration features than Rainbow, but for companies like the one I worked for, hybrid communication is essential and Teams can't provide all the phone features we need to work.
Rainbow does a good job for the people who work for our company

Regarding WhatsApp Business, it is a very useful tool because templates can be programmed for the entire organization and clients can also be referred to other users in order to decongest an agent who can become quite busy. Otherwise there would be no way to serve you through two agents and you could have a bad end user or customer experience.

Incentivized

• Gain of time
• Gain of money

• Easy video calling for scheduled appointments has meant customer retention as they don't need specific software etc to have a call.
• Negative impact whilst our internet has been slow as I've been unable to use the product well as dial in to the call using a phone option.
• Emails reminders has meant more clients turning up for the calls leading to retained income and happier customers.

Incentivized