Adzooma vs. iSpionage

This tool helps in productivity in managing PPC accounts. It allows you to easily track your accounts and campaigns. You can change between your accounts quickly without logging in/out. It helps automate your Google ad campaigns. It is recommended for PPC ad agencies. It is an easy tool to use and navigate through

Incentivized

A good tool to analyze your own website, the websites of your competitors, and potential partners. It is more than just a tool for SEO and SEM experts. Any marketer can use it. For example, as an HR manager, iSpionage helps me to find good websites to post info about our vacancies. No matter how nice the website is - traffic is a king.

Incentivized

• Automate Google Ads campaigns.
• Create reports for campaigns.
• Create notifications.
• Gives tips to improve campaigns.

Incentivized

• Keyword research.
• Competitor analysis.
• Paid search benchmarking.

Incentivized

• Can be a little slow at times when updating screens and moving to different accounts
• Allow more users and accounts
• Recommendations panel could be easier to see by account

Incentivized

• The Compare Competitor button sounds pretty sweet, but I've never been able to get it to work—it just says it's temporarily unavailable (I've tried it like 30 times over months). Maybe just a browser bug? Dunno
• I wish there were more exportable data —the overall little chart would be nice, but I guess screenshotting works okay—more chart types would be nice too, or a filter option of data points to throw into that chart.
• I wish I could export the "Top Ads" widget—you have to just copy paste it I guess...seems like a missed opportunity for quick use

Incentivized

Very usable platform, easy to get set-up, used and integrated with your tools

Incentivized

Adzooma has a solid team but their team works in UK time zone so it's hard to get in touch with them. Usually, they are helpful but sometimes they're not. They won't know what problems you have and might ignore you on that. Their support has been decent in updating and fixing bugs at a good rate.

Incentivized

Choose Adzooma because it offers a great introductory free starter package that provides great onboarding and management.

Incentivized

SEMRush rules for quick organic insights, but its paid search insights aren't very substantial, it seems to me. iSpionage is the only tool I've seen or heard of that actually pulls in competitor ads and gives an estimated spend. That's pretty amazing—and clients will never stop asking about what kinds of ads and how much competitors are spending

Incentivized

• Saved on ad spent
• Automation to avoid spending too much

Incentivized

• iSpionage has yielded some actionable intel for our organic strategy

Incentivized