Advanced Web Ranking vs. AuthorityLabs, by Traject

Advanced Web Ranking is helpful to companies that require higher website ranking, where there is keyword management through ranking and tracking. More so, to acquire a comprehensive report concerning the opponents, Advanced Web Ranking is readily resourceful. The content creation and management have been fostered by Advanced Web Ranking also.

Incentivized

• Keyword tracking and SERP results for organic and paid campaigns for a large volume of keywords.
• Less appropriate if you want a deeper dive for SEO diagnostics and identifying potential fixes.

Incentivized

• Advanced Web Ranking is a low-cost solution for SEO reporting, suitable for medium-sized businesses that can't afford more expensive solutions of this type.
• It's also very scalable in some respects, particularly the availability of unlimited keyword tracking, which is preferable to certain solutions that charge by the keyword.
• There are also a number of other features in the product not directly related to the reporting of performance which some users will find useful.

Incentivized

• Very simple interface that makes it easy to see what's most important - keyword rankings and their performance.
• Uploading new keywords was very easy - you could type in them in or upload a spreadsheet.
• Customizing data - we liked that we could filter our data in different ways.

Incentivized

• Updating reports when adding new keywords can be slow, taking a day or so to update.
• Large keyword projects can be slow to update.
• If you have a large number of keywords to track, the costs escalate quickly.

Incentivized

• Doesn't do much more than track rankings and suggest keywords.
• Doesn't provide diagnostics or recommendations for improvement.
• This may have changed since we last used it, but keyword recommendations were not consistently useful.

Incentivized

This is an area where AuthorityLabs really shines. It's one of the few Martech or SEO tools vendors about whom I can honestly say I've never had a complaint about their customer support. The team there consistently responds to any questions I've had or issues I've encountered quickly, helpfully, and in a way that feels personal.

Incentivized

We switched our rank tracking software from Raven Tools when they dropped rank tracking several years ago. We moved to AWR and realized how inaccurate Raven Tools was when it came to keyword rank tracking. Even when raven Tools added rank tracking back, we never switched back, AWR is more accurate and reliable as a keyword rank tracking tool.

Incentivized

On the plus side, for relatively small keyword tracking projects, AuthorityLabs costs less and is simpler to use than these tools. However, it is also much more limited. SEMRush or Serpstat are better options if you also need diagnostics, backlink analysis, simple brand monitoring, and other functions beyond keyword rank position tracking.

Incentivized

• It stayed within our client's allotted budget (which drives more business our way down the road!)
• Updated information in real-time assures our clients that they get the most accurate information possible, as quickly as possible.
• It's been only slightly detrimental to my workflow (which is one little drawback of the program) sometimes I have to enlist the help of a keyword generator (because i find the one with the program a bit lacking)

Incentivized

• Because it is a service offered at a low price-point, it is worthwhile.
• It provides an easy to use and simple to navigate interface for monitoring keywords that may be desired for future SEO targeting.

Incentivized