Advanced Web Ranking vs. Rank Ranger

If you want a reliable and accurate keyword rank tracking tool that can spit out beautiful monthly reports for your clients, then AWR is the tool for you. It is also cloud-based so you don't have to deal with the issues of proxies and VPNs like you would if running a similar program from your own server. It's not the cheapest option but it's probably the easiest to implement and most accurate option when it comes to cloud-based rank tracking software. Customer support has always been responsive and pleasant to deal with, I haven't had many issues, but have always had a good experience when I needed support.

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It is great for just tracking keyword performance. The other features are nice but are not the most useful when compared to other for robust tools. The easy-on-the-eyes interface and the fact that keyword data can be updated in less than 3 hours after a bulk upload are why this tool works for lower-maintenance websites.

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• Google Analytics coordination or integration is an incredible procedure.
• Hyper link management is another merit.
• Rank tracking increases the reliability of a report.
• Content authoring and management allows us to have the right word taxonomy.

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• Pricing
• customer service

• The ability of the program to produce dashboards in web page format. While it can do this, it saves them out as HTML files on your hard drive or cloud server, which makes it super hard to share with others.
• The cloud version is a bit more expensive, which offers the same tools as the desktop, which I found a little troublesome and it didn't make sense to me.
• Their customer service was a little lacking. I had a couple of general questions and I was on hold for about 15 minutes...which isn't good when you're in the middle of a busy workday.

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• Domain metrics
• Backlink Analysis

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BrightEdge is a lot more expensive, but we began using it when funds allowed us to, primarily for the online reporting and features not found in Advanced Web Ranking. But, as I mentioned earlier, we did not stop using Advanced Web Ranking when we introduced BrightEdge because it does have some plus points not found in BrightEdge.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

While both are billed as keyword performance tools. Conductor is a much more robust tool and not totally necessary for lower-maintenance websites. Rank Ranger is perfect for our clients that simply need keyword tracking and reporting on a monthly basis whereas we utilize Conductor for in-depth content recommendations, on-page and competitor analyses.

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• Well worth the money, easy to implement, and accurate reporting, which is vital for rank tracking software.
• AWR integrates into our workflow well with our other SEO and reporting software.

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• It isn't as expensive as some alternatives
• We feel we have lost market share by not using Ahrefs or Semrush
• The graphs are hard to decipher at times making the data less useful