TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Agency Analytics

    Score9.9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Reporting software designed specifically for marketing agencies, boasting over 5,000 agencies as users of AgencyAnalytics for reports and live marketing dashboards. It can report on SEO, PPC, call tracking, social media, email marketing, and more with 60+ integrations. The solution aims to displace spreadsheets and help users grow their agencies, and is presented as an easy-to-use reporting software that just works the way it is needed to. It is available to try out through a 14-day…

    $60

    per month

    Textmetrics

    Score6 out of 10
    N/ATextmetrics (formerly Webtexttool) aims to help content creators create rank-boosting web content. The tools key differentiator is big data Textmetrics creates predictive data, by analyzing the data of users (anonymously). 20.000+ user generated texts are analyzed and compared to real-world outcomes. The best performing outcomes are used to better its real-time optimization tips. Value prop: More website…N/A
    Pricing
    Agency AnalyticsTextmetrics
    Editions & Modules
    Freelancer
    $12
    per month per client campaign (minimum 5 client campaigns)
    Agency
    $18
    per month per client campaign (minimum 10 client campaigns)
    Enterprise
    contact for enterprise pricing
    No answers on this topic
    Offerings
    Pricing Offerings
    Agency AnalyticsTextmetrics
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsWhat is a Client Campaign? A client campaign represents a client (their website and integrations).
    More Pricing Information
    Community Pulse
    Agency AnalyticsTextmetrics
    Considered Both Products
    AgencyAnalytics
    No answer on this topic
    Textmetrics
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    11 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    10 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    11 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    11 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    11 Answers
    No answers on this topic
    Features
    Agency AnalyticsTextmetrics
    SEO
    Comparison of SEO features of Agency Analytics and Textmetrics
    Feature
    Agency Analytics
    -
    Ratings
    Textmetrics
    9.7
    2 Ratings
    22% above category average
    Keyword analysis00 Ratings10.02 Ratings
    Backlink management00 Ratings10.01 Ratings
    Page grader00 Ratings10.02 Ratings
    Competitive analysis00 Ratings8.01 Ratings
    Site audit / diagnostics00 Ratings10.01 Ratings
    Site recommendations00 Ratings10.01 Ratings
    Task management00 Ratings10.01 Ratings
    SEO Channels
    Comparison of SEO Channels features of Agency Analytics and Textmetrics
    Feature
    Agency Analytics
    -
    Ratings
    Textmetrics
    10.0
    2 Ratings
    27% above category average
    Local SEO00 Ratings10.01 Ratings
    Global SEO00 Ratings10.02 Ratings
    Best Alternatives
    Agency AnalyticsTextmetrics
    Small Businesses
    TapClicks
    Score8.1 out of 10
    Nozzle
    Score10 out of 10
    Medium-sized Companies
    Supermetrics
    Score10 out of 10
    Advanced Web Ranking
    Score8.2 out of 10
    Enterprises
    TrackMaven
    Score8.5 out of 10
    Google Search Console
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Agency AnalyticsTextmetrics
    Likelihood to Recommend
    10.0
    (16 ratings)
    10.0
    (2 ratings)
    Support Rating
    9.8
    (4 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Agency AnalyticsTextmetrics
    Likelihood to Recommend
    AgencyAnalytics
    Agency Analytics has made the overall marketing procedure quite effective, where all the approaches have been brought into a single dashboard for the purpose of easy and quick functionality. [I] highly recommended analytic software for better growth of your company.
    Incentivized
    Read full review
    Textmetrics
    I honestly can't think of a scenario where WebTextTool (TextMetrics) would not be valuable for anyone writing content intended for publishing either online or in print media. If the intent is for print media, then even if you completely ignore the SEO section of the analysis, all of the other analysis tools intended for content are incredibly insightful and helpful. These days, even print media almost always ends up online in some form or another on the publisher's website or in a digital format of the publication. So the SEO tools can still give a little boost in reworking or rewording some parts to make sure they will be effective not only in print but online as well.
