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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Airship

    Score8.5 out of 10
    N/AThe Airship Experience Platform provides an end-to-end solution for unifying experiences across channels and capturing value across the entire customer lifecycle.N/A

    Maxemail

    Score9.8 out of 10
    N/AMaxemail is an email marketing solution built around features such as multivariate testing, ROI tracking, and split testing.N/A
    Pricing
    AirshipMaxemail
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    AirshipMaxemail
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    AirshipMaxemail
    Considered Both Products
    Airship (formerly Urban Airship)
    No answer on this topic
    Emailcenter UK Limited
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    17 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    14 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    17 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    10 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    10 Answers
    No answers on this topic
    Features
    AirshipMaxemail
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Airship and Maxemail
    Feature
    Airship
    -
    Ratings
    Maxemail
    9.3
    1 Ratings
    16% above category average
    WYSIWYG email editor00 Ratings10.01 Ratings
    Dynamic content00 Ratings10.01 Ratings
    Ability to test dynamic content00 Ratings10.01 Ratings
    A/B testing00 Ratings10.01 Ratings
    Mobile optimization00 Ratings10.01 Ratings
    Email deliverability reporting00 Ratings10.01 Ratings
    List management00 Ratings6.01 Ratings
    Triggered drip sequences00 Ratings8.01 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Airship and Maxemail
    Feature
    Airship
    -
    Ratings
    Maxemail
    10.0
    1 Ratings
    26% above category average
    Dashboards00 Ratings10.01 Ratings
    Standard reports00 Ratings10.01 Ratings
    Custom reports00 Ratings10.01 Ratings
    Best Alternatives
    AirshipMaxemail
    Small Businesses
    SimpleTexting
    Score7.6 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    EZ Texting
    Score8.7 out of 10
    Everest (Return Path + 250ok)
    Score10 out of 10
    Enterprises
    No answers on this topic
    Emma by Marigold
    Score9.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    AirshipMaxemail
    Likelihood to Recommend
    8.9
    (19 ratings)
    10.0
    (1 ratings)
    Usability
    6.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    AirshipMaxemail
    Likelihood to Recommend
    Airship (formerly Urban Airship)
    Well-Suited for: 1. Mobile App Notifications: Ideal for targeted push notifications in apps. 2. Customer Segmentation: Effective for personalized marketing campaigns based on user data. 3. Event-Triggered Automation: Great for automated messaging based on user actions. 4. A/B Testing: Useful for optimizing campaign messages and strategies. Less Appropriate for: 1. Non-Mobile Channels: Less effective if the primary focus is on non-mobile communications like email or direct mail. 2. Basic Email Marketing: Other platforms might be better suited for simple, broad email campaigns without complex segmentation or personalization needs.
    Incentivized
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    Emailcenter UK Limited
    Maxemail is perfect for sending newsletters to customers, as well as triggered emails and lifecycle emails. It proves vast ability for you to use customer data to make rich personalisation, and gives excellent deliverability.
    Incentivized
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    Pros
    Airship (formerly Urban Airship)
    • The marketing push notifications are very effective, and it gives us free hand to define different business criteria to target user groups
    • The user experience or the message content could differ from Android and iOS, and this is a huge benefit for us
    • As an Architect, troubleshooting an issue is very detailed and the time it takes to troubleshoot an issue is considerably less from our previous product
    Incentivized
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    Emailcenter UK Limited
    • Maxemail provides great customer service.
    • Maxemail has a very powerful platform with a lot of capabilities.
    • Maxemail does dynamic email building and personalisation very well and gives you tools to do incredible things.
    • Maxemail provides fantastic deliverability for our emails.
    Incentivized
    Read full review
    Cons
    Airship (formerly Urban Airship)
    • The automated A/B testing winner selection and application should be added
    • The flexibility of message shape, specifically incorporating transparency so messages do not need to be a rectangular shape
    • Faster and more reliable servers around the globe
    • Making more detailed use cases and tutorials to be followed can simplify things for users
    Incentivized
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    Emailcenter UK Limited
    • Maxemail lacks a lot of the 'add-ons' companies like mailchimp and others provide - such as landing pages and Zapier integration - but they don't need these features really and the features they do have excel above and beyond other companies.
    • Maxemail user interface looks daunting and was hard to teach to some people.
    Incentivized
    Read full review
    Usability
    Airship (formerly Urban Airship)
    The interface takes a bit getting used to in order to know how to take advantage of everything. Some of the analytics that are available are particularly hard to find, so it's important to pay attention when customer support reviews everything, but everything I'd want and need in terms of Push and In-App messaging is all there.
    Read full review
    Emailcenter UK Limited
    No answers on this topic
    Support Rating
    Airship (formerly Urban Airship)
    I have not had to interact much with customer support as I have been able to find the vast majority of the answers I'm looking for within their documentation, which I very much appreciate because it saves me a lot of time. Customer support has been responsive and helpful for the most part during the couple of interactions I've had.
    Read full review
    Emailcenter UK Limited
    No answers on this topic
    Alternatives Considered
    Airship (formerly Urban Airship)
    We've tested a bunch of different CRM tools over the years and Airship has been a winner for its functionality, features, cost, and ability to integrate with other softwares that we use. It has been great for SMS and mobile in particular. It could certainly be a one stop shop for CRM.
    Incentivized
    Read full review
    Emailcenter UK Limited
    Maxemail had the perfect blend of the features we needed with pricing that works for us and incredible customer service. They did not have pushy sales, just transparent quality.
    Incentivized
    Read full review
    Return on Investment
    Airship (formerly Urban Airship)
    • The ROI has increased more than approx. 50% (exact details to be confirmed) based on cross-channel orchestration
    • Using push notifications alone, we have seen a huge increase in app engagement which was a challenge before to nudge users to get back to the App after initial download
    Incentivized
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    Emailcenter UK Limited
    • Maxemail was more experienced than our previous provider but the additional cost is small compared to the much higher quality.
    • Maxemail has given us flexbility to try a lot of things that have improved our email metrics.
    • Maxemail's customer service is quick and responsive so saves us time trying to get things done.
    Incentivized
    Read full review
    ScreenShots

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