Agency Analytics vs. Rival IQ

Agency Analytics has made marketing procedure effective, where all the approaches have been brought in a single dashboard, for easy functionality. Also, the back link tracking or monitoring has been efficiently handled by the application. The SEO procedure from Agency Analytics perfects the ranking of what we market and we secure more audiences. Finally, the competitive analysis from Agency Analytics captures the exact information concerning the opponents and the services or products they offer.

Incentivized

It is great for competitive analysis if that's an ongoing need, and the upside of how it calculates engagement rate is that it's consistent across competitors (even if I think the methodology is flawed). We really only used the competitive data up front, and then sparingly afterward. If you want true impressions/engagement rate for Twitter, Instagram, and in some cases Facebook, then this is not as good.

Incentivized

• Beautiful platform. Easy to use and view.
• Transparent for us with clients as we can add our clients to give them live access to the dashboard.
• Loads of integrations!
• The company quickly adds new integrations and takes feedback seriously, often making changes from it within the same quarter.

Incentivized

• Rival IQ shows engagement data perfectly. You can see the engagements of your brands and any competitors your tracking.
• The overall comparisons for the competitors is a great way to benchmark if you're using engagement data as measurements.

Incentivized

• Would like to see the stars feature to bring keywords to the top of the report have 1 click to remove all stars that were checked off previously.
• Would love to have a feature to track how clients are ranking for keywords; currently only shows the # of keywords ranking in the top 10 positions of Google but doesn't show the actual keywords for each competitor.
• Would extremely love to see a feature where the keywords can be viewed/filtered by position; for example page 1 of Google only, page 2 of Google only.
• Would love to see a keyword tool to check keyword rankings or search volume for specific keywords; similar to Google's keyword planner.

Incentivized

• Include new metrics not only based on engagement.
• New metrics for Instagram ads.

Incentivized

This is a really easy package to use and understand, once you've walked thru the interface. Onboarding is a must.

Incentivized

They are always on top/ahead of the curve. There has never been a time where I haven't had the platform work professionally when I needed it. They stand behind a top-quality product. It's easy to support something when they put hard work into development and maintenance.

Incentivized

Support is continuous and very helpful. Email, phone, and chat support are always on and someone is always there to help. Your CSR will contact you quarterly to take your temperature and offer assistance or training, if necessary. Feature requests are taken seriously. They share their product development roadmap, which is a major plus.

Incentivized

The software has a very professional format, which gives it an edge over other competitors. Agency Analytics also facilitates the black-link management for SEO purposes, which is again a good thing. My customers have seen the dashboard of Agency Analytics and because the depth of information is so powerful and impactful, it convinced them to hire us as their marketing team. Agency Analytics also comes up with substantial SEO and other competitive analysis solutions that make it more preferable for the end-users.

Incentivized

These products are similar, but don't provide the same friendly interface or analytical view of the social space. Both of the platforms above (Olapic + Track Maven) are great for social media users, influencers, and trend-data, but if you're looking at improving your own brands' performance, Rival IQ is the best bet.

Incentivized

• It's a selling point. A major client saw that we were giving access to AA to her, and LOVED it.
• We can identify issues and solve for them before we lose clients
• It's an integral part of our sales process. We gain clients by being able to visually show the impact we've had on other similar businesses

Incentivized

• We're able to create more effective content resulting in better metrics, resulting in retained and growing business.
• We are able to sell this package as a value add to our clients.

Incentivized