Agency Analytics vs. Lumar

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Agency Analytics
Score 9.9 out of 10
Mid-Size Companies (51-1,000 employees)
Reporting software designed specifically for marketing agencies, boasting over 5,000 agencies as users of AgencyAnalytics for reports and live marketing dashboards. It can report on SEO, PPC, call tracking, social media, email marketing, and more with 60+ integrations. The solution aims to displace spreadsheets and help users grow their agencies, and is presented as an easy-to-use reporting software that just works the way it is needed to. It is available to try out through a 14-day…
$12
per month per client campaign (minimum 5 client campaigns)
Lumar
Score 8.0 out of 10
N/A
DeepCrawl is a search engine optimization software solution offered by DeepCrawl.N/A
Pricing
Agency AnalyticsLumar
Editions & Modules
Freelancer
$12
per month per client campaign (minimum 5 client campaigns)
Agency
$18
per month per client campaign (minimum 10 client campaigns)
Enterprise
contact for enterprise pricing
No answers on this topic
Offerings
Pricing Offerings
Agency AnalyticsLumar
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsWhat is a Client Campaign? A client campaign represents a client (their website and integrations).
More Pricing Information
Community Pulse
Agency AnalyticsLumar
Features
Agency AnalyticsLumar
SEO
Comparison of SEO features of Product A and Product B
Agency Analytics
-
Ratings
Lumar
6.5
Ratings
17% below category average
Keyword analysis00 Ratings3.00 Ratings
Backlink management00 Ratings2.00 Ratings
SERP ranking tracking00 Ratings8.00 Ratings
Page grader00 Ratings10.00 Ratings
Competitive analysis00 Ratings5.00 Ratings
Site audit / diagnostics00 Ratings10.00 Ratings
Site recommendations00 Ratings10.00 Ratings
Task management00 Ratings4.00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Agency Analytics
-
Ratings
Lumar
5.8
Ratings
27% below category average
Local SEO00 Ratings6.00 Ratings
Social SEO00 Ratings3.00 Ratings
Mobile SEO00 Ratings4.00 Ratings
Global SEO00 Ratings10.00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Agency Analytics
-
Ratings
Lumar
9.0
Ratings
6% above category average
Multi-domain support00 Ratings9.00 Ratings
Integration with web analytics tools00 Ratings9.00 Ratings
Best Alternatives
Agency AnalyticsLumar
Small Businesses
Supermetrics
Supermetrics
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Supermetrics
Supermetrics
Score 10.0 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Alteryx Platform
Alteryx Platform
Score 8.9 out of 10
Google Search Console
Google Search Console
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Agency AnalyticsLumar
Likelihood to Recommend
10.0
(0 ratings)
8.0
(0 ratings)
Usability
-
(0 ratings)
6.0
(0 ratings)
Support Rating
9.8
(0 ratings)
7.0
(0 ratings)
User Testimonials
Agency AnalyticsLumar
Likelihood to Recommend
Agency Analytics has made marketing procedure effective, where all the approaches have been brought in a single dashboard, for easy functionality. Also, the back link tracking or monitoring has been efficiently handled by the application. The SEO procedure from Agency Analytics perfects the ranking of what we market and we secure more audiences. Finally, the competitive analysis from Agency Analytics captures the exact information concerning the opponents and the services or products they offer.
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It is useful for our clients to help identify where there are any issues and what improvements should be made. We are able to use all the counts of each elements to work out which to prioritise and create an action plan for our clients. If a team isn't able to implement any of the insights from within this tool, then it probably wouldn't be worth the money
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Pros
  • Beautiful platform. Easy to use and view.
  • Transparent for us with clients as we can add our clients to give them live access to the dashboard.
  • Loads of integrations!
  • The company quickly adds new integrations and takes feedback seriously, often making changes from it within the same quarter.
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  • GUI, when you run a crawl, the response is epic. It isn't just results, the results are very easy to understand.
  • Again, as pertaining to the explanation above. If you use other crawl software, it can be difficult to get insights, whereas DeepCrawl makes it easy. You can get proper insights.
  • It is so easy to put your stamp on things. DeepCrawl gives you an option as a consultant that you might not have had before, it is your backup.
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Cons
  • Would like to see the stars feature to bring keywords to the top of the report have 1 click to remove all stars that were checked off previously.
  • Would love to have a feature to track how clients are ranking for keywords; currently only shows the # of keywords ranking in the top 10 positions of Google but doesn't show the actual keywords for each competitor.
  • Would extremely love to see a feature where the keywords can be viewed/filtered by position; for example page 1 of Google only, page 2 of Google only.
  • Would love to see a keyword tool to check keyword rankings or search volume for specific keywords; similar to Google's keyword planner.
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  • Sitemap generating time often takes a few hours depending on how large your site is
  • I would like to have more suggestions to guide optimization efforts
  • Some of the initial setup for crawlers does take time
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Usability
No answers on this topic
It's great once you know how to use it... That being said there can definitely be some hiccups trying to learn the program. Even when writing this review i originally gave it an 8 and realized how many things I didn't even know existed after using it for a couple of years. Not the best 'usability' if you can't even find all the features you might want to use.
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Support Rating
They are always on top/ahead of the curve. There has never been a time where I haven't had the platform work professionally when I needed it. They stand behind a top-quality product. It's easy to support something when they put hard work into development and maintenance.
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I liked the platform overall. It is a good crawler. I no longer use because it's duplicate of what I get with seoClarity. I did not give it 10/10 because sometimes I had a hard time isolating site areas that I wanted and didn't get much technical support from Conductor on how to use the tool
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Alternatives Considered
The software has a very professional format, which gives it an edge over other competitors. Agency Analytics also facilitates the black-link management for SEO purposes, which is again a good thing. My customers have seen the dashboard of Agency Analytics and because the depth of information is so powerful and impactful, it convinced them to hire us as their marketing team. Agency Analytics also comes up with substantial SEO and other competitive analysis solutions that make it more preferable for the end-users.
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Lumar is great for what it does - tracking technical changes and opportunities for a site. It does so affordably as well. In my opinion it would be best compared to Screaming Frog as it does essentially the same thing but with less flexibility on the backend and a much cleaner UI that doesn't take as much learning. But also not quite as powerful and not as adjustable for your specific needs as Screaming Frog. So give and take!
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Return on Investment
  • It's a selling point. A major client saw that we were giving access to AA to her, and LOVED it.
  • We can identify issues and solve for them before we lose clients
  • It's an integral part of our sales process. We gain clients by being able to visually show the impact we've had on other similar businesses
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  • The price of the tool compared to the amount of time it saves me is a staggering number.
  • With DeepCrawl I can leave no stone unturned, which helps establish Agency credibility with clients.
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ScreenShots

Agency Analytics Screenshots

Screenshot of Digital marketing dashboardScreenshot of Facebook analytics dashboardScreenshot of Google Analytics reportScreenshot of Integration pageScreenshot of White label page