Advanced Web Ranking vs. Google Search Console

Advanced Web Ranking is helpful to companies that require higher website ranking, where there is keyword management through ranking and tracking. More so, to acquire a comprehensive report concerning the opponents, Advanced Web Ranking is readily resourceful. The content creation and management have been fostered by Advanced Web Ranking also.

Incentivized

If you just want to understand how much traffic you're getting from Google organic search results, and study the queries and landing pages that make up this traffic, this is a great tool. If you also want to figure out where you may be missing opportunities or making it hard for people to find your site, this can help with that. However, GSC is not going to give you step by step instructions for how to fix SEO issues, and won't help prioritize anything either. It's essentially like a car dashboard, but doesn't do any driving or tell you how to drive.

Incentivized

• Advanced Web Ranking is a low-cost solution for SEO reporting, suitable for medium-sized businesses that can't afford more expensive solutions of this type.
• It's also very scalable in some respects, particularly the availability of unlimited keyword tracking, which is preferable to certain solutions that charge by the keyword.
• There are also a number of other features in the product not directly related to the reporting of performance which some users will find useful.

Incentivized

• Provides details on what other sites contain backlinks to your site, along with the page they direct to within your site
• Displays impressions and click throughs for Google search queries
• Individual page performance by location and device category as it pertains to generating clicks leading to your site
• Basic indexing and readability issues within your site
• The new interface that just rolled out is much easier on the eyes

Incentivized

• Updating reports when adding new keywords can be slow, taking a day or so to update.
• Large keyword projects can be slow to update.
• If you have a large number of keywords to track, the costs escalate quickly.

Incentivized

• I'd like more instructions about how to respond to certain errors I see - it can be difficult to understand when you see a red error message what it really means and how to fix it.
• I'd appreciate warnings being 'ranked' somehow to understand what's really a big deal, and what might be a minor issue.
• Search analytics is helpful but not comprehensive - you can only go back so far in the data, and can't see all the search terms that are sending traffic to your site.

Incentivized

It's easy to use, but some features are lacking a clear explanation. Somethings don't always match up. For example, the Core Web Vitals often doesn't match what you would see in the Chrome Lighthouse report or the Google Page Speed Insights tool. The tool itself is a little too basic and has to be used alongside other SEO tools and other Google properties such as Analytics

Incentivized

As with all Google software, your primary source of help is their forums, their knowledge base articles, or whatever tutorials you can find on the web. Often answers on their forums are not straightforward and may not address the actual issue you're experiencing. The KB articles are typically written like instruction manuals - for better or for worse. Tutorials on the web may vary, but the odds are good someone out there had the same questions as you and was kind enough to document their experience.

Incentivized

We switched our rank tracking software from Raven Tools when they dropped rank tracking several years ago. We moved to AWR and realized how inaccurate Raven Tools was when it came to keyword rank tracking. Even when raven Tools added rank tracking back, we never switched back, AWR is more accurate and reliable as a keyword rank tracking tool.

Incentivized

We are using Ahrefs and SEMRush along with the search console. Ahrefs helps in creating our backlink strategy while SEMRush for content gaps and opportunities. Search console is more preferred as it is completely free and data comes straight from Google. But you cannot see backlinks and ads in search console.

Incentivized

• It stayed within our client's allotted budget (which drives more business our way down the road!)
• Updated information in real-time assures our clients that they get the most accurate information possible, as quickly as possible.
• It's been only slightly detrimental to my workflow (which is one little drawback of the program) sometimes I have to enlist the help of a keyword generator (because i find the one with the program a bit lacking)

Incentivized

• I have used Search Console for every web project I have worked on. The results have always been outstanding.
• Surprising insights can be gained from the keyword analysis. I have discovered multiple profitable channels that weren't even on the radar.
• AMP has been a game changer over the last few years and this tool makes it extremely simple to ensure your pages are mobile friendly.

Incentivized