    Incentivized
    Read full review
    Pros
    AgencyAnalytics
    • Agency Analytics has the capability of connecting with web analytical solutions.
    • Besides, the application conducts both local and global SEO, perfecting the ranking of our company.
    • The tool facilitates the black-link management for SEO purposes.
    • Lastly, the customer support addresses all problems that clients face daily.
    Incentivized
    Read full review
    Textmetrics
    • Tracks the exact page ranking
    • Optimizes SEO on-page in detail and with a number of measures, including a readability metric.
    • Tracking website content with a website ranking system
    Incentivized
    Read full review
    Cons
    AgencyAnalytics
    • Would like to see the stars feature to bring keywords to the top of the report have 1 click to remove all stars that were checked off previously.
    • Would love to have a feature to track how clients are ranking for keywords; currently only shows the # of keywords ranking in the top 10 positions of Google but doesn't show the actual keywords for each competitor.
    • Would extremely love to see a feature where the keywords can be viewed/filtered by position; for example page 1 of Google only, page 2 of Google only.
    • Would love to see a keyword tool to check keyword rankings or search volume for specific keywords; similar to Google's keyword planner.
    Incentivized
    Read full review
    Textmetrics
    • WebTextTool (TextMetrics) assumes that each uploaded or typed in the article is intended for online publishing, mostly in a blog type environment. While this is a perfectly understandable assumption in this day and age, it shouldn't be so difficult to ask the question of whether the content is intended for online or print media.
    • The "Credibility" section tends to be a little too harsh for my taste. Depending on the style of writing and the type of content, "too many adjectives" is too subjective a metric to apply to all writing ( still, I do get why they try to do it).
    • This is a little nitpicky, but I'd prefer to see how many projects and credits I have left to use on the dashboard page as opposed to having to click over to my account. A dashboard should show everything that a user needs to see in one shot.
    Incentivized
    Read full review
    Support Rating
    AgencyAnalytics
    They are always on top/ahead of the curve. There has never been a time where I haven't had the platform work professionally when I needed it. They stand behind a top-quality product. It's easy to support something when they put hard work into development and maintenance.
    Incentivized
    Read full review
    Textmetrics
    I only had to reach out to TexMetrics once when initially getting my account setup after signing up. The response was swift, and they addressed my question completely. I've had no other issues since I began using TextMetrics, so based on that one interaction, I have to give them a great score. I assume that it is still the same as when I reached out that one time (at least I hope it is!).
    Incentivized
    Read full review
    Alternatives Considered
    AgencyAnalytics
    This is my first experience with a tool like Agency Analytics because I don't have a digital marketing background. My background is in sales, but I quickly realized that Agency Analytics is a selling point for prospective and existing clients. We also use Ahrefs and Semrush, but having access to AA is extremely valuable.
    Incentivized
    Read full review
    Textmetrics
    WebTextTool plugin works like a charm, but it should better integrate with Yoast, as it would create a huge benefit.
    Incentivized
    Read full review
    Return on Investment
    AgencyAnalytics
    • For a small to medium size agency, the $79/month cost is reasonable, allowing for unlimited users, 10 campaigns included, and 1,000 keywords tracked.
    • It is something we can easily build into our pricing model.
    • If more is needed, the platform can scale, allowing for more keyword tracking, more campaigns, etc.
    Incentivized
    Read full review
    Textmetrics
    • My organic traffic has improved 11% every month
    Incentivized
    Read full review
    ScreenShots

    Agency Analytics Screenshots

    Screenshot of Digital marketing dashboardScreenshot of Facebook analytics dashboardScreenshot of Google Analytics reportScreenshot of Integration pageScreenshot of White label page

    Textmetrics Screenshots

    Screenshot of Optimize your textScreenshot of Keyword analysisScreenshot of Create effective content